tag:blogger.com,1999:blog-50990450403024593662024-03-19T05:40:15.742-05:00LinkedInAdvice.comtimhttp://www.blogger.com/profile/08334037198505730154noreply@blogger.comBlogger895125tag:blogger.com,1999:blog-5099045040302459366.post-47729082141057883262023-08-06T16:29:00.003-05:002023-08-06T16:29:39.327-05:005 ways to build your career strategy on LinkedIn<p></p><h2 class="post__deck"><span style="font-size: large; font-weight: normal;">As an executive coach and career strategist, I
strongly recommend that professionals experiment with the formats that
are unique to LinkedIn’s platform.</span></h2><h2 class="post__deck"><span style="font-size: large;"><cite class="post__by">By Jennifer Lewi</cite></span></h2><div><p><span style="font-size: large;">Any successful career strategy involves taking intentional steps
now to create a more meaningful future. As an executive coach and
career strategist, I encourage my clients to embrace LinkedIn when
looking to change jobs, build thought leadership, and grow their
personal brands. With more than <a href="https://news.linkedin.com/about-us#Statistics">900 million members</a> worldwide, LinkedIn is perhaps the most powerful professional networking and recruiting platform available to job seekers.</span></p></div><div><p><span style="font-size: large;"><a href="https://www.fastcompany.com/90877618/how-to-leverage-your-skills-to-land-jobs-on-linkedin">The primary way to stand out on LinkedIn</a> is not to try to game the algorithm, because it changes. In fact, LinkedIn <a href="https://www.linkedin.com/pulse/introducing-more-intuitive-streamlined-linkedin-search-alice-xiong/?utm_source=share&utm_medium=member_ios&utm_campaign=share_via">recently changed</a>
its algorithm to focus on knowledge sharing. Instead, use LinkedIn to
support your career goals and strategy. Ask yourself what you want to
accomplish professionally: Switch to a new job? Stand out to recruiters?
Attract more clients? Establish thought leadership?</span></p><p><span style="font-size: large;">No matter your goal, you can use these five proven techniques to build a career strategy on LinkedIn.</span></p><h2><span style="font-size: large;">1. Establish a strong profile </span></h2><p><span style="font-size: large;">To
build your career strategy on LinkedIn, you should start by Googling
yourself. Most people’s LinkedIn profile first comes up in a Google
search. </span></p></div><div><p><span style="font-size: large;">Consequently, someone looking to
learn more about, or hire, you will likely start on LinkedIn. Your
profile should tell your professional story and weave together your
experiences and skills to set you up for what you want to do next
professionally. </span></p><p><span style="font-size: large;">Be selective about what to showcase. LinkedIn is
not your résumé or a laundry list of all your professional experiences.
“Think of your profile as your professional portfolio that reflects your
unique accomplishments and career goals to potential employers,”
recommends Rohan Rajiv, director of product management at LinkedIn.</span></p><p><span style="font-size: large;">Ensure
your headline is compelling, concise, and highlights your unique skills
and expertise. Optimize your profile to align with the desired job or
area of expertise for which you seek to be recognized. For instance, if
you are a marketer interested in transitioning to human resource
management, find a way to showcase expertise in both areas. <a href="https://www.fastcompany.com/90892554/5-red-flags-that-make-recruiters-scroll-past-your-linkedin-profile">Don’t limit your headline to your current title </a>(like vice president of marketing) unless it accurately represents what you want to do next. </span></p></div><div><p><span style="font-size: large;"><a href="https://www.fastcompany.com/90728082/headshot-photographers-say-theyve-never-been-busier-blame-the-great-resignation">Include a good headshot</a>.
Members’ profile pictures “get 9 times more connection requests, 21
times more profile views, and 36 times more messages than LinkedIn
members without profile pictures,” <a href="https://www.linkedin.com/business/talent/blog/product-tips/tips-for-taking-professional-linkedin-profile-pictures">says</a>
Lydia Abbot, senior content marketing manager at LinkedIn. Your
headshot should be well-lit and professional, and it’s best to avoid
personal elements like kids or pets. </span></p><h2><span style="font-size: large;">2. Boost your discoverability</span></h2><p><span style="font-size: large;"><a href="https://www.fastcompany.com/90873019/linkedin-skills">Highlight your relevant skills</a>
to maximize your profile’s visibility and attract recruiters and other
professionals seeking those specific skills. Rajiv recommends
emphasizing your skills because recruiters and hiring managers often use
the LinkedIn Recruiter tool, which leverages advanced search filters to
discover candidates based on the skills listed in their profiles. It’s
worth noting that over 45% of hiring managers rely on skills when
searching for candidates using LinkedIn’s skills menu. </span></p><p><span style="font-size: large;">Incorporate
relevant keywords from job descriptions that align with your skills.
“Look at job descriptions for roles you’re interested in and include any
skill, education, or experience requirements you have, along with a
summary of your career goals in the About section of your profile,”
recommends Rajiv. “This will help ensure you’re using the same keywords
recruiters would search for, increasing your chances of being
contacted.”</span></p></div><p><span style="font-size: large;">By using keywords that support
your expertise and professional brand, you effectively associate
yourself with the topics you wish to be recognized for. Apply this
strategy to stand out in your area of expertise. Taking cues from search
engine optimization (SEO) commonly applied to websites and articles,
Melanie Borden, Managing Member of The Borden Group, a social media
consulting agency, advises that applicants “make sure your profile is
optimized for SEO for maximum visibility for the LinkedIn search
engine.”</span></p><p><span style="font-size: large;">You increase your discoverability by strategically
integrating the keywords that meet your professional objectives
throughout your profile, including in your headline and within your
“about” section.</span></p><h2 class="post__deck"><span style="font-size: large;"><u><i><a href="https://www.fastcompany.com/90932964/5-ways-to-build-your-career-strategy-on-linkedin" target="_blank">Techniques 3-5 and the com<cite>plete Fast Company article</cite><cite class="post__by"> </cite></a></i></u></span> </h2>timhttp://www.blogger.com/profile/08334037198505730154noreply@blogger.com0tag:blogger.com,1999:blog-5099045040302459366.post-71455230632802134592023-05-10T09:54:00.001-05:002023-05-10T09:54:04.719-05:004 Ways to Use ChatGPT to Optimize Your LinkedIn Profile (with Prompts)<p><span style="font-size: large;">By<a class="hub-post-meta-content" href="https://www.tealhq.com/author/alli-tunell">Alli Tunell</a></span></p><p><span style="font-size: large;">First impressions matter—especially when it comes to your LinkedIn
profile. Because you only have a few seconds to catch someone's
attention, it’s imperative that your profile is solid and engaging.</span></p><p><span style="font-size: large;">But that’s a lot of work, right? Not anymore. </span></p><p><span style="font-size: large;">Enter ChatGPT. It’s an AI (<em>artificial intelligence</em>)
tool you’ve probably heard about via friends, the news, or social
media. While the enhancements of AI and, specifically, ChatGPT, are SO
intriguing, many people still are unsure what it is, if it’s safe, and
if it can even be helpful to them. </span></p><p><span style="font-size: large;">Well, we’re here to help! In
this article, we’ll dive deep into ChatGPT, whether you should be using
it as a working professional, and one of the easiest ways to start using
it<em> (</em><strong><em>hint:</em></strong><em> it’s LinkedIn!). </em></span></p><h3><span style="font-size: large;"><strong>What is ChatGPT?</strong></span></h3><p><span style="font-size: large;"><a href="https://openai.com/blog/chatgpt/">ChatGPT</a>,
short for Chat-based Generative Pre-trained Transformer, uses natural
language processing (NLP) to quickly and accurately generate texts from
your conversations. Using simple commands such as “summarize my resume”
or “highlight my experience,” ChatGPT can automatically create
compelling descriptions in just a few minutes without manual editing. </span></p><p><span style="font-size: large;">Not
only does it provide convenience and efficiency, but it also ensures
your written content is grammatically correct and concisely captures
your accomplishments and ambitions. With ChatGPT at hand, you can be
sure that your LinkedIn profile will stand out from the competition.</span></p><h3><span style="font-size: large;"><strong>What are the benefits of using ChatGPT as a professional?</strong></span></h3><p><span style="font-size: large;">As
a business professional, you or your company are probably already
thinking about how ChatGPT could benefit your day-to-day operations. It
makes many processes simpler by automating tedious tasks quickly and
accurately. </span></p><p><span style="font-size: large;">And as a networking, working professional, there are multiple <em>other</em> ways you could use ChatGPT for your benefit without having to jump through as many hoops. </span></p><p><span style="font-size: large;">For example, you can use <a href="https://www.tealhq.com/post/3-ways-to-use-chatgpt-ai-for-your-job-search">ChatGPT in your job search</a>
to write resume bullet point achievements, a professional summary for
your resume, or written copy for your portfolio or professional website.
You can even use <a href="https://www.tealhq.com/post/how-to-use-chatgpt-to-write-your-cover-letter">ChatGPT to write your cover letter</a> or help with interview preparation. </span></p><p><span style="font-size: large;">ChatGPT
allows you to spend far less time on repetitive and often
time-consuming tasks and instead use that time for more strategic work. </span></p><h3><span style="font-size: large;"><strong>Why is LinkedIn the best place to get started with ChatGPT as a professional?</strong></span></h3><p><span style="font-size: large;"><a href="https://about.linkedin.com/">LinkedIn</a>
hosts more than 875 million professional profiles. Because of this, you
can reach out to a nearly unlimited supply of network connections and
future opportunities. Everything from seeking a new job to maintaining
your brand is possible with the help of this platform.</span></p><p><span style="font-size: large;">And if you
already know this, maybe you’ve been telling yourself that you need to
update and utilize LinkedIn on a deeper level for quite some time now.
Or perhaps you have a very well-optimized, updated profile ready to go
and know how time-consuming it can be to keep your LinkedIn in that
state. ChatGPT can help with either of these scenarios! </span></p><p><span style="font-size: large;">LinkedIn
is the ideal platform to test out if you want to get comfortable with
ChatGPT as a professional because it’s approachable, requires a
significant amount of copy to be successful, and can be executed without
the need for an employer, peer, or tech review.</span></p><h3><span style="font-size: large;"><strong>How to install and use ChatGPT on your LinkedIn profile</strong></span></h3><p><span style="font-size: large;">Enhancing
your LinkedIn profile with ChatGPT technology is easier than you think,
and it’s also completely free. Below, we’ll get into all the ways you
can use ChatGPT with many LinkedIn features.</span></p><p><span style="font-size: large;">To get started, you need to access ChatGPT via OpenAI. You can sign up for a free account by visiting <a href="https://chat.openai.com/">chat.openai.com</a>.
Simply provide an email address, Google account, or Microsoft account
to complete your signup. There's a free version of the website and app,
but it often gets overcrowded at peak times, so a paid plan will give
you preferred access to the AI tools during those windows. </span></p><h2><span style="font-size: large;"><strong>Four ways to use ChatGPT for your LinkedIn Profile</strong></span></h2><p><span style="font-size: large;">And now for the fun part: tangible tips on how to use ChatGPT for your LinkedIn profile. </span></p><p><span style="font-size: large;">Before
we get started, we would like to add a word of caution. ChatGPT is a
VERY new technology that is constantly evolving and in testing.
Currently, the platform is trained to decline inappropriate requests but
explains on its site that it may occasionally produce harmful
instructions or biased content. Additionally, it may unintentionally
generate incorrect information and needs to gain more knowledge of the
world and events after 2021. We suggest you proceed with caution and, to
be extra safe, review the company's privacy policy to ensure you're
comfortable with how they use personal data.</span></p><p><span style="font-size: large;">Now that we’ve gotten past the formalities, let’s dive in!</span></p><h3><span style="font-size: large;"><strong></strong></span></h3><h3><span style="font-size: large;"><strong>3.) ChatGPT for your LinkedIn resume achievements</strong></span></h3><p><span style="font-size: large;">Next,
we’re going to talk through how to use artificial intelligence to help
us craft the first draft of your LinkedIn resume achievements. </span></p><p><span style="font-size: large;">For this example, we’re going to pretend we’re showcasing the achievements of a Senior Marketing Manager.</span></p><ol role="list"><li><span style="font-size: large;">For
the prompt, write: "Write three resume achievements for Senior
Marketing Manager and include success metrics with brand awareness.” <em>(Feel free to replace that title and the keywords with ones relevant to your role or industry!)</em></span></li><li><span style="font-size: large;">Type “Shift” + “Enter” to create a new line. </span></li><li><span style="font-size: large;">From
here, you can either find your old job description, provide a quick
summary of your work and results in that particular role, or use
existing copy you already have to highlight the work you did.</span></li><li><span style="font-size: large;">When you get your result, save it in a separate area (like <a href="http://www.tealhq.com/tools/resume-builder">Teal's free Resume Builder</a>).</span></li><li><span style="font-size: large;">Click "Try again" to generate two more versions. Remember to save ChatGPT’s response each time.</span></li><li><span style="font-size: large;">Sort
through the options, pull what you like from each generated version,
customize the metrics as needed, and adjust to make it sound more like
yourself. </span></li><li><span style="font-size: large;">Repeat steps 1-5 for each of your previous roles.</span></li><li><span style="font-size: large;">Paste the final achievements into your LinkedIn profile. Achievements are equally important on your resume as they are on your LinkedIn profile. </span></li><li><span style="font-size: large;"> <br /></span></li><li><span style="font-size: large;">With <a href="https://www.tealhq.com/tools/resume-builder">Teal’s free Resume Builder,</a> you can skip the middleman of ChatGPT and <strong>access free AI-generated resume achievements created with the help of your previous work history.</strong></span> </li></ol><p><span style="font-size: large;"><strong> </strong></span></p><p><span style="font-size: large;"><strong>4.) ChatGPT for your LinkedIn messages </strong></span></p><p><span style="font-size: large;">Our
final LinkedIn tip involves using AI to write LinkedIn messages to new
connections. This is especially helpful when you’re in a job search and
connecting with hiring managers, and potential team members. <br /></span></p><ol role="list"><li><span style="font-size: large;">For
the prompt, ask ChatGPT: "Write a LinkedIn message to thank the hiring
manager for her time for the interview for the senior marketing manager
role at Amazon.” You can use a similar prompt in regards to checking the
status of your application, or expressing initial interest—just be
specific. </span></li><li><span style="font-size: large;">When you get your result, save it in a separate document,<em> </em>then click "Try again" to generate two more versions. Remember to save ChatGPT’s response each time. (You can save them in the <a href="http://www.tealhq.com/tools/job-tracker">Notes section of your Teal Job Tracker</a>!) </span></li><li><span style="font-size: large;">Sort
through the options, pull what you like from each generated version,
tweak to make it sound more like you, and eventually, finalize a perfect
follow-up message that reflects you best and send it. </span></li></ol><p><span style="font-size: large;"><a href="https://www.tealhq.com/post/four-ways-to-use-chatgpt-to-optimize-your-linkedin-profile" target="_blank"><u><i><b>Read the full Teal article to get ways 1,2 and more tips. </b></i></u></a><br /></span></p><p><span style="font-size: large;"> </span></p><p><span style="font-size: large;"> </span></p>timhttp://www.blogger.com/profile/08334037198505730154noreply@blogger.com0tag:blogger.com,1999:blog-5099045040302459366.post-56031853092755503992023-02-17T09:20:00.001-06:002023-02-17T09:20:05.388-06:0024 LinkedIn Profile Tips to Make You Stand Out in 2023<p><span style="font-size: large;">What is an optimized LinkedIn profile?</span></p> <p><span style="font-size: large;">Having
an optimized LinkedIn profile means you have a complete and updated
profile with the right and relevant industry-specific keywords
recruiters look for and a strong professional online brand that ranks
high in LinkedIn searches.</span></p> <h2 id="Why-you-should-optimize-your-LinkedIn-profile"><span style="font-size: large;">Why you should optimize your LinkedIn profile</span></h2> <p><span style="font-size: large;">LinkedIn has revealed that having a complete and optimized LinkedIn profile alone makes you <span style="text-decoration: underline;">40 times</span> more likely to receive opportunities and be found.</span></p> <p><span style="font-size: large;">Additionally, having an optimized LinkedIn profile helps you:</span></p> <ol><li><span style="font-size: large;">Appear in more LinkedIn search results and become more visible on LinkedIn.</span></li><li><span style="font-size: large;">Build and strengthen your professional brand.</span></li><li><span style="font-size: large;">Get more opportunities, from jobs to connections and networks.</span></li><li><span style="font-size: large;">Position yourself as an expert in your field or industry.</span></li><li><span style="font-size: large;">Establish your credibility.</span></li><li><span style="font-size: large;">Stand out if you apply for a job via LinkedIn.</span></li><li><span style="font-size: large;">Build relationships with other professionals and even with recruiters</span></li></ol> <h2 id="How-do-you-optimize-your-LinkedIn-profile?"><span style="font-size: large;">How do you optimize your LinkedIn profile?</span></h2> <p><span style="font-size: large;">To optimize your LinkedIn profile, you need to:</span></p> <ol><li><span style="font-size: large;">Make sure your LinkedIn profile sections are complete and regularly updated.</span></li><li><span style="font-size: large;">Ensure
that you appear on LinkedIn searches when recruiters look for people
like you by adding relevant keywords to your profile.</span></li><li><span style="font-size: large;">Make the recruiter want to click and view your profile once you appear in LinkedIn search results.</span></li><li><span style="font-size: large;">Hook the recruiter’s attention so when they view your LinkedIn profile, they’ll want to read more about you.</span></li></ol> <h2 id="24-of-the-best-LinkedIn-profile-tips-that-work"><span style="font-size: large;">24 of the best LinkedIn profile tips that work</span></h2> <p><span style="font-size: large;">Jobscan
has compiled a list of 24 LinkedIn profile optimization tips to guide
you as you leverage the largest and most powerful networking platform in
the world.</span></p><h3 id="2-think-like-a-recruiter"><span style="font-size: large;">2. Think like a recruiter</span></h3> <p><span style="font-size: large;">Now
that you have pinned down your LinkedIn goals, you need to switch hats
and think like a recruiter. Because ultimately, it is the recruiters and
hiring managers who call the shots.</span></p> <p><span style="font-size: large;">So you must be strategic about what you include in your profile to solidify your professional brand and impress recruiters.</span></p> <p><span style="font-size: large;">Here are some questions you need to ponder:</span></p> <ul id="block-4ca013e6-d487-4793-903a-22f556eca997"><li><span style="font-size: large;">What type of job candidate would the recruiter like to hire for the position you are interested in? </span></li><li><span style="font-size: large;">What skills would the recruiter or prospective employer want you to have to succeed in the job?</span></li><li><span style="font-size: large;">What problems would the recruiter want you to solve?</span></li><li><span style="font-size: large;">What information on your profile would the recruiter love to see?</span></li><li><span style="font-size: large;">What keywords or skills would the recruiter most likely search for?</span></li></ul> <p><span style="font-size: large;">You
may also go so far as to seek help from real recruiters and ask them
what they would search for to find the candidate for the specific role.
