Wednesday, April 9, 2014

11 Tips to Find the Best LinkedIn Groups

A friend of mine landed his last six clients as a direct result of his participation in LinkedIn Groups. Another sees his groups as a natural extension of his social-media marketing efforts.

And believe it or not (I still find it hard to believe), a third somehow managed to meet her fiancé in an HR-focused group.

LinkedIn groups are informal communities formed around industries, professions, themes, niche topics, etc. Because any LinkedIn member can create one, there are now well over a million groups.
Find and join the right groups, and it's easy to keep up with news and trends, make connections, ask and answer questions, land new clients--even start a romance. (Well, maybe that last one isn't so easy.)
Here's how to find the right groups for you:

1) Set your goals.

6) Then sift through the results.
A search result lists groups in descending order according to the number of members. Under each group is a brief description.

Sometimes the description is helpful. Sometimes, though, the group has veered away from its description and original purpose. The only way to know is to...

7) Join a few groups.

See more on these 3 tips, all 11 tips, and the complete Inc. article

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