Like your goals, you can use this information to guide you as you build
and optimize your profile.</span></p> <h3 id="6-use-a-great-linkedin-headshot"><span style="font-size: large;">6. Use a great LinkedIn headshot</span></h3> <p><span style="font-size: large;">Having
a professional LinkedIn profile picture gives you 21 times more profile
views, 36 times more messages, and 9 times more connections. </span></p> <p><span style="font-size: large;">Additionally,
in less than 100 milliseconds after looking at your profile picture, a
hiring manager or recruiter will form their impression of you.</span></p> <p><span style="font-size: large;">So
make sure you have a recent, decent, crisp, well-lit, and professional
profile picture. Ideally, the size of your profile picture should be 400
x 400 pixels. </span></p><h3 id="8-create-a-strong-linkedin-headline"><span style="font-size: large;">8. Create a strong LinkedIn headline</span></h3> <p><span style="font-size: large;">Your
LinkedIn headline is one of the heavily weighted sections of your
LinkedIn profile, so you have to put careful thought into crafting one
that helps you appear in recruiter searches. </span></p> <p><span style="font-size: large;">With 220 available
characters, your LinkedIn headline is your one-liner resume that
encapsulates your professional identity. Additionally, it’s the first
section a recruiter or hiring manager sees after your name when they
search LinkedIn or view your profile.</span></p> <p><span style="font-size: large;">By default, your current
job title becomes your LinkedIn headline. To increase the impact of your
headline, you need to maximize the 220-character limit and make the
headline powerful enough to grab the attention of the recruiter. </span></p> <h4 id="block-d20c2407-426c-4c17-a8bd-6cae60c762a8"><span style="font-size: large;">What to include in your LinkedIn headline</span></h4> <ul id="block-7305dd05-e3c5-49df-9386-774c8da12ce0"><li><span style="font-size: large;">Current job title and company</span></li><li><span style="font-size: large;">Unique value proposition </span></li><li><span style="font-size: large;">Tangible achievements and accomplishments</span></li><li><span style="font-size: large;">Areas of expertise or any specialties</span></li><li><span style="font-size: large;">Hard skills</span></li><li><span style="font-size: large;">Key certifications </span></li><li><span style="font-size: large;">Professional credentials</span></li><li><span style="font-size: large;">Relevant industry-specific keywords</span></li></ul> <p><span style="font-size: large;">You may also include other things you are most proud of. Here is an example of a LinkedIn headline from a real job seeker.</span></p> <div class="wp-block-image"> <figure class="aligncenter"><span style="font-size: large;"><img alt="" class="lazyloaded" data-ll-status="loaded" height="125" src="https://lh4.googleusercontent.com/tS1ihJj7OAtDmaNoNVsK_lKMlsXBQKWepU-7f0iWNi8pfla4Nm4ypC8__x6smN5PNdht9Rp8_Xa_cG5QwI-6gvMjKGI_GVGos6vQU2kOxPfIBtgVdZUqqeRAR770Sz3oftFOAeYxHnbNqyBjP4zNxrs" width="650" /></span>
</figure></div> <p><span style="font-size: large;">In this example, the job seeker leads with “Senior
Digital Marketing Manager,” which is her current job title. This is
critical because the job title is <em>actually </em>the most important search keyword. </span></p> <p><span style="font-size: large;">The job seeker then packs a ton of meaningful and frequently searched hard skills separated by vertical bars/pipes (|).</span></p><h3 id="12-add-your-top-measurable-accomplishments-in-the-description-field-in-your-linkedin-experience-section"><span style="font-size: large;">12. Add your top measurable accomplishments in the description field in your LinkedIn experience section</span></h3> <p><span style="font-size: large;">The
mistake most LinkedIn users make is that instead of zeroing in on their
key achievements while in the role, they just explain what the company
does or outline their job responsibilities. </span></p> <p><span style="font-size: large;">Don’t make this
mistake! Write your key accomplishments and achievements while in the
role and prioritize those that are most relevant to your target job.</span></p><p><span style="font-size: large;"><b><i><u><a href="https://www.jobscan.co/blog/linkedin-profile-tips/" target="_blank">See all 24 Profile Tips and the complete Jobscan article </a></u></i></b></span><br /></p><p> </p><p></p><p> </p><p> </p>timhttp://www.blogger.com/profile/08334037198505730154noreply@blogger.com0tag:blogger.com,1999:blog-5099045040302459366.post-27210022684404080632022-06-14T10:28:00.016-05:002022-06-14T10:33:32.917-05:00The 6 Best LinkedIn Learning Courses for Managing Remote Teams<p><span style="font-size: large;"><span class="meta_txt author lighter" face="Roboto, sans-serif" style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: #9f9f9f; display: block; flex-direction: column; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 700; letter-spacing: normal; margin-bottom: 0.5rem; margin-right: 0.25rem; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: uppercase; white-space: normal; width: max-content; word-spacing: 0px;">BY</span><a class="meta_txt author" href="https://www.makeuseof.com/author/shreeya-deshpande/" style="-webkit-text-stroke-width: 0px; background-color: white; border-radius: 0px; border: medium none; box-sizing: inherit; color: #2c2c2c; display: block; flex-direction: column; font-family: Roboto, sans-serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 700; letter-spacing: normal; margin-bottom: 0.5rem; outline: currentcolor none medium; padding: 0px; text-align: start; text-decoration: none; text-indent: 0px; text-transform: uppercase; white-space: normal; width: max-content; word-spacing: 0px;">SHREEYA DESHPANDE</a></span></p><p style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: #2c2c2c; font-family: Roboto, sans-serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; line-height: 1.5; margin: 0px 0px 3rem; padding: 0px; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;">LinkedIn Learning is one of the best e-learning platforms to upskill yourself with premium-quality video courses taught by industry experts. Here are the best LinkedIn Learning courses for managing a remote team.</span></p><h2 id="leading-remote-projects-and-virtual-teams" style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; clear: both; color: #2c2c2c; font-family: Roboto, sans-serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 700; letter-spacing: normal; margin: 0px 0px 1.71429rem; padding: 0px; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;">1.<span> </span><a href="https://www.linkedin.com/learning/leading-remote-projects-and-virtual-teams/introduction-to-remote-project-management" rel="noopener noreferrer" style="border-bottom: 2px solid rgb(191, 13, 11); border-color: currentcolor currentcolor rgb(191, 13, 11); border-image: initial; border-left: none; border-radius: 0px; border-right: none; border-style: none none solid; border-top: none; border-width: medium medium 2px; box-sizing: inherit; color: #bf0d0b; outline: currentcolor none medium; padding: 0px; text-decoration: none; transition: all 0.2s ease 0s;" target="_blank">Leading Remote Projects and Virtual Teams</a></span></h2><div class="body-img landscape" style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: black; font-family: arial, helvetica, clean, sans-serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; margin: 0px 0px 3rem; padding: 0px; position: relative; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEh1jjdpDwAp8FW28jnjBo_q6Hsusa2nO6m6X9r2By9ZLQk4o2cERvEEJpGVfHw2lqZPKZU-n3yjWSXU1skJHwV9AIUId3IDz-bNPisYfJaKKKbAAxGJOffNcN1SjbmSmbEtne7UGuRfmWEPmmAbFyWhoF8yoZyWMmC80SCuyTGaQ4L8DQoR217Ar_Lt7Q/s799/Screen%20Shot%202022-06-14%20at%2010.30.48%20AM.png" imageanchor="1" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" data-original-height="356" data-original-width="799" height="286" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEh1jjdpDwAp8FW28jnjBo_q6Hsusa2nO6m6X9r2By9ZLQk4o2cERvEEJpGVfHw2lqZPKZU-n3yjWSXU1skJHwV9AIUId3IDz-bNPisYfJaKKKbAAxGJOffNcN1SjbmSmbEtne7UGuRfmWEPmmAbFyWhoF8yoZyWMmC80SCuyTGaQ4L8DQoR217Ar_Lt7Q/w640-h286/Screen%20Shot%202022-06-14%20at%2010.30.48%20AM.png" width="640" /></a></div><br /><div class="responsive-img expandable img-article-item" data-img-caption="""" data-img-url="https://static1.makeuseofimages.com/wordpress/wp-content/uploads/2022/06/leading-remote-projects-and-teams.jpg" data-modal-container-id="single-image-modal-container" data-modal-id="single-image-modal" style="box-sizing: inherit; cursor: pointer; margin: 0px; overflow: hidden; padding: 0px 0px 315.359px; position: relative;"><figure style="box-sizing: inherit; margin: 0px; padding: 0px; position: relative;"><span style="font-size: large;"><picture style="box-sizing: inherit;"><source data-srcset="https://static1.makeuseofimages.com/wordpress/wp-content/uploads/2022/06/leading-remote-projects-and-teams.jpg?q=50&fit=crop&w=1500&dpr=1.5" media="(min-width: 1024px)" style="box-sizing: inherit;"></source><source data-srcset="https://static1.makeuseofimages.com/wordpress/wp-content/uploads/2022/06/leading-remote-projects-and-teams.jpg?q=50&fit=crop&w=943&dpr=1.5" media="(min-width: 768px)" style="box-sizing: inherit;"></source><source data-srcset="https://static1.makeuseofimages.com/wordpress/wp-content/uploads/2022/06/leading-remote-projects-and-teams.jpg?q=50&fit=crop&w=767&dpr=1.5" media="(min-width: 481px)" style="box-sizing: inherit;"></source></picture></span></figure></div></div><p style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: #2c2c2c; font-family: Roboto, sans-serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; line-height: 1.5; margin: 0px 0px 3rem; padding: 0px; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;">Leading remote teams and projects requires strong adaptability to digital workflows, as well as the ability to communicate and collaborate virtually with clients and colleagues globally.</span></p><p style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: #2c2c2c; font-family: Roboto, sans-serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; line-height: 1.5; margin: 0px 0px 3rem; padding: 0px; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;">This short 29-minute video course is best to get started with learning to lead remote projects and virtual teams. It starts with a brief overview of remote projects covering different types of virtual projects, pros and cons, and must-haves for the same.</span></p><p style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: #2c2c2c; font-family: Roboto, sans-serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; line-height: 1.5; margin: 0px 0px 3rem; padding: 0px; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;">Next, the course advances towards managing remote teams, including tips for structuring your team and<span> </span><a href="https://www.makeuseof.com/best-internal-communication-tools-workplace/" style="border-bottom: 2px solid rgb(191, 13, 11); border-color: currentcolor currentcolor rgb(191, 13, 11); border-image: initial; border-left: none; border-radius: 0px; border-right: none; border-style: none none solid; border-top: none; border-width: medium medium 2px; box-sizing: inherit; color: #bf0d0b; font-weight: 700; outline: currentcolor none medium; padding: 0px; text-decoration: none; transition: all 0.2s ease 0s;">effectively communicating with your virtual team</a>. Then, it ends with guiding you on various<span> </span><a href="https://www.makeuseof.com/tag/6-free-online-meeting-tools-collaborate-team/" style="border-bottom: 2px solid rgb(191, 13, 11); border-color: currentcolor currentcolor rgb(191, 13, 11); border-image: initial; border-left: none; border-radius: 0px; border-right: none; border-style: none none solid; border-top: none; border-width: medium medium 2px; box-sizing: inherit; color: #bf0d0b; font-weight: 700; outline: currentcolor none medium; padding: 0px; text-decoration: none; transition: all 0.2s ease 0s;">remote collaboration tools</a>, challenges faced while leading a virtual team, and solutions to encounter them.</span></p><p style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: #2c2c2c; font-family: Roboto, sans-serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; line-height: 1.5; margin: 0px 0px 3rem; padding: 0px; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;">The instructor of this course, Cyndi Snyder Dionisio, is an author and consultant with over 25+ years of work experience in project management. The course has a 4.6 rating, and over 42,558 learners take up the course.</span></p><h2 id="leading-with-emotional-intelligence" style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; clear: both; color: #2c2c2c; font-family: Roboto, sans-serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 700; letter-spacing: normal; margin: 0px 0px 1.71429rem; padding: 0px; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;">4.<span> </span><a href="https://www.linkedin.com/learning/leading-with-emotional-intelligence-3/lead-with-emotional-intelligence" rel="noopener noreferrer" style="border-bottom: 2px solid rgb(191, 13, 11); border-color: currentcolor currentcolor rgb(191, 13, 11); border-image: initial; border-left: none; border-radius: 0px; border-right: none; border-style: none none solid; border-top: none; border-width: medium medium 2px; box-sizing: inherit; color: #bf0d0b; outline: currentcolor none medium; padding: 0px; text-decoration: none; transition: all 0.2s ease 0s;" target="_blank">Leading with Emotional Intelligence</a></span></h2><div class="body-img landscape" style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: black; font-family: arial, helvetica, clean, sans-serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; margin: 0px 0px 3rem; padding: 0px; position: relative; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjiTU_XmKnid2RLC9F6ZYh3OyHrqUOjR4U66euREdQT2MRXGKmusWMyRcK9bny195QZNd31bRwDaBjGNsP0QFFZFnyy_CklsAjAKAfY9R0EbDaBwxYVpOVeVHJElZCL27KT2ef8JbHOArvYfvlLrvFarMWRUrozMSqzBaXAEyS8SvN5c4BiK5zsQ8BhYA/s794/Screen%20Shot%202022-06-14%20at%2010.31.49%20AM.png" imageanchor="1" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" data-original-height="371" data-original-width="794" height="300" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjiTU_XmKnid2RLC9F6ZYh3OyHrqUOjR4U66euREdQT2MRXGKmusWMyRcK9bny195QZNd31bRwDaBjGNsP0QFFZFnyy_CklsAjAKAfY9R0EbDaBwxYVpOVeVHJElZCL27KT2ef8JbHOArvYfvlLrvFarMWRUrozMSqzBaXAEyS8SvN5c4BiK5zsQ8BhYA/w640-h300/Screen%20Shot%202022-06-14%20at%2010.31.49%20AM.png" width="640" /></a></div><br /><div class="responsive-img expandable img-article-item" data-img-caption="""" data-img-url="https://static1.makeuseofimages.com/wordpress/wp-content/uploads/2022/06/leading-with-emotional-intelligence.jpg" data-modal-container-id="single-image-modal-container" data-modal-id="single-image-modal" style="box-sizing: inherit; cursor: pointer; margin: 0px; overflow: hidden; padding: 0px 0px 338.203px; position: relative;"><figure style="box-sizing: inherit; margin: 0px; padding: 0px; position: relative;"><span style="font-size: large;"><picture style="box-sizing: inherit;"><source data-srcset="https://static1.makeuseofimages.com/wordpress/wp-content/uploads/2022/06/leading-with-emotional-intelligence.jpg?q=50&fit=crop&w=1500&dpr=1.5" media="(min-width: 1024px)" style="box-sizing: inherit;"></source><source data-srcset="https://static1.makeuseofimages.com/wordpress/wp-content/uploads/2022/06/leading-with-emotional-intelligence.jpg?q=50&fit=crop&w=943&dpr=1.5" media="(min-width: 768px)" style="box-sizing: inherit;"></source><source data-srcset="https://static1.makeuseofimages.com/wordpress/wp-content/uploads/2022/06/leading-with-emotional-intelligence.jpg?q=50&fit=crop&w=767&dpr=1.5" media="(min-width: 481px)" style="box-sizing: inherit;"></source></picture></span></figure></div></div><p style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: #2c2c2c; font-family: Roboto, sans-serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; line-height: 1.5; margin: 0px 0px 3rem; padding: 0px; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;">Developing emotional intelligence can assist you in many aspects of your life, including leading at your workplace, by building stronger relationships with your colleagues, reducing the stress levels of your team, and improving your overall job satisfaction.</span></p><p style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: #2c2c2c; font-family: Roboto, sans-serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; line-height: 1.5; margin: 0px 0px 3rem; padding: 0px; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;">Britt Andreatta, the instructor of this course and an internationally recognized thought leader, guides you in<span> </span><a href="https://www.makeuseof.com/ways-increase-your-emotional-intelligence/" style="border-bottom: 2px solid rgb(191, 13, 11); border-color: currentcolor currentcolor rgb(191, 13, 11); border-image: initial; border-left: none; border-radius: 0px; border-right: none; border-style: none none solid; border-top: none; border-width: medium medium 2px; box-sizing: inherit; color: #bf0d0b; font-weight: 700; outline: currentcolor none medium; padding: 0px; text-decoration: none; transition: all 0.2s ease 0s;">boosting your emotional intelligence</a><span> </span>for effectively leading your team. This one-hour course begins by giving you an overview of emotional intelligence and the brain science behind it. Next, Britt advances on helping you learn about assessing your as well as your teammates’ emotions, identifying triggers, and responding to them.</span></p><p style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: #2c2c2c; font-family: Roboto, sans-serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; line-height: 1.5; margin: 0px 0px 3rem; padding: 0px; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;"><span face="Roboto, sans-serif" style="-webkit-text-stroke-width: 0px; background-color: white; color: #2c2c2c; display: inline; float: none; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;">The course ends on understanding empathy and optimizing team performance using emotional intelligence. At present, the course has a 4.7 rating and is taken by 503,891 learners on the platform.</span></span></p><h2 id="managing-team-conflict" style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; clear: both; color: #2c2c2c; font-family: Roboto, sans-serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 700; letter-spacing: normal; margin: 0px 0px 1.71429rem; padding: 0px; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;">6.<span> </span><a href="https://www.linkedin.com/learning/managing-team-conflict/welcome" rel="noopener noreferrer" style="border-bottom: 2px solid rgb(191, 13, 11); border-color: currentcolor currentcolor rgb(191, 13, 11); border-image: initial; border-left: none; border-radius: 0px; border-right: none; border-style: none none solid; border-top: none; border-width: medium medium 2px; box-sizing: inherit; color: #bf0d0b; outline: currentcolor none medium; padding: 0px; text-decoration: none; transition: all 0.2s ease 0s;" target="_blank">Managing Team Conflict</a></span></h2><div class="body-img landscape" style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: black; font-family: arial, helvetica, clean, sans-serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; margin: 0px 0px 3rem; padding: 0px; position: relative; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjRTtnFGx1-CkNmIeY0z_SnmCWdwkztr1QAeG_SLerEWsk7pTPb8kL7YxN3k4h0e_TxkpP1yU-JU6Tr1uH8YhcjlMAPteYslrPykptwri2rsj3BLxga34CdeTwj2fX6N-ZCQeXxmYecXy1nXcO4LbBpCS1_MrEsu_uZhnmI6c3DAxSMNXtJhIXt9oEAsQ/s774/Screen%20Shot%202022-06-14%20at%2010.32.53%20AM.png" imageanchor="1" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" data-original-height="339" data-original-width="774" height="280" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjRTtnFGx1-CkNmIeY0z_SnmCWdwkztr1QAeG_SLerEWsk7pTPb8kL7YxN3k4h0e_TxkpP1yU-JU6Tr1uH8YhcjlMAPteYslrPykptwri2rsj3BLxga34CdeTwj2fX6N-ZCQeXxmYecXy1nXcO4LbBpCS1_MrEsu_uZhnmI6c3DAxSMNXtJhIXt9oEAsQ/w640-h280/Screen%20Shot%202022-06-14%20at%2010.32.53%20AM.png" width="640" /></a></div><br /><div class="responsive-img expandable img-article-item" data-img-caption="""" data-img-url="https://static1.makeuseofimages.com/wordpress/wp-content/uploads/2022/06/managing-team-conflict.jpg" data-modal-container-id="single-image-modal-container" data-modal-id="single-image-modal" style="box-sizing: inherit; cursor: pointer; margin: 0px; overflow: hidden; padding: 0px 0px 335.297px; position: relative;"><figure style="box-sizing: inherit; margin: 0px; padding: 0px; position: relative;"><span style="font-size: large;"><picture style="box-sizing: inherit;"><source data-srcset="https://static1.makeuseofimages.com/wordpress/wp-content/uploads/2022/06/managing-team-conflict.jpg?q=50&fit=crop&w=1500&dpr=1.5" media="(min-width: 1024px)" style="box-sizing: inherit;"></source><source data-srcset="https://static1.makeuseofimages.com/wordpress/wp-content/uploads/2022/06/managing-team-conflict.jpg?q=50&fit=crop&w=943&dpr=1.5" media="(min-width: 768px)" style="box-sizing: inherit;"></source><source data-srcset="https://static1.makeuseofimages.com/wordpress/wp-content/uploads/2022/06/managing-team-conflict.jpg?q=50&fit=crop&w=767&dpr=1.5" media="(min-width: 481px)" style="box-sizing: inherit;"></source></picture></span></figure></div></div><p style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: #2c2c2c; font-family: Roboto, sans-serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; line-height: 1.5; margin: 0px 0px 3rem; padding: 0px; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;">Leading a team can present situations where conflict arises among your colleagues. Therefore, knowing how to handle conflicts becomes an important part of your leadership process.</span></p><p style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: #2c2c2c; font-family: Roboto, sans-serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; line-height: 1.5; margin: 0px 0px 3rem; padding: 0px; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;">The one-hour course begins by giving you an overview of team conflicts—the necessity of it, and learning how to diagnose if the team conflict is healthy or unhealthy. Further, the instructor, Henna Inam, who has been a Coach, Author, and former C-Level Leader at Fortune 500 companies, guides you on the sources of conflicts and resolving different situations of conflict.</span></p><p style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: #2c2c2c; font-family: Roboto, sans-serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; line-height: 1.5; margin: 0px 0px 3rem; padding: 0px; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;">You also get to learn conflict-resolution skills, including the comparison between assertive and cooperative approaches. In the last part, the course explains various team conflict management styles to help you deal with any conflict confidently.</span></p><p style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: #2c2c2c; font-family: Roboto, sans-serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; line-height: 1.5; margin: 0px 0px 3rem; padding: 0px; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;">The course has a rating of 4.7 out of 5, and around 208,640 have started learning it.</span></p><p style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: #2c2c2c; font-family: Roboto, sans-serif; font-size: 1.8em; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; line-height: 1.5; margin: 0px 0px 3rem; orphans: 2; padding: 0px; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;"><span style="font-size: large;"><a href="https://www.makeuseof.com/best-linkedin-learning-courses-manage-remote-teams/" target="_blank"><i><b>See all 6 courses and read the complete article </b></i></a></span><br /></p><p style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: #2c2c2c; font-family: Roboto, sans-serif; font-size: 1.8em; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; line-height: 1.5; margin: 0px 0px 3rem; orphans: 2; padding: 0px; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;"> </p><p style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: #2c2c2c; font-family: Roboto, sans-serif; font-size: 1.8em; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; line-height: 1.5; margin: 0px 0px 3rem; orphans: 2; padding: 0px; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;"><span face="Roboto, sans-serif" style="-webkit-text-stroke-width: 0px; background-color: white; color: #2c2c2c; display: inline; float: none; font-size: 18px; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;"> </span> </p><p style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: #2c2c2c; font-family: Roboto, sans-serif; font-size: 1.8em; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; line-height: 1.5; margin: 0px 0px 3rem; orphans: 2; padding: 0px; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;"> </p><p style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: #2c2c2c; font-family: Roboto, sans-serif; font-size: 1.8em; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; line-height: 1.5; margin: 0px 0px 3rem; orphans: 2; padding: 0px; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;"> </p><p> </p>timhttp://www.blogger.com/profile/08334037198505730154noreply@blogger.com0tag:blogger.com,1999:blog-5099045040302459366.post-14450103751702118242022-01-25T02:00:00.016-06:002022-01-25T02:00:00.209-06:005 Quick Fixes to Improve Your LinkedIn Profile - Make a better first impression in 5 minutes<p>By
<a class="hover:underline text-blue-700 mr-6" href="https://www.entrepreneur.com/author/joshua-steimle" rel="author">
Josh Steimle </a></p><p><span style="font-size: large;">Love it or hate it, there is no denying that LinkedIn is a big part
of building your online platform — especially as an entrepreneur. In
fact, the social media network now boasts <a href="https://about.linkedin.com/" rel="nofollow noopener" target="_blank">over 744 million</a> members, with over 57 million companies listed on the site.</span></p><p><span style="font-size: large;">Depending
on your needs, a quality LinkedIn profile can help you grow your
business connections and personal brand, find new potential customers
for your B2B services or connect with new talent to grow your team.</span></p><p><span style="font-size: large;">Unfortunately, your LinkedIn profile can keep you from maximizing these
opportunities. By making a few simple fixes, you can ensure your profile
helps your growth efforts, rather than hinders them.</span></p><h2><span style="font-size: large;">4. Start providing value to your network</span></h2><p><span style="font-size: large;">Your business
produces a lot of content — and most likely, much of that content will
have value for people in your network. Sharing case studies and other
brand content gets you to show up in the news feeds of those in your
network.</span></p><p><span style="font-size: large;">Don’t be afraid to share content from others that you find
interesting or insightful. When you consistently share content that
provides value and starts a discussion, you can also help strengthen
your personal brand.</span></p><p><span style="font-size: large;">Of course, this sharing can be even more
valuable when you are writing original content. While this will
obviously take more than five minutes to complete, this is a great
opportunity to establish yourself as a thought leader in your niche and
start conversations. The more you publish, the more top-of-mind you’ll
be among others in your network.</span></p><h2><span style="font-size: large;">5. Write a jargon-free summary</span></h2><p><span style="font-size: large;">Your summary — or the “About”
section, as LinkedIn likes to call it these days — shouldn’t read like a
boring list of past jobs and achievements. Rewriting your LinkedIn
summary so that it flows more like a story helps bring your skills to
life. It shows why your experiences have made you into the person you
are today. It gives connections a better opportunity to understand who
you are, what motivates you, and what you hope to accomplish.</span></p><p><span style="font-size: large;">When
making this update, avoid the temptation to litter your LinkedIn
summary with meaningless jargon and buzzwords. You’ve seen these words
and phrases countless times — passionate, innovative, leadership,
results-driven — the list goes on and on.</span></p><p><span style="font-size: large;">Part of the reason why
we’re so sick of seeing these terms is because they don’t really tell us
anything. Avoiding overused buzzwords will help your summary be more
engaging and unique by encouraging you to provide more specific details.</span></p><p><span style="font-size: large;"><a href="https://www.entrepreneur.com/article/388888" target="_blank"><u><i><b>Read Quick Fixes 1-3 and the complete Entrepreneur Article</b></i></u></a></span></p><h2><span style="font-size: large;">Unleash your LinkedIn profile’s potential</span></h2><p><span style="font-size: large;">As with any other
social network, LinkedIn requires ongoing attention, especially if you
want to use it to grow your personal brand. Polishing your profile
ensures that you’ll make a better first impression with those you
connect with, regardless of why you’re trying to connect with them in
the first place. Taking a few extra minutes to spruce up your profile
now will pay big dividends later on.</span></p><p><span style="font-size: large;"> </span></p><p> </p><p> </p><p> </p><p> </p><p> </p><p> </p>
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<script src="//z-na.amazon-adsystem.com/widgets/onejs?MarketPlace=US"></script>timhttp://www.blogger.com/profile/08334037198505730154noreply@blogger.com0tag:blogger.com,1999:blog-5099045040302459366.post-34124348602736929382022-01-06T12:29:00.004-06:002022-01-06T12:29:55.993-06:005 Mistakes 99% of LinkedIn Profiles Contain <p>By
<a class="hover:underline text-blue-700 mr-6" href="https://www.entrepreneur.com/author/joshua-steimle" rel="author">
Josh Steimle</a></p><p><span style="font-size: large;">A dazzling LinkedIn account is an invaluable asset for professionals
and almost necessary for networking purposes. The website currently
hosts nearly <a href="https://kinsta.com/blog/linkedin-statistics/" rel="nofollow noopener" target="_blank">740 million accounts</a>, and all it takes is a few costly mistakes to make your professional peers roll their eyes and move on to other profiles.</span></p><p><span style="font-size: large;">To
make matters worse, most people don’t even realize when they are making
a misstep on the platform. It’s understandable as not everyone is
experienced with the effective business card of the internet. Still,
some unofficial rules and guidelines guarantee your profile promotes you
in the best possible light.</span></p><p><span style="font-size: large;">By rooting out these common errors, any profile can be fine-tuned and
become far more effective in finding opportunities and keeping your
business network strong.</span></p><h2><span style="font-size: large;">1. A lackluster headline</span></h2><p><span style="font-size: large;">If your
headline doesn’t have a hook, your profile isn’t likely to garner much
attention. Just like a magazine headline or book title, a LinkedIn
headline should be a brief advertisement of what a reader can expect to
come in the profile. It’s the first thing people will see, so it’s
important to make a positive first impression.</span></p><p><span style="font-size: large;">This doesn’t
necessarily mean you should copy and paste your job title. Instead,
focus on using keywords and actions relevant to your work, as this can
improve your search ranking association.</span></p><p><span style="font-size: large;">The best headlines are brief — some say <a href="https://www.linkedintraining.co.uk/profile-optimisation/best-linkedin-headlines/" rel="nofollow noopener" target="_blank">under 120 characters</a> — impactful
and leave the reader with a positive impression. It’s worth tweaking
and experimenting with your own until you feel this has been
accomplished.</span></p><h2><span style="font-size: large;">5. No personal URL</span></h2><p><span style="font-size: large;">Creating a personal URL for your LinkedIn profile is an <a href="https://www.linkedin.com/help/linkedin/answer/87/customize-your-public-profile-url?lang=en" rel="nofollow noopener" target="_blank">easy step</a>
that adds a layer of legitimacy to any profile. Unfortunately, those
who simply go with the default setting of random numbers and letters
appear less professional than those who take the time to customize.</span></p><p><span style="font-size: large;">Not
having a personal URL has several negative drawbacks, the most
immediate being it becomes more difficult for people to remember or find
your profile. It also can show a degree of laziness or technical
incompetence, neither of which are helpful labels for any professional.</span></p><p><span style="font-size: large;">When
taken as a whole, a LinkedIn profile is a critical step in creating an
effective digital presence for your professional self. Creating a clean
and effective profile isn’t that difficult, and the positive effects of
doing so can connect you with global opportunities that are truly
life-changing.</span></p><p><span style="font-size: large;"><a href="https://www.entrepreneur.com/article/386655" target="_blank"><u><i><b>Read all 5 mistakes and the complete Entrepreneur article </b></i></u></a></span><br /></p><p> </p><p> </p><p> </p>timhttp://www.blogger.com/profile/08334037198505730154noreply@blogger.com0tag:blogger.com,1999:blog-5099045040302459366.post-50797413838283284322021-09-09T10:19:00.003-05:002021-09-09T10:19:33.897-05:00Six Tips To Help Increase Your Engagement On LinkedIn, Find A Job And Advance Your Career<p><span class="fs-author-name"><a class="contrib-link--name remove-underline" href="https://www.forbes.com/sites/forbescoachescouncil/people/annetterichmond/">Annette Richmond</a></span> </p><p><span style="font-size: large;">LinkedIn is your face to the business world. It’s often the place
recruiters looking for candidates will meet you. It’s the place
recruiters and employers who are impressed with your resume will go to
learn more about you. While LinkedIn is considered a business platform,
it’s important to remember that it’s also a social network. Like many
things, you’ll get as much out of LinkedIn as you put into it.</span></p><span style="font-size: large;">
</span><p><span style="font-size: large;">Creating a compelling profile is a start. However, if you want to
find a new job or advance your career, you need to build engagement on
LinkedIn. If you haven’t been active for a while — or ever — here’s how
to make the most of available features and create an engagement plan.</span></p><p><span style="font-size: large;"><strong>Media Features</strong></span></p><span style="font-size: large;">
</span><p><span style="font-size: large;">LinkedIn has audio and video features that you can use to introduce
yourself to profile visitors. If you don’t already have LinkedIn’s
mobile app, you’ll need to download it to use them. </span></p><p><span style="font-size: large;"><strong>• Craft a Cover Story. </strong>LinkedIn’s <a aria-label="Cover Story feature" class="color-link" data-ga-track="ExternalLink:https://www.linkedin.com/help/linkedin/answer/129999/linkedin-cover-story?lang=en" href="https://www.linkedin.com/help/linkedin/answer/129999/linkedin-cover-story?lang=en" rel="nofollow noopener noreferrer" target="_blank" title="https://www.linkedin.com/help/linkedin/answer/129999/linkedin-cover-story?lang=en">Cover Story feature</a>
is a 30-second video that you can use to share information — who you
are, what you do, how to contact you, etc. — that works for your current
situation. To create the video, you may want to use <a aria-label="Apple Clips" class="color-link" data-ga-track="ExternalLink:https://www.apple.com/clips/" href="https://www.apple.com/clips/" rel="nofollow noopener noreferrer" target="_blank" title="https://www.apple.com/clips/">Apple Clips</a>;
it’s a free IOS app available in the Apple store. You can record, edit
and add captions all in the app. I love Clips, but there are many other
options for androids and iPhones. Once you’ve uploaded your Cover Story,
a few seconds of your video will pop up from behind your headshot
whenever someone clicks on your profile. An orange circle around
someone’s headshot indicates that they have uploaded a video.</span></p><p><span style="font-size: large;"><strong>Engagement And Strategy</strong></span></p><span style="font-size: large;">
</span><p><span style="font-size: large;">It’s important to have an engagement plan and strategy that you can
commit to long-term because being active every day for two weeks and
then going into hibernation isn’t a good thing.</span></p><span style="font-size: large;">
</span><p><span style="font-size: large;"><strong>• Take baby steps. </strong>Most people think being active on
LinkedIn is about sharing status updates or posting articles, but the
truth is that most of the engagement happens in the comments and
messages. Follow people in your industry that you’d like to know.
Particularly those who you’d like to know you. Start by spending 15
minutes three times a week reading, liking and commenting on people’s
posts. Work up to 15 to 20 minutes a day while you’re having morning
coffee or watching the news. Leave thoughtful comments. If you think
it’s a great post, let them know why. If you’ve learned something, tell
them what.</span></p><span style="font-size: large;">
</span><p><span style="font-size: large;"><strong>• Increase your engagement. </strong>Once you’re comfortable
with commenting on other people’s posts, start creating your own. Share
your thoughts on a timely article or an industry trend in a status
update. LinkedIn likes people to stay on the platform, so share links to
articles or posts you mention in a comment rather than in your post.
Post about events or conferences you’re attending. Review books you’ve
read. Share your thoughts on industry trends. Subscribing to a content
aggregator will help you save hours online looking for content to
comment on or share. I use <a aria-label="Feedly" class="color-link" data-ga-track="ExternalLink:https://feedly.com/" href="https://feedly.com/" rel="nofollow noopener noreferrer" target="_blank" title="https://feedly.com/">Feedly</a>. They have free and paid subscriptions, but there are many others aggregates too, including All Top, Google News, etc.</span></p><p><span style="font-size: large;"><a href="https://bit.ly/3BWSNXT" target="_blank"><u><i><b>See all 6 tips and the complete Forbes article </b></i></u></a></span><br /></p><p> </p><p> </p>timhttp://www.blogger.com/profile/08334037198505730154noreply@blogger.com0tag:blogger.com,1999:blog-5099045040302459366.post-38681187683449422802021-08-25T09:29:00.001-05:002021-08-25T09:29:16.758-05:007 strategies to grow the presence of your brand on LinkedIn organically <p> </p><p style="-webkit-font-smoothing: antialiased; -webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: #111111; font-family: Lora, Georgia, Garamond, "Times New Roman", serif; font-size: 20px; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; margin: 32px 0px; max-width: 100%; orphans: 2; overflow-wrap: break-word; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;"><span style="-webkit-text-stroke-width: 0px; background-color: #eb3032; box-sizing: inherit; color: white; font-family: Lora, Georgia, Garamond, "Times New Roman", serif; font-size: 14px; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;">by</span><span style="-webkit-text-stroke-width: 0px; background-color: #eb3032; color: white; display: inline !important; float: none; font-family: Lora, Georgia, Garamond, "Times New Roman", serif; font-size: 14px; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;"><span> </span></span><span class="author vcard" style="-webkit-text-stroke-width: 0px; background-color: #eb3032; box-sizing: inherit; color: white; font-family: Lora, Georgia, Garamond, "Times New Roman", serif; font-size: 14px; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: bold; letter-spacing: normal; orphans: 2; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;"><a class="url fn n" href="https://www.eastmojo.com/author/sumeet-jindal/" style="background-color: transparent; box-sizing: inherit; color: inherit; text-decoration: none; transition: color 110ms ease-in-out 0s;">Sumeet Jindal</a></span> <br /></p><p style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: #111111; font-family: Lora, Georgia, Garamond, "Times New Roman", serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; margin: 32px 0px; max-width: 100%; overflow-wrap: break-word; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;">Growing
your brand on LinkedIn might be a tough job, but it doesn’t have to be.
Here, I will share a few strategies you can apply to grow your brand
organically. These strategies are tried and tested, so trust me when I
say that they will work.</span></p><p style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: #111111; font-family: Lora, Georgia, Garamond, "Times New Roman", serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; margin: 32px 0px; max-width: 100%; overflow-wrap: break-word; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;">LinkedIn
is the most effective social media platform for networking, marketing,
and attracting business. It’s a good idea to get your business on
LinkedIn if you want to grow your brand. Yet, it’s equally important to
understand that it will take some time and effort to grow your brand on
LinkedIn.</span></p><p style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: #111111; font-family: Lora, Georgia, Garamond, "Times New Roman", serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; margin: 32px 0px; max-width: 100%; overflow-wrap: break-word; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;">Here are a few strategies that you can use to grow your brand on LinkedIn organically.</span></p><h2 id="h-7-strategies-to-grow-your-brand-on-linkedin-organically" style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: #111111; font-family: Lora, Georgia, Garamond, "Times New Roman", serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 700; letter-spacing: normal; line-height: 1.2; margin: 32px 0px; max-width: 100%; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;"><strong style="box-sizing: inherit; font-weight: bolder;">7 Strategies to grow your Brand on LinkedIn Organically</strong></span></h2><p style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: #111111; font-family: Lora, Georgia, Garamond, "Times New Roman", serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; margin: 32px 0px; max-width: 100%; overflow-wrap: break-word; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;"><strong style="box-sizing: inherit; font-weight: bolder;">1. Build a robust social media presence</strong></span></p><p style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: #111111; font-family: Lora, Georgia, Garamond, "Times New Roman", serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; margin: 32px 0px; max-width: 100%; overflow-wrap: break-word; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;">LinkedIn
is all about building relationships and connecting with people. It’s
not just about posting content on LinkedIn but also building connections
with others. So the first thing you need to do is build a solid social
media presence on other platforms. Start by joining as many groups,
groups of interest, etc., as possible and building strong relationships
with your new contacts.</span></p><p style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: #111111; font-family: Lora, Georgia, Garamond, "Times New Roman", serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; margin: 32px 0px; max-width: 100%; overflow-wrap: break-word; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;"><strong style="box-sizing: inherit; font-weight: bolder;">3. Promote your messages</strong></span></p><p style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: #111111; font-family: Lora, Georgia, Garamond, "Times New Roman", serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; margin: 32px 0px; max-width: 100%; overflow-wrap: break-word; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;">Once
you have a network and your introductions in place, it’s time to
promote the content that you post on LinkedIn. LinkedIn has a very
powerful feature called “Promote Message” where you can promote your
message to thousands of people who follow you. It only requires a small
piece of your time. This will help you get more exposure for the content
that you want to share with the world.</span></p><p style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: #111111; font-family: Lora, Georgia, Garamond, "Times New Roman", serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; margin: 32px 0px; max-width: 100%; overflow-wrap: break-word; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;"><strong style="box-sizing: inherit; font-weight: bolder;">5. Be consistent</strong></span></p><p style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: #111111; font-family: Lora, Georgia, Garamond, "Times New Roman", serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; margin: 32px 0px; max-width: 100%; overflow-wrap: break-word; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;">One
of the hardest things to do is to be consistent with your efforts. You
need to make sure that you are consistently learning, growing, and
updating yourself with new strategies, so you can stay ahead of the
competition.</span></p><span style="font-size: large;"><a href="https://www.eastmojo.com/news/2021/08/15/7-strategies-to-grow-the-presence-of-your-brand-on-linkedin-organically/" target="_blank"><i><b>See all 7 strategies and the complete EastMojo.com article </b></i></a></span>timhttp://www.blogger.com/profile/08334037198505730154noreply@blogger.com0tag:blogger.com,1999:blog-5099045040302459366.post-62336543758633462632021-07-28T02:30:00.001-05:002021-07-28T02:30:00.203-05:007 Ways You Can Use LinkedIn To Blow Up Your Brand <p><a class="authorname ga-click" data-ga-action="click" data-ga-category="article.author" data-ga-label="name" href="https://www.entrepreneur.com/author/julie-guest" itemprop="author" itemscope="" itemtype="https://schema.org/Person" rel="author" title="Julie Guest: Article Author">Julie Guest</a></p><p><span style="font-size: large;">Over the last three years, <a class="auto-tagged ga-click ent-tags" data-ga-action="/topic/linkedin" data-ga-category="autotag-linking" data-ga-label="ent-tags" href="https://www.entrepreneur.com/topic/linkedin">LinkedIn</a>'s active user base grew by a staggering 48 percent, from <a href="https://www.businessinsider.com/linkedin-reaches-a-half-billion-users-2017-4?IR=T" rel="nofollow noopener">500 million</a> in 2018 to <a href="https://about.linkedin.com/" rel="nofollow noopener">740 million</a> in 2021. <a class="auto-tagged ga-click ai-metadata" data-ga-action="/topic/business" data-ga-category="autotag-linking" data-ga-label="ai-metadata" href="https://www.entrepreneur.com/topic/business">Business</a>
owners and entrepreneurs can leverage the platform to grow their brand,
generate new leads, establish partnerships and make connections.</span></p><p><span style="font-size: large;">The following seven ways can help you utilize LinkedIn to grow your brand and gain a competitive edge over your competition.</span></p><h2><span style="font-size: large;">1. Optimize your company profile and connect with people</span></h2><p><span style="font-size: large;">If
you haven't worked on your LinkedIn profile, please take some time and
perfect it. Make sure it provides all the essential details about your
company's products and services. Put more emphasis on the headline and
summary to ensure that it's compelling, engaging, interesting and
professional. Furthermore, optimize it for more B2B and B2C lead
generation.</span></p><p><span style="font-size: large;">Within no time, you will start seeing the "Someone has
viewed your profile" notification. Don't just view their profile back.
Instead, track the individuals who viewed your business's profile. If
they are an ideal prospect, invite them to connect. An individual who
views your company profile is most likely finding out more about your
brand. There could be a chance they are also interested in your products
or services.</span></p><h2><span style="font-size: large;">2. Post valuable content on LinkedIn publisher</span></h2><p><span style="font-size: large;">You
can use LinkedIn Publisher to publish blog posts that users can engage
with and share. With more shares of your blogs, the higher the impact it
has on growing your brand. The post can also get prospects interested
in your products, triggering an open door for more partnerships.</span></p><p><span style="font-size: large;">Make
it a habit to publish content on LinkedIn consistently — but remember
quality is key. It can build a community of loyal followers who admire
your brand. Through them, you have ambassadors who can create a good
reputation out there about your business. When users see the value and
insights in your content, it gives them the conviction to check out more
about your company. It's one of the most straightforward and subtle
ways of promoting your brand on LinkedIn without being pushy.</span></p><h2><span style="font-size: large;">5. Utilize plugins</span></h2><p><span style="font-size: large;">LinkedIn can be an even more powerful lead
generation tool by itself when you utilize the complementary add-ons.
Tap into the following plugins:</span></p><ul><li><span style="font-size: large;"><b>LinkedIn Connection Revealer</b>:
The LinkedIn Connection Revealer shows you the following that your
connections have. By pinpointing the users who travel in big circles,
you can engage with them to leverage their platform and promote your
brand.</span></li><li><span style="font-size: large;"><b>LinMailPro</b>: It's a Chrome extension that gives you
the capability to automatically find and invite individuals who have
recently viewed your profile. You can also send personalized messages to
them about your brand or deliver <a class="auto-tagged ga-click ent-tags" data-ga-action="/topic/marketing" data-ga-category="autotag-linking" data-ga-label="ent-tags" href="https://www.entrepreneur.com/topic/marketing">marketing</a> messages.</span></li><li><span style="font-size: large;"><b>Headlinr</b>:
You may have sponsored a great story, uploaded ads or put up posts, but
without a great headline, your potential targets might not click on
them. When you use Headlinr, a chrome paid plugin, it automatically
generates multiple headline combinations with the keyword you specify
depending on your industry. You will get compelling titles that lure
users into clicking through your ads and stories.</span></li><li><span style="font-size: large;"><b>Rapportive</b>: If you are a <a class="auto-tagged ga-click ai-metadata" data-ga-action="/topic/gmail" data-ga-category="autotag-linking" data-ga-label="ai-metadata" href="https://www.entrepreneur.com/topic/gmail">Gmail</a>
user browsing in Chrome or Firefox, Rapportive can be a handy tool in
getting more leads. It enables you to get LinkedIn profiles that have
email addresses in your contacts. You can then send them personalized
invites to their inbox to help you grow your network. </span></li></ul><p><span style="font-size: large;"><a href="https://www.entrepreneur.com/article/370466" target="_blank"><u><i><b>See all 7 ways and the complete Entrepreneur article </b></i></u></a></span><br /></p><p> </p><p> </p><p> </p>timhttp://www.blogger.com/profile/08334037198505730154noreply@blogger.com0tag:blogger.com,1999:blog-5099045040302459366.post-2055952514303639462021-07-22T09:43:00.003-05:002021-07-22T09:43:48.459-05:00The Biggest Error Thousands Of Professionals Make On LinkedIn Each Day<p> <span class="fs-author-name"><a class="contrib-link--name remove-underline" href="https://www.forbes.com/sites/kathycaprino/">Kathy Caprino</a></span></p><p><span style="font-size: large;">As most professionals know, LinkedIn has become a massively powerful
professional tool—for connecting with colleagues and mentors, building
personal brands, sharing company’s stories, eliciting interest from
potential customers, clients, recruiters and hiring managers, sharing
thought leadership and more. And LinkedIn is growing. Some recent
statistics from <a aria-label="BusinessofApps.com" class="color-link" data-ga-track="ExternalLink:https://www.businessofapps.com/data/linkedin-statistics/" href="https://www.businessofapps.com/data/linkedin-statistics/" rel="nofollow noopener noreferrer" target="_blank" title="https://www.businessofapps.com/data/linkedin-statistics/">BusinessofApps.com</a> reveal that LinkedIn generated $8 billion revenue in 2020, an increase of 19% year-on-year and:</span></p><span style="font-size: large;">
</span><ul><li><span style="font-size: large;">LinkedIn has 756 million members </span></li><li><span style="font-size: large;">The U.S. has the most LinkedIn members, followed by India and China</span></li><li><span style="font-size: large;">According to LinkedIn, over 100 million job applications are sent each month</span></li><li><span style="font-size: large;">Over 57 million businesses and 120,000 schools have LinkedIn accounts</span></li></ul><p><span style="font-size: large;">According to <a aria-label="Hootsuite" class="color-link" data-ga-track="ExternalLink:https://blog.hootsuite.com/linkedin-statistics-business/" href="https://blog.hootsuite.com/linkedin-statistics-business/" rel="nofollow noopener noreferrer" target="_blank" title="https://blog.hootsuite.com/linkedin-statistics-business/">Hootsuite</a>, LinkedIn is the most trusted social network in the U.S. And <a aria-label="Microsoft has reported" class="color-link" data-ga-track="ExternalLink:https://www.cnbc.com/2021/04/27/microsoft-linkedin-topped-3-billion-in-ad-revenue-in-last-year.html" href="https://www.cnbc.com/2021/04/27/microsoft-linkedin-topped-3-billion-in-ad-revenue-in-last-year.html" rel="nofollow noopener noreferrer" target="_blank" title="https://www.cnbc.com/2021/04/27/microsoft-linkedin-topped-3-billion-in-ad-revenue-in-last-year.html">Microsoft has reported</a> that LinkedIn topped $3 billion in ad revenue in the last year, surpassing Snap and Pinterest. </span></p><span style="font-size: large;">
</span><p><span style="font-size: large;">Clearly, LinkedIn’s impact is growing and for many professionals and
businesses, it’s vitally important to get it right in terms of how
they’re engaging with others there. A burned bridge on LinkedIn is often
one that can’t be rebuilt. You have one chance to make a powerful and
positive first impression, so it’s important to succeed at it. </span></p><p><span style="font-size: large;">From my perspective as one who is very active on LinkedIn and hears from
hundreds of individuals each year who are making some sort of a request
or pitch, I can say that the single biggest error I see professionals
make on the platform is the manner in which they are reaching out to a
complete stranger. </span></p><p><span style="font-size: large;">So often, they’re taking the wrong approach that ends up being
off-putting and opportunity-crushing. For instance, people commonly now
use LinkedIn as a avenue for the “<a aria-label="cold-calling” approach" class="color-link" data-ga-track="ExternalLink:https://www.entrepreneur.com/article/339144" href="https://www.entrepreneur.com/article/339144" rel="nofollow noopener noreferrer" target="_blank" title="https://www.entrepreneur.com/article/339144">cold-calling” approach</a>,
reaching out with a cold sales pitch or offer, without knowing anything
relevant about the individual they’re pitching to or ascertaining in
advance if what they’re selling would be of the slightest interest or
value. And worse, they don’t expend any energy making their pitches
engaging or helpful. The reality is that the majority of people on
LinkedIn absolutely hate being pitched to, and are viewing the platform
as a professional social network, not a place to be hawked and sold to.
Whenever I’ve posted a comment or message on LinkedIn about this problem
of being cold-pitched continually, I’ve received hundreds of comments
and messages from members sharing their extreme frustration about this. </span></p><span style="font-size: large;">
</span><p><span style="font-size: large;">In my <a aria-label="Forbes.com interview" class="color-link" data-ga-track="InternalLink:https://www.forbes.com/sites/kathycaprino/2014/06/17/the-5-worst-blunders-most-networkers-make/?sh=4f1ae60e25ee" href="https://www.forbes.com/sites/kathycaprino/2014/06/17/the-5-worst-blunders-most-networkers-make/?sh=4f1ae60e25ee" target="_self" title="https://www.forbes.com/sites/kathycaprino/2014/06/17/the-5-worst-blunders-most-networkers-make/?sh=4f1ae60e25ee">Forbes.com interview</a> several years ago with <a aria-label="Judy Robinett" class="color-link" data-ga-track="ExternalLink:http://www.judyrobinett.com/" href="http://www.judyrobinett.com/" rel="nofollow noopener noreferrer" target="_blank" title="http://www.judyrobinett.com/">Judy Robinett</a>–startup funding expert, bestselling author and a super connector at the highest level—on her book <a aria-label="How To Be a Power Connector: The 5+50+100 Rule for Turning Your Business Networking Into Profits" class="color-link" data-ga-track="ExternalLink:http://www.amazon.com/How-Be-Power-Connector-Business/dp/0071830731" href="http://www.amazon.com/How-Be-Power-Connector-Business/dp/0071830731" rel="nofollow noopener noreferrer" target="_blank" title="http://www.amazon.com/How-Be-Power-Connector-Business/dp/0071830731"><em data-ga-track="ExternalLink:http://www.amazon.com/How-Be-Power-Connector-Business/dp/0071830731">How To Be a Power Connector: The 5+50+100 Rule for Turning Your Business Networking Into Profits</em></a>. she shared what she viewed were the top 5 blunders networkers of all kinds make, and they are:</span></p><ol><li><span style="font-size: large;">They network in the wrong places for what they need</span></li><li><span style="font-size: large;">They network at the wrong level for their goals</span></li><li><span style="font-size: large;">They have no way to assess the relative value of the connections they make</span></li><li><span style="font-size: large;">They have no system for optimizing their networking efforts</span></li><li><span style="font-size: large;">They fail to network in the best way to create high-value, long-term connections</span></li></ol><span style="font-size: large;">
</span><p><span style="font-size: large;">These 5 networking blunders sum up very well how these cold pitches
and blind outreaches to strangers on LinkedIn (or to other LinkedIn
members whom they barely know) are missing the mark, and also slamming
doors that could have been very instrumental if they’d been opened
creatively, wisely and respectfully in the first place.</span></p><span style="font-size: large;">
</span><p><span style="font-size: large;"><strong>Here’s what to avoid, when reaching out </strong><a aria-label="to a stranger on LinkedIn" class="color-link" data-ga-track="InternalLink:https://www.forbes.com/sites/kathycaprino/2013/03/25/how-to-successfully-reach-out-to-a-stranger-and-make-a-connection/?sh=76876a1a37b2" href="https://www.forbes.com/sites/kathycaprino/2013/03/25/how-to-successfully-reach-out-to-a-stranger-and-make-a-connection/?sh=76876a1a37b2" target="_self" title="https://www.forbes.com/sites/kathycaprino/2013/03/25/how-to-successfully-reach-out-to-a-stranger-and-make-a-connection/?sh=76876a1a37b2"><strong data-ga-track="InternalLink:https://www.forbes.com/sites/kathycaprino/2013/03/25/how-to-successfully-reach-out-to-a-stranger-and-make-a-connection/?sh=76876a1a37b2">to a stranger on LinkedIn</strong></a></span><strong><span style="font-size: large;">: ... <a href="https://bit.ly/2UudKtn" target="_blank"><u><i>read what to avoid and the complete Forbes article</i></u></a></span><br /></strong></p><p> </p><p> </p><p><span class="fs-author-name"> </span></p>timhttp://www.blogger.com/profile/08334037198505730154noreply@blogger.com0tag:blogger.com,1999:blog-5099045040302459366.post-77008091561929816882021-06-23T10:57:00.005-05:002021-07-27T08:14:55.061-05:005 tips for optimizing your LinkedIn profile from a director of recruiting<p> <a class="Author-styles-acorns-authorName--1-KZR" href="https://grow.acorns.com/anna-louise-jackson/">Anna-Louise Jackson</a><a class="Author-styles-acorns-authorTwitter--EnG47" href="https://twitter.com/aljax7" target="_blank">@aljax7</a></p><div class="group"><p><span style="font-size: large;">If the novelty of <a href="https://grow.acorns.com/how-to-bake-bread-at-home/">baking bread</a>
has grown stale and you’ve binge-watched every TV show and movie of
interest, add this activity to your stay-at-home list: Update your
LinkedIn profile.</span></p><p><span style="font-size: large;">Whether you’re still working full time, you’ve been <a href="https://grow.acorns.com/layoffs-vs-furloughs/">laid off or furloughed</a>, or your job seems like it could be <a href="https://grow.acorns.com/what-to-do-if-you-lose-your-job-during-coronavirus/">at risk</a>,
it’s a good idea to be prepared for a potential job search. That’s
because the job market is likely to become more competitive in the
months ahead.</span></p><span style="font-size: large;"><span></span></span><p><span style="font-size: large;">More
than 22 million Americans have filed for jobless benefits in recent
weeks, and the unemployment rate — previously at a 50-year low of 3.5% —
could rise to <a href="https://www.cnbc.com/2020/03/30/coronavirus-job-losses-could-total-47-million-unemployment-rate-of-32percent-fed-says.html" target="_blank">as high as 32%</a>, according to projections by the Federal Reserve Bank of St. Louis. Many experts are forecasting that a global <a href="https://grow.acorns.com/what-happens-during-an-economic-recession/">recession</a> is all but inevitable.</span></p><p><span style="font-size: large;">So
now is a good time to update your LinkedIn profile and ensure you make a
positive first impression to hiring managers or recruiters, says Casey
Hasten, a director of recruiting at VIP, an executive search firm.
Paying attention to some small details can make a big difference, agrees
Kylan Nieh, who works in product management at LinkedIn Profile.</span></p><p><span style="font-size: large;">“Listing
your professional industry on your profile makes you up to 38 times
more likely to be discovered by recruiters,” Nieh says. “If you don’t
have a lot of job experience yet, consider adding any volunteer work,
internships, or extracurricular activities, which gives recruiters more
insight into your background and increases profile views up to 29
times.”</span></p><p><span style="font-size: large;">Here are five tips from Nieh and Hasten for optimizing your LinkedIn profile.</span></p></div><h2 class="ArticleBody-styles-acorns-subtitle--s89IT"><span style="font-size: large;">1) Put ‘some meat’ on your profile</span></h2><p><span style="font-size: large;">There
are several sections to a LinkedIn profile, including a summary, work
experience, education, skills, endorsements and recommendations, and
interests. The more detail you add, the more likely you are to be
discovered by recruiters who use the platform to find potential
candidates.</span></p><p><span style="font-size: large;">That’s why Hasten is looking for “some meat” underneath a candidate’s
title. “You want your LinkedIn profile to mimic your resume,” she says.
She recently hosted a <a href="https://www.caseyhasten.com/we-are-vip-podcast-with-casey-hasten/" target="_blank">podcast on the do’s and don’ts</a> of using the platform to support your professional goals.</span></p><p><span style="font-size: large;">Be detailed about your work experience and make sure you include
relevant keywords that recruiters might be seeking in potential
candidates, Hasten says. She and other recruiters are often looking for
someone with a unique and particular set of skills and experience: “I
always joke that I’m looking for a purple squirrel.”</span></p><p><span style="font-size: large;">Keywords are
so important because people like Hasten use LinkedIn recruiting to
screen for potential candidates, “and if you don’t have your keywords on
your profile, then you’re not going to turn up.” Be sure to update this
information as you add new expertise. “Don’t underestimate the
importance of using all that information,” she adds.</span></p><p><span style="font-size: large;">Finally,
don’t forget about the skills section. According to figures from
LinkedIn, 87% of recruiters say the skills a candidate lists are
crucial. “List your strengths on your profile and start with the top
five that are most relevant for your job or the job you want,” Nieh
says.</span></p><p><span style="font-size: large;">If you have some time on your hands these days, this may be a
good opportunity to brush up on skills or even learn new ones. LinkedIn
Learning offers more than 16,000 courses and is currently offering <a href="https://learning.linkedin.com/blog/linkedin-learning-resources/free-linkedin-learning-resources-to-help-you-navigate-the-impact" target="_blank">more than 275 of those for free</a> to help people navigate new working environments or land a job in the wake of the coronavirus pandemic, Nieh adds.</span></p><h2 class="ArticleBody-styles-acorns-subtitle--s89IT"><span style="font-size: large;">4) Signal to recruiters that you’re open to job opportunities</span></h2><div class="group"><p><span style="font-size: large;">One
of the easiest ways to pop up on the radar of recruiters is by letting
them know you’re open to job opportunities. This is a setting you can
enable within your profile. </span></p><p><span style="font-size: large;">“If you’re <a href="https://grow.acorns.com/how-to-get-a-job-in-january-stand-out-and-get-hired-with-these-tips/">job seeking</a>,
absolutely turn that on,” Hasten says. “There are times when I’m doing a
search and 100 people come up, and 20 of them are open to
opportunities, so I’ll talk to them first.”</span></p><div class="group"><p><span style="font-size: large;">Be sure you’re offering this information to the
right audience. There are two options: You can let all LinkedIn members
know that you’re open to job opportunities, which can mean people at
your current company, even your boss, could see, too, or you could limit
that notification to recruiters.</span></p><p><span style="font-size: large;">What’s more, you can specify the
type of job and location you’re interested in so that your profile
appears in search results for recruiters, Nieh says. And if you’re a
business owner or freelancer, you can list services on your profile that
indicate to your network that you’re “open for business,” he adds. </span></p><p><span style="font-size: large;"><a href="https://bit.ly/3gWV0d9" target="_blank"><u><i><b>See all 5 tips and the complete grow.acorns.com article </b></i></u></a></span><br /></p><p><br /></p></div><p> </p></div><p> </p><p> </p><p> </p>timhttp://www.blogger.com/profile/08334037198505730154noreply@blogger.com0tag:blogger.com,1999:blog-5099045040302459366.post-12127438928910323662021-06-17T09:06:00.005-05:002021-07-27T08:15:14.275-05:00Does Your LinkedIn Profile Prove Your Credibility? 5 Boxes To Check<p> <span class="fs-author-name"><a class="contrib-link--name remove-underline" href="https://www.forbes.com/sites/williamarruda/">William Arruda</a></span></p><p><span style="font-size: large;">Now that your first impression is likely to be delivered online, you
need to focus your attention on your LinkedIn profile. That’s because
it’s the place people will go to learn about you when they’re checking
you out in a professional capacity. And that’s great news. It means you
don’t have to Tweet like Kim Kardashian and publish YouTube videos like
Justin Bieber to influence those you seek to impress. By focusing on
just one social platform— LinkedIn—you can deliver a powerful,
authentic and differentiated first impression. A compelling profile sits
at the intersection of likability and credibility. In this <a aria-label="previous post" class="color-link" data-ga-track="InternalLink:https://www.forbes.com/sites/williamarruda/2020/07/16/does-your-linkedin-profile-make-you-likeable/?sh=7ed5a33b2583" href="https://www.forbes.com/sites/williamarruda/2020/07/16/does-your-linkedin-profile-make-you-likeable/?sh=7ed5a33b2583" target="_self" title="https://www.forbes.com/sites/williamarruda/2020/07/16/does-your-linkedin-profile-make-you-likeable/?sh=7ed5a33b2583">previous post</a>,
I shared ideas for upping your likability on LinkedIn. In this article,
I focus on the things you need to do to make sure your profile exudes
authentic credibility. Here are the five areas to pursue:</span></p><span style="font-size: large;">
</span><p><span style="font-size: large;"><strong>1. Are you professional?</strong></span></p><span style="font-size: large;">
</span><p><span style="font-size: large;">Nothing screams “unprofessional” like a profile that’s not complete
or is riddled with typos and grammatical errors. Your credibility wanes
the second people spot that first glaring typo which screams “this
person does not possess the brand attribute “attention to detail.” And a
profile that’s not complete or is out-of-date says that you aren’t
taking your career seriously. To make sure your profile looks
professional, check it several times or have a professional copy editor
look at it. You can find inexpensive copy editors on sites like <a aria-label="Upwork" class="color-link" data-ga-track="ExternalLink:https://www.upwork.com/" href="https://www.upwork.com/" rel="nofollow noopener noreferrer" target="_blank" title="https://www.upwork.com/">Upwork</a>.
In addition, make sure your prose is properly formatted and has the
right amount of white space (in your About, for example) so it makes it
easy for the reader to consume. And lastly, take the time to complete
all relevant sections of your profile. It’s an investment that will pay
off.</span></p><p>
</p><p><span style="font-size: large;"><strong></strong></span></p><p><span style="font-size: large;"><strong>3. Are you an expert?</strong></span></p><span style="font-size: large;">
</span><p><span style="font-size: large;">One way to show people you are a leader in your field is to be clear
about your expertise. That means not trying to touch all bases—that
makes you a jack of all trades but an expert in none. Make it crystal
clear in your profile what your expertise is. Make sure your top three
endorsements are for the skills for which you want to be known. Also
include all relevant details in the Experience section of your profile
to reinforce your expertise—using all the right keywords that will
reinforce your domain. Don’t just make a generic one-sentence statement.
Be specific. And use the Accomplishments zone (certifications, courses,
awards, projects, publications) to highlight those activities that
feature your expertise. </span></p><p><span style="font-size: large;"><a href="https://bit.ly/3gFlb7T" target="_blank"><u><i><b>See all 5 areas and the complete Forbes article</b></i></u></a><br /></span></p><p><span style="font-size: large;"> </span></p><p><span class="fs-author-name"> </span></p>timhttp://www.blogger.com/profile/08334037198505730154noreply@blogger.com0tag:blogger.com,1999:blog-5099045040302459366.post-71348071365805463362021-05-19T09:48:00.002-05:002021-05-19T09:48:26.614-05:006 Ways to Maximize Your LinkedIn Profile's Impact<p><a class="authorname ga-click" data-ga-action="click" data-ga-category="article.author" data-ga-label="name" href="https://www.entrepreneur.com/author/kevin-nicolas-leyes" itemprop="author" itemscope="" itemtype="https://schema.org/Person" rel="author" style="-webkit-font-smoothing: antialiased; -webkit-tap-highlight-color: transparent; -webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: black; display: inherit; font-family: "PT Serif", TimesNewRoman, "Times New Roman", Times, Georgia, serif; font-size: 1.1875rem; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 700; letter-spacing: normal; margin-bottom: 0.5rem; orphans: 2; outline: 0px; text-align: left; text-decoration: none; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;" title="Kevin Leyes: Article Author"></a></p><div itemprop="name" style="-webkit-font-smoothing: antialiased; box-sizing: inherit;"><a class="authorname ga-click" data-ga-action="click" data-ga-category="article.author" data-ga-label="name" href="https://www.entrepreneur.com/author/kevin-nicolas-leyes" itemprop="author" itemscope="" itemtype="https://schema.org/Person" rel="author" style="-webkit-font-smoothing: antialiased; -webkit-tap-highlight-color: transparent; -webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: black; display: inherit; font-family: "PT Serif", TimesNewRoman, "Times New Roman", Times, Georgia, serif; font-size: 1.1875rem; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 700; letter-spacing: normal; margin-bottom: 0.5rem; orphans: 2; outline: 0px; text-align: left; text-decoration: none; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;" title="Kevin Leyes: Article Author">Kevin Leyes</a></div><p></p><p></p><div class="tooltipped tier" data-tooltip-id="07d38bae-2612-193e-1c32-6bd2ca1dae8e" data-tooltip="The Entrepreneur Leadership Network is an exclusive program where selected industry experts can reach Entrepreneur.com's millions of engaged readers." style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: #424242; cursor: pointer; display: inline-block; font-family: Roboto, HelveticaNeue-Light, "Helvetica Neue Light", "Helvetica Neue", Helvetica, Arial, sans-serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; margin-bottom: 0.5rem; text-align: left; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: uppercase; white-space: normal; word-spacing: 0px;"><span style="font-size: large;"><span style="-webkit-text-stroke-width: 0px; background-color: white; color: #212121; display: inline !important; float: none; font-family: "PT Serif", TimesNewRoman, "Times New Roman", Times, Georgia, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;">With 722 million members,<span> </span></span><a class="auto-tagged ga-click ai-metadata" data-ga-action="/topic/linkedin" data-ga-category="autotag-linking" data-ga-label="ai-metadata" href="https://www.entrepreneur.com/topic/linkedin" style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: #2b6cb0; font-family: "PT Serif", TimesNewRoman, "Times New Roman", Times, Georgia, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; text-align: start; text-decoration: none; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;">LinkedIn</a><span style="-webkit-text-stroke-width: 0px; background-color: white; color: #212121; display: inline !important; float: none; font-family: "PT Serif", TimesNewRoman, "Times New Roman", Times, Georgia, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span> </span>is the largest social-media platform for<span> </span></span><a class="auto-tagged ga-click ai-metadata" data-ga-action="/topic/business" data-ga-category="autotag-linking" data-ga-label="ai-metadata" href="https://www.entrepreneur.com/topic/business" style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: #2b6cb0; font-family: "PT Serif", TimesNewRoman, "Times New Roman", Times, Georgia, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; text-align: start; text-decoration: none; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;">business</a><span style="-webkit-text-stroke-width: 0px; background-color: white; color: #212121; display: inline !important; float: none; font-family: "PT Serif", TimesNewRoman, "Times New Roman", Times, Georgia, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span> </span>interactions. It's a powerful tool for both recruiters and job seekers, as well as business-to-business (B2B) interactions: 55 million companies and 61 million senior-level influencers are on LinkedIn. With so much opportunity, it's important to have a LinkedIn strategy that helps you build relationships for a high return. So what does that look like?</span></span></div><p></p><p></p><div class="tooltipped tier" data-tooltip-id="07d38bae-2612-193e-1c32-6bd2ca1dae8e" data-tooltip="The Entrepreneur Leadership Network is an exclusive program where selected industry experts can reach Entrepreneur.com's millions of engaged readers." style="-webkit-font-smoothing: antialiased; -webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: #424242; cursor: pointer; display: inline-block; font-family: Roboto, HelveticaNeue-Light, "Helvetica Neue Light", "Helvetica Neue", Helvetica, Arial, sans-serif; font-size: 0.875rem; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; margin-bottom: 0.5rem; orphans: 2; text-align: left; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: uppercase; white-space: normal; widows: 2; word-spacing: 0px;"><h2 style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: #212121; font-family: Roboto, HelveticaNeue-Light, "Helvetica Neue Light", "Helvetica Neue", Helvetica, Arial, sans-serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 700; letter-spacing: normal; line-height: 35.75px; margin: 1rem 0px 0.5rem; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;">Why you need a LinkedIn strategy</span></h2><p style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: #212121; font-family: "PT Serif", TimesNewRoman, "Times New Roman", Times, Georgia, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; margin: 1rem 0px; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;">Like any other large social-media platform, as LinkedIn grows there are more and more people who use the platform to spam users directly in an attempt to sell something. It might be tempting to go this route, but<span> </span><a class="auto-tagged ga-click ai-metadata" data-ga-action="/topic/building" data-ga-category="autotag-linking" data-ga-label="ai-metadata" href="https://www.entrepreneur.com/topic/building" style="-webkit-font-smoothing: antialiased; -webkit-tap-highlight-color: transparent; background-color: transparent; box-sizing: inherit; color: #2b6cb0; text-decoration: none;">building</a><span> </span>relationships<span> </span><i style="-webkit-font-smoothing: antialiased; box-sizing: inherit; line-height: inherit;">before</i><span> </span>selling is key on LinkedIn. This way, you build trust with potential clients or customers, which will make them much more likely to buy what you’re selling.</span></p><p style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: #212121; font-family: "PT Serif", TimesNewRoman, "Times New Roman", Times, Georgia, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; margin: 1rem 0px; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;">With the right LinkedIn strategy, you can easily form those relationships. <a href="https://www.linkedin.com/business/sales/blog/strategy/5-best-practices-for-building-relationships-on-linkedin" rel="nofollow noopener" style="-webkit-font-smoothing: antialiased; -webkit-tap-highlight-color: transparent; background-color: transparent; box-sizing: inherit; color: #2b6cb0; text-decoration: none;">LinkedIn</a><span> </span>states this itself: “LinkedIn is most effective when you use it as a relationship-building platform.” You might have hundreds of connections, but if you’re not building meaningful relationships with those connections, you won’t see much productivity or profitability from the platform.</span></p><h2 style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: #212121; font-family: Roboto, HelveticaNeue-Light, "Helvetica Neue Light", "Helvetica Neue", Helvetica, Arial, sans-serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 700; letter-spacing: normal; line-height: 35.75px; margin: 1rem 0px 0.5rem; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;">The best LinkedIn strategies for building relationships</span></h2><p style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: #212121; font-family: "PT Serif", TimesNewRoman, "Times New Roman", Times, Georgia, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; margin: 1rem 0px; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;"><b style="-webkit-font-smoothing: antialiased; box-sizing: inherit; font-weight: 700;">1) Research your prospects</b></span></p><p style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: #212121; font-family: "PT Serif", TimesNewRoman, "Times New Roman", Times, Georgia, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; margin: 1rem 0px; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;">Before you connect with someone, do your <a href="https://www.socialmediatoday.com/social-networks/2015-04-09/3-steps-effective-linkedin-relationship-building-strategy" rel="nofollow noopener" style="-webkit-font-smoothing: antialiased; -webkit-tap-highlight-color: transparent; background-color: transparent; box-sizing: inherit; color: #2b6cb0; text-decoration: none;">research</a><span> </span>on him or her. Read through his or her profile, taking note of any commonalities you might share that you can bring up in later conversations. While you’re at it, check out what<span> </span><a class="auto-tagged ga-click ai-metadata" data-ga-action="/topic/linkedin-groups" data-ga-category="autotag-linking" data-ga-label="ai-metadata" href="https://www.entrepreneur.com/topic/linkedin-groups" style="-webkit-font-smoothing: antialiased; -webkit-tap-highlight-color: transparent; background-color: transparent; box-sizing: inherit; color: #2b6cb0; text-decoration: none;">LinkedIn groups</a><span> </span>the person is in. Then, take your research off LinkedIn and check out his or her company’s website and social profiles. You can even<span> </span><a class="auto-tagged ga-click ai-metadata" data-ga-action="/topic/google" data-ga-category="autotag-linking" data-ga-label="ai-metadata" href="https://www.entrepreneur.com/topic/google" style="-webkit-font-smoothing: antialiased; -webkit-tap-highlight-color: transparent; background-color: transparent; box-sizing: inherit; color: #2b6cb0; text-decoration: none;">google</a><span> </span>his or her name to get a complete picture of who the person is.</span></p><p style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: #212121; font-family: "PT Serif", TimesNewRoman, "Times New Roman", Times, Georgia, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; margin: 1rem 0px; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;"><b style="-webkit-font-smoothing: antialiased; box-sizing: inherit; font-weight: 700;">2) Use LinkedIn groups</b></span></p><p style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: #212121; font-family: "PT Serif", TimesNewRoman, "Times New Roman", Times, Georgia, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; margin: 1rem 0px; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;">Not sure where to find prospects? If you’ve exhausted your other lists, LinkedIn groups are a great place to look. The groups are meant to help people find others in the same industry or with <a href="https://www.linkedin.com/help/linkedin/answer/1164/linkedin-groups-membership-overview?lang=en" rel="nofollow noopener" style="-webkit-font-smoothing: antialiased; -webkit-tap-highlight-color: transparent; background-color: transparent; box-sizing: inherit; color: #2b6cb0; text-decoration: none;">shared interests</a>. Since LinkedIn only allows you to join 50 groups, be mindful about which groups you join. You can also join groups that your prospects are in if you don’t have any other acquaintances to give yourself an in.</span></p><p style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: #212121; font-family: "PT Serif", TimesNewRoman, "Times New Roman", Times, Georgia, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; margin: 1rem 0px; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;"><b style="-webkit-font-smoothing: antialiased; box-sizing: inherit; font-weight: 700;">3) Be open and honest</b></span></p><p style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: #212121; font-family: "PT Serif", TimesNewRoman, "Times New Roman", Times, Georgia, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; margin: 1rem 0px; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;">When you connect with your prospect, send a personalized message along with it. Include why you’d like to connect and, if possible, include what the <a href="https://www.linkedin.com/business/sales/blog/strategy/5-best-practices-for-building-relationships-on-linkedin" rel="nofollow noopener" style="-webkit-font-smoothing: antialiased; -webkit-tap-highlight-color: transparent; background-color: transparent; box-sizing: inherit; color: #2b6cb0; text-decoration: none;">mutual benefit</a><span> </span>would be. Perhaps you just met at a<span> </span><a class="auto-tagged ga-click ent-tags" data-ga-action="/topic/networking" data-ga-category="autotag-linking" data-ga-label="ent-tags" href="https://www.entrepreneur.com/topic/networking" style="-webkit-font-smoothing: antialiased; -webkit-tap-highlight-color: transparent; background-color: transparent; box-sizing: inherit; color: #2b6cb0; text-decoration: none;">networking</a><span> </span>event — or maybe you don’t know them at all and have no acquaintances. LinkedIn is made for these types of connections, so don’t be shy.</span></p><p style="-webkit-font-smoothing: antialiased; -webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: #212121; font-family: "PT Serif", TimesNewRoman, "Times New Roman", Times, Georgia, serif; font-size: 23.75px; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; margin: 1rem 0px; orphans: 2; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;"><span style="font-size: large;"><a href="https://www.entrepreneur.com/article/371743" target="_blank"><u><i><b>See all 6 ways and the complete Entrepreneur article </b></i></u></a></span><br /></p><p style="-webkit-font-smoothing: antialiased; -webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: #212121; font-family: "PT Serif", TimesNewRoman, "Times New Roman", Times, Georgia, serif; font-size: 23.75px; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; margin: 1rem 0px; orphans: 2; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;"> </p><span style="-webkit-text-stroke-width: 0px; background-color: white; color: #212121; display: inline !important; float: none; font-family: "PT Serif", TimesNewRoman, "Times New Roman", Times, Georgia, serif; font-size: 23.75px; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;"> </span><br class="Apple-interchange-newline" /><br /></div><p></p>timhttp://www.blogger.com/profile/08334037198505730154noreply@blogger.com0tag:blogger.com,1999:blog-5099045040302459366.post-14837365416564983422021-05-12T08:20:00.009-05:002021-05-12T08:20:59.088-05:00Five Tips For Becoming A LinkedIn Thought Leader<p><a class="contrib-link--name remove-underline" href="https://www.forbes.com/sites/forbescommunicationscouncil/people/christinahager/">Christina Hager</a></p><p></p><p><span style="font-size: large;">When you're an expert, you eat, sleep and breathe your subject. If
someone set a timer and said, “Go!” you could probably talk their ear
off about your area of expertise for an entire hour. </span></p><span style="font-size: large;">
</span><p><span style="font-size: large;">But it’s not enough to just be passionate about your subject: If you
want to be seen as an expert (and hired as one), you have to show the
world <em>why</em> you're the authority on that subject.</span></p><p><span style="font-size: large;">Part of being a thought leader in 2021 means building your digital
presence. Take household names like Dr. Oz, Oprah and Bill Gates: They
have put in years and who knows how much money into publishing
opportunities, TV appearances, commercials, media spots and multimedia
channel opportunities.</span></p><p><span style="font-size: large;">You probably don't have the budget that Oprah does. I know I don't.</span></p><span style="font-size: large;">
</span><p><span style="font-size: large;">So what does the average business leader need to do? You have to
somehow find the budget, time and energy every single week to position
yourself as a thought leader, all while wearing the many hats of your
business role.</span></p><p><span style="font-size: large;">Where do you start? </span></p><span style="font-size: large;">
</span><p><span style="font-size: large;">Showcasing your brand on LinkedIn is the perfect way to demonstrate
your thought leadership — and it doesn’t cost you anything but a few
hours of your time.</span></p><span style="font-size: large;">
</span><p><span style="font-size: large;">Here are your first steps for building thought leadership on LinkedIn:</span></p><p><span style="font-size: large;"><strong>2. Identify your target demographic. </strong></span></p><span style="font-size: large;">
</span><p><span style="font-size: large;">Who is your ideal client or consumer? Now go further: What kind of
content do they want? The C-suite will want different information than
middle managers, and members of HR are going to be interested in
different topics than those in marketing or finance. Learn to speak to
your audience about what <em>they</em> are interested in, and be sure to use the terms that they would use when talking about the subject matter. </span></p><span style="font-size: large;">
</span><p><span style="font-size: large;"><strong>3. Start building content and sharing updates.</strong></span></p><span style="font-size: large;">
</span><p><span style="font-size: large;">If you want to be a thought leader in any field, you need to be
published. Being published is a huge “proof point” that shows your
audience that you really are qualified to talk about your particular
areas of expertise.</span></p><span style="font-size: large;">
</span><p><span style="font-size: large;">If you have already been quoted in interviews, terrific: Now start
dripping those URLs out across LinkedIn with an introductory sentence or
two. If you haven’t been published, now is the time to start courting
those opportunities.</span></p><span style="font-size: large;">
</span><p><span style="font-size: large;">In the meantime, you can start publishing your own articles right on
the LinkedIn platform (again, for free), then sharing them as updates on
your feed and in your LinkedIn groups. </span></p><span style="font-size: large;">
</span><p><span style="font-size: large;"><em>Attention: LinkedIn groups aren't there for you to hawk your product or service. </em>This is what LinkedIn <a aria-label="refers to" class="color-link" data-ga-track="ExternalLink:https://business.linkedin.com/marketing-solutions/linkedin-pages/linkedin-company-page-best-practices" href="https://business.linkedin.com/marketing-solutions/linkedin-pages/linkedin-company-page-best-practices" rel="nofollow noopener noreferrer" target="_blank" title="https://business.linkedin.com/marketing-solutions/linkedin-pages/linkedin-company-page-best-practices">refers to</a>
as “overly promotional” and what the members of your group will call
flat-out annoying. So if you're trying to sell something, then save it.
If you can use your article to incite interesting conversation, then
it’s okay to share it.</span></p><p><span style="font-size: large;"><a href="https://www.forbes.com/sites/forbescommunicationscouncil/2021/05/05/five-tips-for-becoming-a-linkedin-thought-leader/?sh=55e4e3ef2696" target="_blank"><u><i><b>See all 5 tips and the complete Forbes article</b></i></u></a></span><br /></p><p> </p><p> </p><p> </p>timhttp://www.blogger.com/profile/08334037198505730154noreply@blogger.com0tag:blogger.com,1999:blog-5099045040302459366.post-77418412707372739102021-04-07T03:00:00.001-05:002021-04-07T03:00:00.222-05:005 Major Changes To Your LinkedIn Profile You Need To Know About<p><a class="contrib-link--name remove-underline" href="https://www.forbes.com/sites/williamarruda/" style="-webkit-text-stroke-width: 0px; background-color: #fcfcfc; box-sizing: border-box; color: #333333; cursor: pointer; font: 600 14px / 16px "Work Sans", sans-serif; letter-spacing: normal; margin-right: 5px; orphans: 2; text-align: start; text-decoration: none; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;">William Arruda</a></p><p style="-webkit-text-stroke-width: 0px; background-color: #fcfcfc; box-sizing: border-box; color: #333333; font-family: Georgia, Cambria, "Times New Roman", Times, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: common-ligatures; font-weight: 400; letter-spacing: normal; margin: 0px 0px 1.2rem; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;">LinkedIn has been evolving to remain relevant since it arrived on the scene way back in 2003. The upgrades that focus on your profile have been the most interesting to me— because they help you convey your personal brand to your audience. For years now, your LinkedIn profile has been your first impression. And the move to WFH a year ago has only increased the importance of your profile for connecting and engaging with your stakeholders.</span></p><p style="-webkit-text-stroke-width: 0px; background-color: #fcfcfc; box-sizing: border-box; color: #333333; font-family: Georgia, Cambria, "Times New Roman", Times, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: common-ligatures; font-weight: 400; letter-spacing: normal; margin: 0px 0px 1.2rem; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;">If you’re one of those people who only update their profile when they’re looking for work or announcing their recent promotion, you’re living in 2003. That means the Concorde is still flying, Arnold Schwarzenegger is the governor of California and “Friends” is the number 1 TV show! It’s time to change your outdated mindset of “LinkedIn is the place I go when I’m looking for a job” to “LinkedIn lets me deliver an authentic and compelling first impression and helps me do my job better.”</span></p><p style="-webkit-text-stroke-width: 0px; background-color: #fcfcfc; box-sizing: border-box; color: #333333; font-family: Georgia, Cambria, "Times New Roman", Times, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: common-ligatures; font-weight: 400; letter-spacing: normal; margin: 0px 0px 1.2rem; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;">This latest release includes many features that will help you embrace that new mindset. In launching this major profile overhaul, LinkedIn announced, “Sharing your professional journey in an authentic and engaging way is the starting point for connecting with the communities that matter most to you. That’s why we have re-imagined how you can bring your professional story to life on LinkedIn and are introducing tools to help you create a more expressive and inclusive Profile.” </span></p><p style="-webkit-text-stroke-width: 0px; background-color: #fcfcfc; box-sizing: border-box; color: #333333; font-family: Georgia, Cambria, "Times New Roman", Times, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: common-ligatures; font-weight: 400; letter-spacing: normal; margin: 0px 0px 1.2rem; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;">There are numerous enhancements and new features with this release. Here are the ones that I think are most compelling and helpful to you as you build your personal brand:</span></p><p style="-webkit-text-stroke-width: 0px; background-color: #fcfcfc; box-sizing: border-box; color: #333333; font-family: Georgia, Cambria, "Times New Roman", Times, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: common-ligatures; font-weight: 400; letter-spacing: normal; margin: 0px 0px 1.2rem; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;"><strong style="box-sizing: border-box; font-weight: bolder;">1) Video Cover Story</strong></span></p><p style="-webkit-text-stroke-width: 0px; background-color: #fcfcfc; box-sizing: border-box; color: #333333; font-family: Georgia, Cambria, "Times New Roman", Times, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: common-ligatures; font-weight: 400; letter-spacing: normal; margin: 0px 0px 1.2rem; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;">I have been eager for LinkedIn to incorporate more video into your profile for a decade. This new tool lets you “personalize your first hello” with a video message for your audience. And it’s actually cool how it works—LinkedIn calls it the “Harry Potter effect.” After you add your Video Cover Story, an orange ring appears around your profile photo, and a preview of your video story auto-plays without sound. LinkedIn will be adding captioning to the video in a future update. Video is a much more powerful form of communications than words. It’s more visceral. Now that we rarely connect with people in the same physical space, video is the best substitute for face-to-face interactions. This feature will make it much easier to introduce yourself and connect with people on a deeper level.</span></p><p style="-webkit-text-stroke-width: 0px; background-color: #fcfcfc; box-sizing: border-box; color: #333333; font-family: Georgia, Cambria, "Times New Roman", Times, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: common-ligatures; font-weight: 400; letter-spacing: normal; margin: 0px 0px 1.2rem; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;"><strong style="box-sizing: border-box; font-weight: bolder;">5) Showcase Your Content</strong></span></p><p style="-webkit-text-stroke-width: 0px; background-color: #fcfcfc; box-sizing: border-box; color: #333333; font-family: Georgia, Cambria, "Times New Roman", Times, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: common-ligatures; font-weight: 400; letter-spacing: normal; margin: 0px 0px 1.2rem; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;">Now you can showcase your offerings from your personal profile. You don’t need to have a company page to do so. These new offering pages are called Service Pages and they’ll be discoverable in LinkedIn search by members—even by those who aren’t members of your network (if you make your public profile visible). Regardless of the degree of connection, LinkedIn members who seek out your services can contact you. The offerings on your Service Page will display on the feeds of your <a aria-label="network" class="color-link" data-ga-track="ExternalLink:https://www.linkedin.com/help/linkedin/answer/110" href="https://www.linkedin.com/help/linkedin/answer/110" rel="nofollow noopener noreferrer" style="background-color: transparent; box-sizing: border-box; color: #003891; cursor: pointer; text-decoration: none;" target="_blank" title="https://www.linkedin.com/help/linkedin/answer/110">network</a> as well as your own feed. LinkedIn is planning a future upgrade that will allow you to display ratings and reviews directly on your Service Pages. So stay tuned.</span></p><p style="-webkit-text-stroke-width: 0px; background-color: #fcfcfc; box-sizing: border-box; color: #333333; font-family: Georgia, Cambria, "Times New Roman", Times, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: common-ligatures; font-weight: 400; letter-spacing: normal; margin: 0px 0px 1.2rem; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;">As is customary for LinkedIn, these features will roll out gradually (and seemingly randomly) and may not be available to you right now. So pay attention to your profile and update it with the features that are helpful to you as soon as you can. These are great new perks to help you deliver a powerful first impression and grow your personal brand.</span></p><p style="-webkit-text-stroke-width: 0px; background-color: #fcfcfc; box-sizing: border-box; color: #333333; font-family: Georgia, Cambria, "Times New Roman", Times, serif; font-size: 18px; font-style: normal; font-variant-caps: normal; font-variant-ligatures: common-ligatures; font-weight: 400; letter-spacing: normal; margin: 0px 0px 1.2rem; orphans: 2; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;"><span style="font-size: large;"><a href="https://www.forbes.com/sites/williamarruda/2021/04/01/major-changes-to-your-linkedin-profile-you-need-to-know-about/?sh=4d46b9543efc" target="_blank"><u><i><b>See all 5 Major Changes and the complete Forbes article </b></i></u></a></span><br /></p><p style="-webkit-text-stroke-width: 0px; background-color: #fcfcfc; box-sizing: border-box; color: #333333; font-family: Georgia, Cambria, "Times New Roman", Times, serif; font-size: 18px; font-style: normal; font-variant-caps: normal; font-variant-ligatures: common-ligatures; font-weight: 400; letter-spacing: normal; margin: 0px 0px 1.2rem; orphans: 2; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;"> </p>timhttp://www.blogger.com/profile/08334037198505730154noreply@blogger.com0tag:blogger.com,1999:blog-5099045040302459366.post-90703474621824205072021-03-31T08:59:00.005-05:002021-04-02T14:49:07.983-05:003 Ways To Beat The LinkedIn Algorithm<p><span class="fs-author-name"><a class="contrib-link--name remove-underline" href="https://www.forbes.com/sites/adriandayton/">Adrian Dayton</a></span></p><p><span style="font-size: large;">Sometimes it’s hard to feel like your LinkedIn posts are doing
anything. You put something up and it gets a couple likes, maybe one
comment, but it doesn’t go anywhere. You’ve heard stories about regular
peoples posts going viral, but why doesn’t it happen to you? </span></p><span style="font-size: large;">
</span><p><span style="font-size: large;">The people going viral aren’t just getting lucky. While luck does
play a part, there are three simple steps you can take to increase how
many people see your posts and give yourself a better chance of going
viral.</span></p><p><span style="font-size: large;"><b>1) Comments and Hashtags</b></span></p><span style="font-size: large;">
</span><p><span style="font-size: large;">The whole point of social media is to be social, and LinkedIn wants
to encourage this behavior so they have designed their algorithm to
reward good behavior. You have to add commentary that people encourages
interaction. If you don’t add a comment to your post, all that people
are seeing is some random link or photo with no context.</span></p><p><span style="font-size: large;">Adding a comment to your post not only increases your visibility, but
encourages people to comment back. If you notice, posts that go viral
have thousands of comments and that’s because the original poster
encouraged feedback. When you add a comment, leave it open-ended to get
people to respond.</span></p><span style="font-size: large;">
</span><p><span style="font-size: large;">Wants people start to comment, you need to keep the conversation
going. If people are commenting on your post, reply to every comment,
lean into the social side of social media. If you can get a conversation
going, you have a surefire way of getting your post seen by
dramatically more people.</span></p><p><span style="font-size: large;">In addition to comments, hashtags are another great way to increase
visibility. Hashtags allow your post to be searchable, whether it be
online or on the platform, by people who are interested in the topic you
are posting about.</span></p><span style="font-size: large;">
</span><p><span style="font-size: large;">Adding a hashtag will bring in experts, as well as potential clients
who are looking into the information you are speaking about.</span></p><span style="font-size: large;">
</span><p><span style="font-size: large;">There are a lot of tools online that can help you choose the right hashtag. I would recommend <a aria-label="hashtagify.me" class="color-link" data-ga-track="ExternalLink:https://hashtagify.me/" href="https://hashtagify.me/" rel="nofollow noopener noreferrer" target="_blank" title="https://hashtagify.me/">hashtagify.me</a>,
a site that tracks the top trending hashtags and will recommend the
hashtags that are performing the best in your area of expertise.</span></p><p><span style="font-size: large;"><a href="https://www.forbes.com/sites/adriandayton/2021/03/25/3-ways-to-beat-the-linkedin-algorithm/?sh=660c2fcf50a3" target="_blank"><u><i><b>See all 3 ways and the complete Forbes article </b></i></u></a></span><br /></p><p> </p><p> </p><p> </p><p><span class="fs-author-name"> </span></p>timhttp://www.blogger.com/profile/08334037198505730154noreply@blogger.com0tag:blogger.com,1999:blog-5099045040302459366.post-18639918078984093842021-03-24T08:16:00.005-05:002021-03-24T08:16:51.997-05:007 Posting Tips to Help Boost Your Personal Brand on LinkedIn<p></p><h4 class="hide-small byline-show-large" style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: #76797c; display: block; font-family: "proxima nova", Helvetica, Arial, sans-serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; letter-spacing: 0.5px; margin: 0px 0px 0.5rem; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: uppercase; white-space: normal; word-spacing: 0px;"></h4><div class="author-name" style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: #101316; display: inline-block; font-family: "proxima nova", Helvetica, Arial, sans-serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; margin-bottom: 0px; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;"><a class="analytics t-article-byline-author" href="https://www.socialmediatoday.com/users/virginia-bautista/" rel="author" style="background-color: transparent; box-sizing: inherit; color: #101316; cursor: pointer;">Virginia Bautista</a><span class="analytics t-article-byline-author" style="background-color: transparent; box-sizing: inherit; color: #101316; cursor: pointer;"> </span></span><span style="font-size: large;"><span class="analytics t-article-byline-author" style="background-color: transparent; box-sizing: inherit; color: #101316; cursor: pointer;"><span style="font-size: large;"><a class="twitter hide-small byline-show-large analytics t-article-byline-author-twitter" href="https://www.twitter.com/virginia28" style="background-color: transparent; box-sizing: inherit; color: #101316; cursor: pointer; display: block; margin-top: 0.25rem; text-decoration: none;">@virginia28</a></span></span><span class="analytics t-article-byline-author" style="background-color: transparent; box-sizing: inherit; color: #101316; cursor: pointer;"></span><a class="twitter hide-small byline-show-large analytics t-article-byline-author-twitter" href="https://www.twitter.com/virginia28" style="background-color: transparent; box-sizing: inherit; color: #101316; cursor: pointer; display: block; margin-top: 0.25rem; text-decoration: none;"> </a></span><p style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: #0a0a0a; font-family: Georgia, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; line-height: 1.7; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;">Believe it or not, you already have a personal brand. The question is, are you leveraging your personal brand to monetize your expertise or accelerate your success?</span></p><p style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: #0a0a0a; font-family: Georgia, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; line-height: 1.7; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;">Personal branding is the process of marketing yourself, and your career or business, in order to attract relevant opportunities. Marketing, in this context, means getting people to know, like and trust you, so that they'll eventually want to work with you or buy from you.</span></p><p style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: #0a0a0a; font-family: Georgia, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; line-height: 1.7; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;">Content marketing, on the other hand, is the strategic process of creating and distributing content to attract a targeted audience. And on LinkedIn, your content strategy has a huge role to play in successfully building your personal brand.</span></p><p style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: #0a0a0a; font-family: Georgia, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; line-height: 1.7; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;"><em style="box-sizing: inherit;">So what does this mean for you?</em></span></p><p style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: #0a0a0a; font-family: Georgia, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; line-height: 1.7; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;">With your expertise, and your drive to create relevant, useful and engaging content, you'll be on your way to building a powerful personal brand that'll give you "permission" to monetize your expertise using LinkedIn features.</span></p><p style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: #0a0a0a; font-family: Georgia, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; line-height: 1.7; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;">In this post, we'll look at seven content marketing strategies and tips that'll help you boost your personal brand on LinkedIn.</span></p><p style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: #0a0a0a; font-family: Georgia, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; line-height: 1.7; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;">Let's get started.</span></p><h3 class="standard-heading" style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: #0a0a0a; font-family: ff-meta-serif-web-pro, Georgia, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 600; letter-spacing: normal; margin: 2rem 0px 1rem; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;">2. Leverage industry influencers</span></h3><p style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: #0a0a0a; font-family: Georgia, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; line-height: 1.7; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;">Industry influencers are influencers for a reason: People follow them.</span></p><p style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: #0a0a0a; font-family: Georgia, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; line-height: 1.7; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;">Building relationships with influencers and mentioning them in your posts can help boost your visibility on LinkedIn - here are some examples:</span></p><p style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: #0a0a0a; font-family: Georgia, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; line-height: 1.7; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;">Peter Brace mentions Amy Edmondson and Timothy Clark, among the pioneers in the field of psychological safety</span></p><div align="center" style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: #0a0a0a; font-family: "proxima nova", Helvetica, Arial, sans-serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;"><img alt="LinkedIn Post by Peter Brace" src="https://www.socialmediatoday.com/user_media/ckeditor/virginia-bautista/2021/03/21/peter-brace-post-with-amy-edmondson.png" style="border: 0px; box-sizing: inherit; display: inline-block; height: auto; max-width: 100%; vertical-align: middle;" /></span></div><p style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: #0a0a0a; font-family: Georgia, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; line-height: 1.7; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;">Raymond Domingo mentions Robina Gokongwei-Pe, a highly reputable entrepreneur and President/CEO of one of the largest multi-format retailers in the Philippines </span></p><div align="center" style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: #0a0a0a; font-family: "proxima nova", Helvetica, Arial, sans-serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;"><img alt="Raymond Domingo's post on LinkedIn" src="https://www.socialmediatoday.com/user_media/ckeditor/virginia-bautista/2021/03/21/raymond-domingo-post-with-robina-gokongweil.png" style="border: 0px; box-sizing: inherit; display: inline-block; height: auto; max-width: 100%; vertical-align: middle;" /></span></div><p style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: #0a0a0a; font-family: Georgia, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; line-height: 1.7; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;"><a href="https://www.linkedin.com/in/andreagoseco/" rel="nofollow" style="background-color: transparent; box-sizing: inherit; color: #101316; cursor: pointer;">Anda Goseco</a><span> </span>mentions<span> </span><a href="https://www.linkedin.com/in/marciareynolds/" rel="nofollow" style="background-color: transparent; box-sizing: inherit; color: #101316; cursor: pointer;">Marcia Reynolds</a>, an Executive and Leadership Coach based in the US</span></p><div align="center" style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: #0a0a0a; font-family: "proxima nova", Helvetica, Arial, sans-serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;"><img alt="Anda Goseco's post on LinkedIn" src="https://www.socialmediatoday.com/user_media/ckeditor/virginia-bautista/2021/03/21/anda-goseco-post-with-marcia-reynolds.png" style="border: 0px; box-sizing: inherit; display: inline-block; height: auto; max-width: 100%; vertical-align: middle;" /></span></div><p style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: #0a0a0a; font-family: Georgia, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; line-height: 1.7; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;">Peter, Raymond and Anda didn’t really talk about themselves in their posts; instead, they talked about the influencers they mentioned.</span></p><p style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: #0a0a0a; font-family: Georgia, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; line-height: 1.7; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;">So what can we learn from these posts? If you’re making this type of post, remember to make it about them, the influencers, not about you. </span></p><div id="inline-signup-location" style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: #0a0a0a; font-family: "proxima nova", Helvetica, Arial, sans-serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><div class="inline-signup" style="border-bottom: 1px solid rgb(233, 236, 239); border-top: 1px solid rgb(233, 236, 239); box-sizing: inherit; clear: both; margin: 1.5rem 0px; padding: 1.5rem 0px;"><h3 class="standard-heading" style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: #0a0a0a; font-family: ff-meta-serif-web-pro, Georgia, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 600; letter-spacing: normal; margin: 2rem 0px 1rem; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;">3. Help others build their LinkedIn presence</span></h3><p style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: #0a0a0a; font-family: Georgia, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; line-height: 1.7; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;">While expanding your reach on LinkedIn by mentioning influencers who engage with your post is a good strategy, another strategy that works is the opposite - this time, if you already have a huge network, why not leverage your network to help others build their LinkedIn presence? </span></p><p style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: #0a0a0a; font-family: Georgia, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; line-height: 1.7; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;">This is a win-win strategy. You win because you expand your reach to other people’s networks, and they win because they also become visible to your network. It also helps you build a strong community on the platform.</span></p><p style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: #0a0a0a; font-family: Georgia, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; line-height: 1.7; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;">I've been using this strategy in one of the longest-running initiatives that I started in 2018 - the ‘Top 100 Filipinos to Follow on LinkedIn for Inspiration and Learning’.</span></p><p style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: #0a0a0a; font-family: Georgia, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; line-height: 1.7; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;">This is not just about recognizing people who are actively sharing content on LinkedIn, but also about encouraging more people who are new to the platform to become more active on LinkedIn.</span></p><div align="center" style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: #0a0a0a; font-family: "proxima nova", Helvetica, Arial, sans-serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;"><img alt="" src="https://www.socialmediatoday.com/user_media/ckeditor/virginia-bautista/2021/03/21/top-100-filipinos.png" style="border: 0px; box-sizing: inherit; display: inline-block; height: 1155px; max-width: 100%; vertical-align: middle; width: 549px;" /></span></div><span style="font-size: large;"><br class="Apple-interchange-newline" /><br /></span></div></div><p style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: #0a0a0a; font-family: Georgia, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; line-height: 1.7; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;"> </span></p><h3 class="standard-heading" style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: #0a0a0a; font-family: ff-meta-serif-web-pro, Georgia, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 600; letter-spacing: normal; margin: 2rem 0px 1rem; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;">6. Just be yourself</span></h3><p style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: #0a0a0a; font-family: Georgia, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; line-height: 1.7; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;">When was the last time you shared your story on LinkedIn? </span></p><p style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: #0a0a0a; font-family: Georgia, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; line-height: 1.7; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;">One of things I've learned through the years is that people on LinkedIn either know what they want to achieve through the platform, or they don’t know at all what they want to achieve. </span></p><p style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: #0a0a0a; font-family: Georgia, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; line-height: 1.7; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;">Although it may seem like the ones who know what they want to achieve would be more successful on LinkedIn, I've learned that this is not always the case. </span></p><p style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: #0a0a0a; font-family: Georgia, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; line-height: 1.7; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;">Many times, those whose top goal is to generate leads for their businesses are too focused on the goal of ‘selling’ so they end up operating with a wrong mindset, thinking about what they can get in terms of immediate leads or sales. </span></p><p style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: #0a0a0a; font-family: Georgia, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; line-height: 1.7; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;">But LinkedIn is not a place where people want to hear sales pitches all the time - LinkedIn is a place where people engage with other people who provide valuable content, and whose stories resonate with them.</span></p><p style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: #0a0a0a; font-family: Georgia, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; line-height: 1.7; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;">And guess what - the more you share who you are, the more people gravitate towards you. And that means more opportunities for you to start conversations, and build meaningful business relationships. </span></p><p style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: #0a0a0a; font-family: Georgia, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; line-height: 1.7; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;">In this post below, Peter openly shares a part of who he is that makes him different - a lifelong learner who entered university in his 50’s, and finished his Ph. D. in his 60’s: </span></p><div align="center" style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: #0a0a0a; font-family: "proxima nova", Helvetica, Arial, sans-serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;"><img alt="Peter Brace's post on LinkedIn " src="https://www.socialmediatoday.com/user_media/ckeditor/virginia-bautista/2021/03/21/peter-brace-post-about-graduation.png" style="border: 0px; box-sizing: inherit; display: inline-block; height: auto; max-width: 100%; vertical-align: middle;" /></span></div><p style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: #0a0a0a; font-family: Georgia, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; line-height: 1.7; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;">What most people don’t realize is this - knowing and being yourself is a free, tried-and-tested way to increase your reach and attract like-minded people on LinkedIn. </span></p><p style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: #0a0a0a; font-family: Georgia, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; line-height: 1.7; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;">Peter wasn’t sure at first if this post was "appropriate" on LinkedIn, but posting it anyway led him to the answer:</span></p><p style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: #0a0a0a; font-family: Georgia, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; line-height: 1.7; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;">Being who you are, and sharing what makes you different, indeed, can have a place on LinkedIn.</span></p><p style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: #0a0a0a; font-family: Georgia, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; line-height: 1.7; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;"><strong style="box-sizing: inherit; font-weight: 700;"> </strong></span></p><p style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: #0a0a0a; font-family: Georgia, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; line-height: 1.7; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;"><strong style="box-sizing: inherit; font-weight: 700;">7. Reshare your top-performing posts</strong></span></p><p style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: #0a0a0a; font-family: Georgia, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; line-height: 1.7; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;">Your top-performing posts performed well for a reason. Maybe they resonate well with your audience, or perhaps you posted it at the right time, when your network needed to read it the most.</span></p><p style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: #0a0a0a; font-family: Georgia, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; line-height: 1.7; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;">Reposting your top-performing posts will not only ensure you get a lot of views and reactions (again), but it can also help you capture a whole new audience. Don't just post and forget, keep a record of your top-performing posts, and when the timing is right, go ahead and repost them.</span></p><p style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: #0a0a0a; font-family: Georgia, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; line-height: 1.7; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;">In my case, I repost my top-performing content at least after 3-6 months. And they work like magic each time.</span></p><p style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: #0a0a0a; font-family: Georgia, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; line-height: 1.7; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;">Below is an all-text post I shared in March 2020. This post reached over 97,500 people, and garnered almost 2,000 reactions and 81 comments.</span></p><div align="center" style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: #0a0a0a; font-family: "proxima nova", Helvetica, Arial, sans-serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;"><img alt="All text post in March 2020 by Virginia Bautista" src="https://www.socialmediatoday.com/user_media/ckeditor/virginia-bautista/2021/03/21/all-text-post-in-march-2020.png" style="border: 0px; box-sizing: inherit; display: inline-block; height: auto; max-width: 100%; vertical-align: middle;" /></span></div><p style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: #0a0a0a; font-family: Georgia, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; line-height: 1.7; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;">The same post at the time was trending in<span> </span><a href="https://www.linkedin.com/feed/hashtag/?keywords=personalbranding" rel="nofollow" style="background-color: transparent; box-sizing: inherit; color: #101316; cursor: pointer;">#personalbranding</a>:</span></p><div align="center" style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: #0a0a0a; font-family: "proxima nova", Helvetica, Arial, sans-serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;"><img alt="" src="https://www.socialmediatoday.com/user_media/ckeditor/virginia-bautista/2021/03/21/trending-in-personal-branding.png" style="border: 0px; box-sizing: inherit; display: inline-block; height: 99px; max-width: 100%; vertical-align: middle; width: 553px;" /></span></div><div align="center" style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: #0a0a0a; font-family: "proxima nova", Helvetica, Arial, sans-serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;"><img alt="Virginia Bautista's post trending in #personalbranding on LinkedIn" src="https://www.socialmediatoday.com/user_media/ckeditor/virginia-bautista/2021/03/21/trending-in-personal-branding-all-text-by-vb.png" style="border: 0px; box-sizing: inherit; display: inline-block; height: 428px; max-width: 100%; vertical-align: middle; width: 540px;" /></span></div><p style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: #0a0a0a; font-family: Georgia, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; line-height: 1.7; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;">I shared this post again this year. Here's the same post I just reshared three days ago (March 19, 2021):</span></p><div align="center" style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: #0a0a0a; font-family: "proxima nova", Helvetica, Arial, sans-serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;"><img alt="" src="https://www.socialmediatoday.com/user_media/ckeditor/virginia-bautista/2021/03/21/all-text-post-in-march-2021.png" style="border: 0px; box-sizing: inherit; display: inline-block; height: 603px; max-width: 100%; vertical-align: middle; width: 550px;" /></span></div><p style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: #0a0a0a; font-family: Georgia, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; line-height: 1.7; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;">And according to LinkedIn, this post garnered Top 1% engagement on the platform:</span></p><div align="center" style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: #0a0a0a; font-family: "proxima nova", Helvetica, Arial, sans-serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;"><img alt="" src="https://www.socialmediatoday.com/user_media/ckeditor/virginia-bautista/2021/03/21/top-1-on-linkedin.png" style="border: 0px; box-sizing: inherit; display: inline-block; height: 95px; max-width: 100%; vertical-align: middle; width: 541px;" /></span></div><span style="font-size: large;"><br class="Apple-interchange-newline" /><a href="https://www.socialmediatoday.com/news/7-posting-tips-to-help-boost-your-personal-brand-on-linkedin/597084/" target="_blank"><u><i><b>Read all 7 tips and the complete SocialMediaToday article</b></i></u></a><br /></span><p style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: #0a0a0a; font-family: Georgia, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; line-height: 1.7; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;"><em style="box-sizing: inherit;"> </em></span></p><span style="font-size: large;"><a class="twitter hide-small byline-show-large analytics t-article-byline-author-twitter" href="https://www.twitter.com/virginia28" style="background-color: transparent; box-sizing: inherit; color: #101316; cursor: pointer; display: block; margin-top: 0.25rem; text-decoration: none;"> </a></span></div>timhttp://www.blogger.com/profile/08334037198505730154noreply@blogger.com0tag:blogger.com,1999:blog-5099045040302459366.post-35433780778404031442021-03-17T04:00:00.001-05:002021-03-17T04:00:06.086-05:004 Steps To The Perfect LinkedIn Profile<p><a class="contrib-link--name remove-underline" href="https://www.forbes.com/sites/adriandayton/" style="-webkit-text-stroke-width: 0px; background-color: #fcfcfc; box-sizing: border-box; color: #333333; cursor: pointer; font: 600 14px / 16px "Work Sans", sans-serif; letter-spacing: normal; margin-right: 5px; orphans: 2; text-align: start; text-decoration: none; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;">Adrian Dayton</a></p><p style="-webkit-text-stroke-width: 0px; background-color: #fcfcfc; box-sizing: border-box; color: #333333; font-family: Georgia, Cambria, "Times New Roman", Times, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: common-ligatures; font-weight: 400; letter-spacing: normal; margin: 0px 0px 1.2rem; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;">Think of LinkedIn like a footrace: at the center of the pack are a whole bunch of people. They’re tripping over others’ feet, elbowing each other, and altogether disappearing amongst the crowd. Then, towards the front, you have some outliers. People who are running in solitude, pushing their way forward. Finally, you have your stragglers, runners who have fallen behind and can’t quite seem to catch up.</span></p><p style="-webkit-text-stroke-width: 0px; background-color: #fcfcfc; box-sizing: border-box; color: #333333; font-family: Georgia, Cambria, "Times New Roman", Times, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: common-ligatures; font-weight: 400; letter-spacing: normal; margin: 0px 0px 1.2rem; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;">Standing out amongst the crowd of faceless and random strangers on LinkedIn can seem quite intimidating, but there are a few simple things that you can do to jet yourself to the front of the race.</span></p><p style="-webkit-text-stroke-width: 0px; background-color: #fcfcfc; box-sizing: border-box; color: #333333; font-family: Georgia, Cambria, "Times New Roman", Times, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: common-ligatures; font-weight: 400; letter-spacing: normal; margin: 0px 0px 1.2rem; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;"><strong style="-webkit-text-stroke-width: 0px; background-color: #fcfcfc; box-sizing: border-box; color: #333333; font-family: Georgia, Cambria, "Times New Roman", Times, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: common-ligatures; font-weight: bolder; letter-spacing: normal; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;">2) About Section</strong></span></p><p style="-webkit-text-stroke-width: 0px; background-color: #fcfcfc; box-sizing: border-box; color: #333333; font-family: Georgia, Cambria, "Times New Roman", Times, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: common-ligatures; font-weight: 400; letter-spacing: normal; margin: 0px 0px 1.2rem; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;">The ‘About’ section is a probably a close second to the profile photo in imortance. This section is what will go most in-depth on you, telling your story, and letting people know who you are and what you are about. There is a simple template that I always recommend when people start putting this section together.</span></p><ul style="-webkit-text-stroke-width: 0px; background-color: #fcfcfc; box-sizing: border-box; color: #333333; font-family: Georgia, Cambria, "Times New Roman", Times, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: common-ligatures; font-weight: 400; letter-spacing: normal; list-style: outside none none; margin-block: 0px; margin: 0px 0px 1.2rem; padding-inline-start: 0px; padding: 0px; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><li style="-webkit-font-smoothing: antialiased; box-sizing: border-box; list-style: disc; margin-block: 0px; margin-bottom: 16px; margin-left: 3em; position: relative;"><span style="font-size: large;">Lead with what you are best at (and the type of business you are most interested in attracting)</span></li><li style="-webkit-font-smoothing: antialiased; box-sizing: border-box; list-style: disc; margin-block: 0px; margin-bottom: 16px; margin-left: 3em; position: relative;"><span style="font-size: large;">Specific examples of your greatest accomplishments.</span></li><li style="-webkit-font-smoothing: antialiased; box-sizing: border-box; list-style: disc; margin-block: 0px; margin-bottom: 16px; margin-left: 3em; position: relative;"><span style="font-size: large;">Additional accolades, and interests</span></li></ul><p style="-webkit-text-stroke-width: 0px; background-color: #fcfcfc; box-sizing: border-box; color: #333333; font-family: Georgia, Cambria, "Times New Roman", Times, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: common-ligatures; font-weight: 400; letter-spacing: normal; margin: 0px 0px 1.2rem; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;">Many people write their about section all wrong, they start with very general history and then eventually towards the end they through in the punchy persuasive stuff. You need to do this the other way around. Lead with specificity, eventually share your general competence or skill.</span></p><p style="-webkit-text-stroke-width: 0px; background-color: #fcfcfc; box-sizing: border-box; color: #333333; font-family: Georgia, Cambria, "Times New Roman", Times, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: common-ligatures; font-weight: 400; letter-spacing: normal; margin: 0px 0px 1.2rem; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;">Next up are specific examples, which I like to put in bullet points. It just makes it clear and easy to read. Throw in no more than 3 to 4 bullet points after the lead sentences. These should be specific examples that prove the statement of skill made in the first sentences. For example if your leading sentence says, “World famous mountain climber and guide,” then your bullets should list out your most daring summit attempts.</span></p><p style="-webkit-text-stroke-width: 0px; background-color: #fcfcfc; box-sizing: border-box; color: #333333; font-family: Georgia, Cambria, "Times New Roman", Times, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: common-ligatures; font-weight: 400; letter-spacing: normal; margin: 0px 0px 1.2rem; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;">Finally, accolades and interests. Do you write for a trade publication or are you on a speaking circuit talking about your special skill? This is the place for that. Volunteer work and other civic causes (caveat: steer clear or politics or religion here, unless you are a priest or politician.) Finally, let the people have a taste of your personality. I’ve personally summited a few mountains, so I add it in here. Will people hire me simply because of my mountaineering? Probably not, but adding your interests will make you more approachable.</span></p><p style="-webkit-text-stroke-width: 0px; background-color: #fcfcfc; box-sizing: border-box; color: #333333; font-family: Georgia, Cambria, "Times New Roman", Times, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: common-ligatures; font-weight: 400; letter-spacing: normal; margin: 0px 0px 1.2rem; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;">I always get the question of whether or not to write the ‘About’ section in the first or third person and I’m afraid there is no right answer. Numerous studies have shown that there isn’t any difference for people when they’re browsing LinkedIn. Most professional services firms tend to lean towards third-person more, but Adrian thinks that is confusing. Adrian also think it is most natural when it is you talking to talk in first person. You know what I mean?</span></p><p style="-webkit-text-stroke-width: 0px; background-color: #fcfcfc; box-sizing: border-box; color: #333333; font-family: Georgia, Cambria, "Times New Roman", Times, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: common-ligatures; font-weight: 400; letter-spacing: normal; margin: 0px 0px 1.2rem; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;"><strong style="box-sizing: border-box; font-weight: bolder;">3) Work and School History</strong></span></p><p style="-webkit-text-stroke-width: 0px; background-color: #fcfcfc; box-sizing: border-box; color: #333333; font-family: Georgia, Cambria, "Times New Roman", Times, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: common-ligatures; font-weight: 400; letter-spacing: normal; margin: 0px 0px 1.2rem; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;">This next section is simple, but will require a bit of maintenance: your work and school history. You always want to keep this section as up-to-date as possible. List every promotion, every job, every degree. This is the easiest resume for people to find so you want to make it easy to read. Avoid any confusion on here, just a simple list of your work and education history.</span></p><p style="-webkit-text-stroke-width: 0px; background-color: #fcfcfc; box-sizing: border-box; color: #333333; font-family: Georgia, Cambria, "Times New Roman", Times, serif; font-size: 18px; font-style: normal; font-variant-caps: normal; font-variant-ligatures: common-ligatures; font-weight: 400; letter-spacing: normal; margin: 0px 0px 1.2rem; orphans: 2; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;"><span style="font-size: large;"><a href="https://www.forbes.com/sites/adriandayton/2021/02/24/4-steps-to-the-perfect-linkedin-profile/?sh=1401a5ec57ee" target="_blank"><u><i><b> See all 4 steps and the complete Forbes article </b></i></u></a></span><br /></p><br class="Apple-interchange-newline" /><br /><p style="-webkit-text-stroke-width: 0px; background-color: #fcfcfc; box-sizing: border-box; color: #333333; font-family: Georgia, Cambria, "Times New Roman", Times, serif; font-size: 18px; font-style: normal; font-variant-caps: normal; font-variant-ligatures: common-ligatures; font-weight: 400; letter-spacing: normal; margin: 0px 0px 1.2rem; orphans: 2; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;"><strong style="-webkit-text-stroke-width: 0px; background-color: #fcfcfc; box-sizing: border-box; color: #333333; font-family: Georgia, Cambria, "Times New Roman", Times, serif; font-size: 18px; font-style: normal; font-variant-caps: normal; font-variant-ligatures: common-ligatures; font-weight: bolder; letter-spacing: normal; orphans: 2; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;"> </strong> </p><p> </p>timhttp://www.blogger.com/profile/08334037198505730154noreply@blogger.com0tag:blogger.com,1999:blog-5099045040302459366.post-36958545979121379662021-03-10T08:59:00.000-06:002021-03-10T08:59:10.794-06:0014 tips to get the most out of your LinkedIn profile<p><span class="byline">by <span class="author vcard"><a class="url fn n" href="https://elaintech.com/author/elamoscicka/">elamoscicka</a></span></span></p><p class="has-normal-font-size"><span style="font-size: large;">I spent more than 9 years in recruitment
and I’m pretty sure I have seen thousands of resumes/CVs/LinkedIn
profiles during my career
Even though I’m no longer hiring, as a Software Engineer, I still have
opportunities to do reviews (e.g. as part of my initiative where I’m
helping #WomenInTech – check my <a href="https://twitter.com/ElaMoscicka" rel="noreferrer noopener" target="_blank">Twitter</a> and <a href="https://www.instagram.com/ela_in_prague/" rel="noreferrer noopener" target="_blank">Instagram</a> for more details).</span></p><span style="font-size: large;">
</span><p class="has-normal-font-size"><span style="font-size: large;">Below are my tips for getting the most out of your LinkedIn profile (<a href="https://www.linkedin.com/in/elamoscicka/" rel="noreferrer noopener" target="_blank">based on my profile</a>).</span></p><span style="font-size: large;">
<span id="more-770"></span>
</span><h3><span style="font-size: large;"><strong>1. Background photo</strong></span></h3><span style="font-size: large;">
</span><p class="has-normal-font-size"><span style="font-size: large;">What kind of picture you can put there?
I’ve seen people adding the logo of companies they’re part of, photos
where they’re together with their teams, companies’ motto/slogan. It can
be also something more personal like the city they live in or favorite
tech stack <br />If
you have many social media accounts use it to showcase them. The same
goes for having your blog or YouTube channel – this is extra space that
is visible and can help you stand out!<br /><br />As you can see, I have information about my blog set as a background photo. <strong>There’s a high chance every person visiting my profile will notice it</strong> <strong>and
decides to check the website (Pro tip: use this approach on every
social media that enables setting background photo, this will help you
build/promote your personal brand).</strong></span></p><p class="has-normal-font-size"><span style="font-size: large;"><strong> </strong></span></p><h3><span style="font-size: large;"><strong>3. Your full name + customizing your public profile URL</strong></span></h3><span style="font-size: large;">
</span><p class="has-normal-font-size"><span style="font-size: large;">This one is important, especially if you
have special characters in your name/surname. My full name is Elżbieta
Mościcka, but as I am working with people from all around the world, I
knew that this might be difficult to remember or pronounce for some of
them. Therefore, I decided to go with a short version of my first name:
Ela Mościcka. Small, but really powerful change, I highly recommend you
doing the same <br />When it comes to customizing your LinkedIn profile URL <a href="https://www.linkedin.com/help/linkedin/answer/87/customize-your-public-profile-url?lang=en" rel="noreferrer noopener" target="_blank">all details can be found here</a>, but the most important part to remember is: <br />it
is a “must-have” if you have special characters in your name. My
auto-generated URL based on my name (Ela Mościcka) was something like
this:</span></p><span style="font-size: large;">
</span><figure class="wp-block-image size-large is-resized"><span style="font-size: large;"><img alt="" class="wp-image-179" data-attachment-id="179" data-comments-opened="1" data-image-description="" data-image-meta="{"aperture":"0","credit":"","camera":"","caption":"","created_timestamp":"0","copyright":"","focal_length":"0","iso":"0","shutter_speed":"0","title":"","orientation":"0"}" data-image-title="picture3" data-large-file="https://elaintech.files.wordpress.com/2020/12/picture3.png?w=266" data-medium-file="https://elaintech.files.wordpress.com/2020/12/picture3.png?w=266" data-orig-file="https://elaintech.files.wordpress.com/2020/12/picture3.png" data-orig-size="266,46" data-permalink="https://elaintech.com/picture3/" height="32" src="https://elaintech.files.wordpress.com/2020/12/picture3.png?w=266" width="186" /></span></figure><p><span style="font-size: large;">
All because of “ś” in my surname. The problem with this is <strong>not only lack of readability</strong>,
but something much worse: imagine* situation where you add this kind of
a link to your CV when applying for a job, and a person who clicks it
will see the “<strong>profile not found</strong>” page!<br />(*<em>not
“imagine”, this happened to some of my candidates as I was always
clicking through all links in their resume making sure that when CV will
be sent to Hiring Managers, all will be fine – I was always
double-checking and letting them know if something wasn’t working as
expected</em>).<br /><br />Now it’s <a href="https://www.linkedin.com/in/elamoscicka/" rel="noreferrer noopener" target="_blank">https://www.linkedin.com/in/elamoscicka/</a> (all I did was changing “ś” to “s”).</span></p><p><span style="font-size: large;"><br /></span></p><h3><span style="font-size: large;"><strong>6. “Open to” section</strong></span></h3><span style="font-size: large;">
</span><p class="has-normal-font-size"><span style="font-size: large;">This one is powerful when you’re looking
for new opportunities. Why? When Recruiters/Sourcers will be using
“LinkedIn Recruiter” license and looking for candidates, they have the
option to start from those that have “open to” on their profiles. This
means your profile will be viewed before candidates who don’t have that
option enabled.</span></p><span style="font-size: large;">
</span><figure class="wp-block-image size-large is-resized"><span style="font-size: large;"><img alt="" class="wp-image-182" data-attachment-id="182" data-comments-opened="1" data-image-description="" data-image-meta="{"aperture":"0","credit":"","camera":"","caption":"","created_timestamp":"0","copyright":"","focal_length":"0","iso":"0","shutter_speed":"0","title":"","orientation":"0"}" data-image-title="picture5" data-large-file="https://elaintech.files.wordpress.com/2020/12/picture5.png?w=624" data-medium-file="https://elaintech.files.wordpress.com/2020/12/picture5.png?w=300" data-orig-file="https://elaintech.files.wordpress.com/2020/12/picture5.png" data-orig-size="624,151" data-permalink="https://elaintech.com/picture5/" height="107" src="https://elaintech.files.wordpress.com/2020/12/picture5.png?w=624" width="444" /></span></figure><span style="font-size: large;">
</span><p class="has-normal-font-size"><span style="font-size: large;">You can specify what kind of work you’re
open to by selecting “Job titles”, “Job locations”, mark if you’re open
to remote work, what is your start date and type of jobs you’d consider
(full-time, contract, part-time, internship, temporary).<br /><br />Choose who can see you’re open to work – all LinkedIn members or only Recruiters:</span></p><span style="font-size: large;">
</span><figure class="wp-block-image size-large is-resized"><span style="font-size: large;"><img alt="" class="wp-image-183" data-attachment-id="183" data-comments-opened="1" data-image-description="" data-image-meta="{"aperture":"0","credit":"","camera":"","caption":"","created_timestamp":"0","copyright":"","focal_length":"0","iso":"0","shutter_speed":"0","title":"","orientation":"0"}" data-image-title="picture6" data-large-file="https://elaintech.files.wordpress.com/2020/12/picture6.png?w=624" data-medium-file="https://elaintech.files.wordpress.com/2020/12/picture6.png?w=300" data-orig-file="https://elaintech.files.wordpress.com/2020/12/picture6.png" data-orig-size="624,416" data-permalink="https://elaintech.com/picture6/" height="279" src="https://elaintech.files.wordpress.com/2020/12/picture6.png?w=624" width="418" /></span></figure><span style="font-size: large;">
</span><h3><span style="font-size: large;"><strong><br /></strong></span></h3><h3><strong><span style="font-size: large;"><a href="https://elaintech.com/2020/12/20/14-tips-to-get-the-most-out-of-your-linkedin-profile/" target="_blank"><u><i>Read all 14 tips and the complete article</i></u></a></span><br /></strong></h3><p class="has-normal-font-size"><strong> </strong></p><p><span class="byline"><span class="author vcard"> </span></span></p>timhttp://www.blogger.com/profile/08334037198505730154noreply@blogger.com0tag:blogger.com,1999:blog-5099045040302459366.post-76037293827990771552021-03-03T08:30:00.002-06:002021-03-03T08:30:26.308-06:00Top 20 LinkedIn Podcasts You Must Follow in 2021<p> </p><h3 id="h4966468" name="row4966468" style="-webkit-text-stroke-width: 0px; background-color: white; border: 0px none; box-sizing: border-box; color: rgba(0, 0, 0, 0.75); font-family: sans-serif; font-stretch: inherit; font-style: normal; font-variant-caps: normal; font-variant-east-asian: inherit; font-variant-ligatures: normal; font-variant-numeric: inherit; font-weight: 700; letter-spacing: 0.5px; line-height: 1.3em; margin: 0px; padding: 0px 0px 10px; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; vertical-align: baseline; white-space: normal; word-spacing: 0px;"><span style="font-size: large;">1.<span> </span><a class="tlink" href="https://www.feedspot.com/infiniterss.php?_src=feed_title&followfeedid=4966468&q=site:https%3A%2F%2Fkareny.libsyn.com%2Frss" style="border: 0px none; box-sizing: border-box; color: #008cc9; font-family: inherit; font-feature-settings: inherit; font-kerning: inherit; font-language-override: inherit; font-optical-sizing: inherit; font-size-adjust: inherit; font-stretch: inherit; font-style: inherit; font-variant: inherit; font-variation-settings: inherit; font-weight: inherit; line-height: inherit; margin: 0px; overflow-wrap: break-word; padding: 0px; text-decoration: none; vertical-align: baseline; word-break: break-word;" target="_blank">Good Girls Get Rich Podcast</a></span></h3><p></p><p class="trow trow-wrap" id="row4966468" style="-webkit-text-stroke-width: 0px; background-color: white; border-color: currentcolor; border-image: initial; border-style: none; border-width: 0px 0px medium; box-sizing: border-box; color: rgba(0, 0, 0, 0.7); display: inline-block; font-family: sans-serif; font-stretch: inherit; font-style: normal; font-variant-caps: normal; font-variant-east-asian: inherit; font-variant-ligatures: normal; font-variant-numeric: inherit; font-weight: 400; letter-spacing: normal; line-height: 1.5em; margin: 0px 0px 20px; overflow-wrap: break-word; padding: 0px 0px 20px; position: relative; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; vertical-align: baseline; white-space: normal; width: calc(100% - 50px); word-break: break-word; word-spacing: 0px;"><span style="font-size: large;"><img alt="Good Girls Get Rich Podcast" class="thumb alignnone size-thumbnail wp-image-1243" data-lazy-src="https://i1.feedspot.com/200/4966468.jpg?t=1607681421" height="125" src="https://i1.feedspot.com/200/4966468.jpg?t=1607681421" style="background: rgb(231, 231, 231) none repeat scroll 0% 0%; border-radius: 3px; border: 0px none; box-sizing: border-box; float: left; font-family: inherit; font-feature-settings: inherit; font-kerning: inherit; font-language-override: inherit; font-optical-sizing: inherit; font-size-adjust: inherit; font-stretch: inherit; font-style: inherit; font-variant: inherit; font-variation-settings: inherit; font-weight: inherit; height: 125px; line-height: inherit; margin: 0px 20px 20px 0px; max-width: 100%; padding: 0px; vertical-align: baseline;" width="125" /><span class="location" style="background-image: url("data:image/svg+xml,%3Csvg width='12px' height='16px' version='1.1' id='fs1' xmlns='http://www.w3.org/2000/svg' xmlns:xlink='http://www.w3.org/1999/xlink' x='0px' y='0px' viewBox='0 0 512 512' style='enable-background:new 0 0 512 512;' xml:space='preserve'%3E%3Cg%3E%3Cg%3E%3Cg%3E%3Cpath d='M256,0C161.896,0,85.333,76.563,85.333,170.667c0,28.25,7.063,56.26,20.49,81.104L246.667,506.5 c1.875,3.396,5.448,5.5,9.333,5.5s7.458-2.104,9.333-5.5l140.896-254.813c13.375-24.76,20.438-52.771,20.438-81.021 C426.667,76.563,350.104,0,256,0z M387.51,241.448L256,479.292l-131.458-237.75c-11.698-21.646-17.875-46.156-17.875-70.875 c0-82.344,66.99-149.333,149.333-149.333s149.333,66.99,149.333,149.333C405.333,195.385,399.156,219.896,387.51,241.448z'/%3E%3Cpath d='M256,85.333c-47.052,0-85.333,38.281-85.333,85.333C170.667,217.719,208.948,256,256,256s85.333-38.281,85.333-85.333 C341.333,123.615,303.052,85.333,256,85.333z M256,234.667c-35.292,0-64-28.708-64-64c0-35.292,28.708-64,64-64s64,28.708,64,64 C320,205.958,291.292,234.667,256,234.667z'/%3E%3C/g%3E%3C/g%3E%3C/g%3E%3Cg%3E%3C/g%3E%3Cg%3E%3C/g%3E%3Cg%3E%3C/g%3E%3Cg%3E%3C/g%3E%3Cg%3E%3C/g%3E%3Cg%3E%3C/g%3E%3Cg%3E%3C/g%3E%3Cg%3E%3C/g%3E%3Cg%3E%3C/g%3E%3Cg%3E%3C/g%3E%3Cg%3E%3C/g%3E%3Cg%3E%3C/g%3E%3Cg%3E%3C/g%3E%3Cg%3E%3C/g%3E%3Cg%3E%3C/g%3E%3C/svg%3E"); background-position-y: 0px; background-repeat: no-repeat; border: 0px none; box-sizing: border-box; display: inline; font-family: inherit; font-feature-settings: inherit; font-kerning: inherit; font-language-override: inherit; font-optical-sizing: inherit; font-size-adjust: inherit; font-stretch: inherit; font-style: inherit; font-variant: inherit; font-variation-settings: inherit; font-weight: inherit; line-height: inherit; margin: 0px; padding: 0px 0px 0px 14px; vertical-align: baseline;">New Jersey, United States</span><strong style="border: 0px none; box-sizing: border-box; font-family: inherit; font-stretch: inherit; font-style: inherit; font-variant: inherit; font-weight: 700; line-height: inherit; margin: 0px; padding: 0px; vertical-align: baseline;">About Podcast</strong><span> </span>Good Girls Get Rich Podcast with your host Karen Yankovich is where you embrace how good you are, girl. Stop being the best kept secret in town. Learn how to use simple LinkedIn and social media strategies and make the big bucks.<span> </span><strong style="border: 0px none; box-sizing: border-box; font-family: inherit; font-stretch: inherit; font-style: inherit; font-variant: inherit; font-weight: 700; line-height: inherit; margin: 0px; padding: 0px; vertical-align: baseline;">Frequency</strong><span> </span>1 episode / week<span> </span><strong style="border: 0px none; box-sizing: border-box; font-family: inherit; font-stretch: inherit; font-style: inherit; font-variant: inherit; font-weight: 700; line-height: inherit; margin: 0px; padding: 0px; vertical-align: baseline;">Since</strong><span> </span>Oct 2017<span> </span><strong style="border: 0px none; box-sizing: border-box; font-family: inherit; font-stretch: inherit; font-style: inherit; font-variant: inherit; font-weight: 700; line-height: inherit; margin: 0px; padding: 0px; vertical-align: baseline;">Also in</strong><span> </span><a href="https://blog.feedspot.com/social_media_podcasts/" style="border: 0px none; box-sizing: border-box; color: #008cc9; font-family: inherit; font-feature-settings: inherit; font-kerning: inherit; font-language-override: inherit; font-optical-sizing: inherit; font-size-adjust: inherit; font-stretch: inherit; font-style: inherit; font-variant: inherit; font-variation-settings: inherit; font-weight: inherit; line-height: inherit; margin: 0px; overflow-wrap: break-word; padding: 0px; text-decoration: none; vertical-align: baseline; word-break: break-word;">Social Media Podcasts</a><span> </span><strong style="border: 0px none; box-sizing: border-box; font-family: inherit; font-stretch: inherit; font-style: inherit; font-variant: inherit; font-weight: 700; line-height: inherit; margin: 0px; padding: 0px; vertical-align: baseline;">Podcast</strong><span> </span><a class="ext" href="https://karenyankovich.com/podcast/" rel="noopener nofollow" style="border: 0px none; box-sizing: border-box; color: #008cc9; display: inline; font-family: inherit; font-feature-settings: inherit; font-kerning: inherit; font-language-override: inherit; font-optical-sizing: inherit; font-size-adjust: inherit; font-stretch: inherit; font-style: inherit; font-variant: inherit; font-variation-settings: inherit; font-weight: inherit; line-height: inherit; margin: 0px; overflow-wrap: break-word; padding: 0px 8px 0px 0px; text-decoration: none; vertical-align: baseline; word-break: break-word;" target="_blank">karenyankovich.com/podcast</a><a class="followbtn" href="https://www.feedspot.com/infiniterss.php?_src=followbtn&followfeedid=4966468&q=site:https%3A%2F%2Fkareny.libsyn.com%2Frss" rel="noopener nofollow" style="background-color: #008cc9; border-radius: 3px; border: 0px none; box-sizing: border-box; color: rgb(255, 255, 255) !important; font-family: inherit; font-stretch: inherit; font-style: inherit; font-variant: inherit; font-weight: 700; line-height: inherit; margin: 0px; overflow-wrap: break-word; padding: 3px 10px; text-decoration: none; vertical-align: baseline; white-space: nowrap; word-break: break-word;" target="_blank">+ Follow</a><br style="box-sizing: border-box;" />Facebook fans 10.3K ⋅ Twitter followers 118K ⋅ Instagram Followers 2.7K ⋅ Domain Authority 34<span class="da_stats_icon" style="border: 0px none; box-sizing: border-box; color: #777777; font-family: inherit; font-stretch: inherit; font-style: inherit; font-variant: inherit; font-weight: 700; line-height: inherit; margin: 0px 0px 0px 3px; padding: 0px; vertical-align: baseline;">ⓘ</span><span> </span>⋅ Alexa Rank 2M<span class="alexa_stats_icon" style="border: 0px none; box-sizing: border-box; color: #777777; font-family: inherit; font-stretch: inherit; font-style: inherit; font-variant: inherit; font-weight: 700; line-height: inherit; margin: 0px 0px 0px 3px; padding: 0px; vertical-align: baseline;">ⓘ</span></span></p><p></p><h3 id="h5168583" name="row5168583" style="-webkit-text-stroke-width: 0px; background-color: white; border: 0px none; box-sizing: border-box; color: rgba(0, 0, 0, 0.75); font-family: sans-serif; font-stretch: inherit; font-style: normal; font-variant-caps: normal; font-variant-east-asian: inherit; font-variant-ligatures: normal; font-variant-numeric: inherit; font-weight: 700; letter-spacing: 0.5px; line-height: 1.3em; margin: 0px; padding: 0px 0px 10px; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; vertical-align: baseline; white-space: normal; word-spacing: 0px;"><span style="font-size: large;">3.<span> </span><a class="tlink" href="https://www.feedspot.com/infiniterss.php?_src=feed_title&followfeedid=5168583&q=site:https%3A%2F%2Flinkedinleverage.libsyn.com%2Frss" style="border: 0px none; box-sizing: border-box; color: #008cc9; font-family: inherit; font-feature-settings: inherit; font-kerning: inherit; font-language-override: inherit; font-optical-sizing: inherit; font-size-adjust: inherit; font-stretch: inherit; font-style: inherit; font-variant: inherit; font-variation-settings: inherit; font-weight: inherit; line-height: inherit; margin: 0px; overflow-wrap: break-word; padding: 0px; text-decoration: none; vertical-align: baseline; word-break: break-word;" target="_blank">LinkedIn Leverage</a></span></h3><p></p><p class="trow trow-wrap" id="row5168583" style="-webkit-text-stroke-width: 0px; background-color: white; border-color: currentcolor; border-image: initial; border-style: none; border-width: 0px 0px medium; box-sizing: border-box; color: rgba(0, 0, 0, 0.7); display: inline-block; font-family: sans-serif; font-stretch: inherit; font-style: normal; font-variant-caps: normal; font-variant-east-asian: inherit; font-variant-ligatures: normal; font-variant-numeric: inherit; font-weight: 400; letter-spacing: normal; line-height: 1.5em; margin: 0px 0px 20px; overflow-wrap: break-word; padding: 0px 0px 20px; position: relative; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; vertical-align: baseline; white-space: normal; width: calc(100% - 50px); word-break: break-word; word-spacing: 0px;"><span style="font-size: large;"><img alt="LinkedIn Leverage" class="thumb alignnone size-thumbnail wp-image-1243" data-lazy-src="https://i1.feedspot.com/200/5168583.jpg?t=1599315272" height="125" src="https://i1.feedspot.com/200/5168583.jpg?t=1599315272" style="background: rgb(231, 231, 231) none repeat scroll 0% 0%; border-radius: 3px; border: 0px none; box-sizing: border-box; float: left; font-family: inherit; font-feature-settings: inherit; font-kerning: inherit; font-language-override: inherit; font-optical-sizing: inherit; font-size-adjust: inherit; font-stretch: inherit; font-style: inherit; font-variant: inherit; font-variation-settings: inherit; font-weight: inherit; height: 125px; line-height: inherit; margin: 0px 20px 20px 0px; max-width: 100%; padding: 0px; vertical-align: baseline;" width="125" /><span class="location" style="background-image: url("data:image/svg+xml,%3Csvg width='12px' height='16px' version='1.1' id='fs1' xmlns='http://www.w3.org/2000/svg' xmlns:xlink='http://www.w3.org/1999/xlink' x='0px' y='0px' viewBox='0 0 512 512' style='enable-background:new 0 0 512 512;' xml:space='preserve'%3E%3Cg%3E%3Cg%3E%3Cg%3E%3Cpath d='M256,0C161.896,0,85.333,76.563,85.333,170.667c0,28.25,7.063,56.26,20.49,81.104L246.667,506.5 c1.875,3.396,5.448,5.5,9.333,5.5s7.458-2.104,9.333-5.5l140.896-254.813c13.375-24.76,20.438-52.771,20.438-81.021 C426.667,76.563,350.104,0,256,0z M387.51,241.448L256,479.292l-131.458-237.75c-11.698-21.646-17.875-46.156-17.875-70.875 c0-82.344,66.99-149.333,149.333-149.333s149.333,66.99,149.333,149.333C405.333,195.385,399.156,219.896,387.51,241.448z'/%3E%3Cpath d='M256,85.333c-47.052,0-85.333,38.281-85.333,85.333C170.667,217.719,208.948,256,256,256s85.333-38.281,85.333-85.333 C341.333,123.615,303.052,85.333,256,85.333z M256,234.667c-35.292,0-64-28.708-64-64c0-35.292,28.708-64,64-64s64,28.708,64,64 C320,205.958,291.292,234.667,256,234.667z'/%3E%3C/g%3E%3C/g%3E%3C/g%3E%3Cg%3E%3C/g%3E%3Cg%3E%3C/g%3E%3Cg%3E%3C/g%3E%3Cg%3E%3C/g%3E%3Cg%3E%3C/g%3E%3Cg%3E%3C/g%3E%3Cg%3E%3C/g%3E%3Cg%3E%3C/g%3E%3Cg%3E%3C/g%3E%3Cg%3E%3C/g%3E%3Cg%3E%3C/g%3E%3Cg%3E%3C/g%3E%3Cg%3E%3C/g%3E%3Cg%3E%3C/g%3E%3Cg%3E%3C/g%3E%3C/svg%3E"); background-position-y: 0px; background-repeat: no-repeat; border: 0px none; box-sizing: border-box; display: inline; font-family: inherit; font-feature-settings: inherit; font-kerning: inherit; font-language-override: inherit; font-optical-sizing: inherit; font-size-adjust: inherit; font-stretch: inherit; font-style: inherit; font-variant: inherit; font-variation-settings: inherit; font-weight: inherit; line-height: inherit; margin: 0px; padding: 0px 0px 0px 14px; vertical-align: baseline;">Macon, Georgia, United States</span><strong style="border: 0px none; box-sizing: border-box; font-family: inherit; font-stretch: inherit; font-style: inherit; font-variant: inherit; font-weight: 700; line-height: inherit; margin: 0px; padding: 0px; vertical-align: baseline;">About Podcast</strong><span> </span>Is LinkedIn working for you? Do you know how to leverage it to get amazing opportunities for yourself and your business and to establish your unique, powerful brand? This podcast is for small business owners and those that serve them, for marketers, consultants and students - to provide you strategies to leverage LinkedIn to make great things happen.<span> </span><strong style="border: 0px none; box-sizing: border-box; font-family: inherit; font-stretch: inherit; font-style: inherit; font-variant: inherit; font-weight: 700; line-height: inherit; margin: 0px; padding: 0px; vertical-align: baseline;">Frequency</strong><span> </span>1 episode / week<span> </span><strong style="border: 0px none; box-sizing: border-box; font-family: inherit; font-stretch: inherit; font-style: inherit; font-variant: inherit; font-weight: 700; line-height: inherit; margin: 0px; padding: 0px; vertical-align: baseline;">Since</strong><span> </span>May 2020<span> </span><strong style="border: 0px none; box-sizing: border-box; font-family: inherit; font-stretch: inherit; font-style: inherit; font-variant: inherit; font-weight: 700; line-height: inherit; margin: 0px; padding: 0px; vertical-align: baseline;">Podcast</strong><span> </span><a class="ext" href="https://linkedinleverage.libsyn.com/" rel="noopener nofollow" style="border: 0px none; box-sizing: border-box; color: #008cc9; display: inline; font-family: inherit; font-feature-settings: inherit; font-kerning: inherit; font-language-override: inherit; font-optical-sizing: inherit; font-size-adjust: inherit; font-stretch: inherit; font-style: inherit; font-variant: inherit; font-variation-settings: inherit; font-weight: inherit; line-height: inherit; margin: 0px; overflow-wrap: break-word; padding: 0px 8px 0px 0px; text-decoration: none; vertical-align: baseline; word-break: break-word;" target="_blank">linkedinleverage.libsyn.com</a><a class="followbtn" href="https://www.feedspot.com/infiniterss.php?_src=followbtn&followfeedid=5168583&q=site:https%3A%2F%2Flinkedinleverage.libsyn.com%2Frss" rel="noopener nofollow" style="background-color: #008cc9; border-radius: 3px; border: 0px none; box-sizing: border-box; color: rgb(255, 255, 255) !important; font-family: inherit; font-stretch: inherit; font-style: inherit; font-variant: inherit; font-weight: 700; line-height: inherit; margin: 0px; overflow-wrap: break-word; padding: 3px 10px; text-decoration: none; vertical-align: baseline; white-space: nowrap; word-break: break-word;" target="_blank">+ Follow</a><br style="box-sizing: border-box;" />Twitter followers 2K ⋅ Alexa Rank 4.8K<span class="alexa_stats_icon" style="border: 0px none; box-sizing: border-box; color: #777777; font-family: inherit; font-stretch: inherit; font-style: inherit; font-variant: inherit; font-weight: 700; line-height: inherit; margin: 0px 0px 0px 3px; padding: 0px; vertical-align: baseline;">ⓘ</span></span></p><p></p><h3 id="h5242452" name="row5242452" style="-webkit-text-stroke-width: 0px; background-color: white; border: 0px none; box-sizing: border-box; color: rgba(0, 0, 0, 0.75); font-family: sans-serif; font-stretch: inherit; font-style: normal; font-variant-caps: normal; font-variant-east-asian: inherit; font-variant-ligatures: normal; font-variant-numeric: inherit; font-weight: 700; letter-spacing: 0.5px; line-height: 1.3em; margin: 0px; padding: 0px 0px 10px; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; vertical-align: baseline; white-space: normal; word-spacing: 0px;"><span style="font-size: large;">8.<span> </span><a class="tlink" href="https://www.feedspot.com/infiniterss.php?_src=feed_title&followfeedid=5242452&q=site:https%3A%2F%2Fanchor.fm%2Fs%2F30cde7d8%2Fpodcast%2Frss" style="border: 0px none; box-sizing: border-box; color: #008cc9; font-family: inherit; font-feature-settings: inherit; font-kerning: inherit; font-language-override: inherit; font-optical-sizing: inherit; font-size-adjust: inherit; font-stretch: inherit; font-style: inherit; font-variant: inherit; font-variation-settings: inherit; font-weight: inherit; line-height: inherit; margin: 0px; overflow-wrap: break-word; padding: 0px; text-decoration: none; vertical-align: baseline; word-break: break-word;" target="_blank">The 5 Minute LinkedIn Marketer</a></span></h3><p></p><p class="trow trow-wrap" id="row5242452" style="-webkit-text-stroke-width: 0px; background-color: white; border-color: currentcolor; border-image: initial; border-style: none; border-width: 0px 0px medium; box-sizing: border-box; color: rgba(0, 0, 0, 0.7); display: inline-block; font-family: sans-serif; font-stretch: inherit; font-style: normal; font-variant-caps: normal; font-variant-east-asian: inherit; font-variant-ligatures: normal; font-variant-numeric: inherit; font-weight: 400; letter-spacing: normal; line-height: 1.5em; margin: 0px 0px 20px; overflow-wrap: break-word; padding: 0px 0px 20px; position: relative; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; vertical-align: baseline; white-space: normal; width: calc(100% - 50px); word-break: break-word; word-spacing: 0px;"><span style="font-size: large;"><img alt="The 5 Minute LinkedIn Marketer" class="thumb alignnone size-thumbnail wp-image-1243" data-lazy-src="https://i1.feedspot.com/200/5242452.jpg?t=1612963658" height="125" src="https://i1.feedspot.com/200/5242452.jpg?t=1612963658" style="background: rgb(231, 231, 231) none repeat scroll 0% 0%; border-radius: 3px; border: 0px none; box-sizing: border-box; float: left; font-family: inherit; font-feature-settings: inherit; font-kerning: inherit; font-language-override: inherit; font-optical-sizing: inherit; font-size-adjust: inherit; font-stretch: inherit; font-style: inherit; font-variant: inherit; font-variation-settings: inherit; font-weight: inherit; height: 125px; line-height: inherit; margin: 0px 20px 20px 0px; max-width: 100%; padding: 0px; vertical-align: baseline;" width="125" /><span class="location" style="background-image: url("data:image/svg+xml,%3Csvg width='12px' height='16px' version='1.1' id='fs1' xmlns='http://www.w3.org/2000/svg' xmlns:xlink='http://www.w3.org/1999/xlink' x='0px' y='0px' viewBox='0 0 512 512' style='enable-background:new 0 0 512 512;' xml:space='preserve'%3E%3Cg%3E%3Cg%3E%3Cg%3E%3Cpath d='M256,0C161.896,0,85.333,76.563,85.333,170.667c0,28.25,7.063,56.26,20.49,81.104L246.667,506.5 c1.875,3.396,5.448,5.5,9.333,5.5s7.458-2.104,9.333-5.5l140.896-254.813c13.375-24.76,20.438-52.771,20.438-81.021 C426.667,76.563,350.104,0,256,0z M387.51,241.448L256,479.292l-131.458-237.75c-11.698-21.646-17.875-46.156-17.875-70.875 c0-82.344,66.99-149.333,149.333-149.333s149.333,66.99,149.333,149.333C405.333,195.385,399.156,219.896,387.51,241.448z'/%3E%3Cpath d='M256,85.333c-47.052,0-85.333,38.281-85.333,85.333C170.667,217.719,208.948,256,256,256s85.333-38.281,85.333-85.333 C341.333,123.615,303.052,85.333,256,85.333z M256,234.667c-35.292,0-64-28.708-64-64c0-35.292,28.708-64,64-64s64,28.708,64,64 C320,205.958,291.292,234.667,256,234.667z'/%3E%3C/g%3E%3C/g%3E%3C/g%3E%3Cg%3E%3C/g%3E%3Cg%3E%3C/g%3E%3Cg%3E%3C/g%3E%3Cg%3E%3C/g%3E%3Cg%3E%3C/g%3E%3Cg%3E%3C/g%3E%3Cg%3E%3C/g%3E%3Cg%3E%3C/g%3E%3Cg%3E%3C/g%3E%3Cg%3E%3C/g%3E%3Cg%3E%3C/g%3E%3Cg%3E%3C/g%3E%3Cg%3E%3C/g%3E%3Cg%3E%3C/g%3E%3Cg%3E%3C/g%3E%3C/svg%3E"); background-position-y: 0px; background-repeat: no-repeat; border: 0px none; box-sizing: border-box; display: inline; font-family: inherit; font-feature-settings: inherit; font-kerning: inherit; font-language-override: inherit; font-optical-sizing: inherit; font-size-adjust: inherit; font-stretch: inherit; font-style: inherit; font-variant: inherit; font-variation-settings: inherit; font-weight: inherit; line-height: inherit; margin: 0px; padding: 0px 0px 0px 14px; vertical-align: baseline;">Australia</span><strong style="border: 0px none; box-sizing: border-box; font-family: inherit; font-stretch: inherit; font-style: inherit; font-variant: inherit; font-weight: 700; line-height: inherit; margin: 0px; padding: 0px; vertical-align: baseline;">About Podcast</strong><span> </span>Want to learn what's working right now with LinkedIn marketing? In 5 minute episodes, Think Bespoke's Founding Director and Asia Pacific's LinkedIn (TM) Lady, Karen Hollenbach, shares her LinkedIn marketing tips. If we are yet to meet, hello there! I'm Karen Hollenbach. I've written 100s of LinkedIn Profiles and trained 1000s of business owners and digital marketers. In 2019 I was ranked in Asia Pacific's Top 10 LinkedIn experts. I'm going to show you that LinkedIn can be fun! Please enjoy my LinkedIn Marketing tips.<span> </span><strong style="border: 0px none; box-sizing: border-box; font-family: inherit; font-stretch: inherit; font-style: inherit; font-variant: inherit; font-weight: 700; line-height: inherit; margin: 0px; padding: 0px; vertical-align: baseline;">Frequency</strong><span> </span>1 episode / month<span> </span><strong style="border: 0px none; box-sizing: border-box; font-family: inherit; font-stretch: inherit; font-style: inherit; font-variant: inherit; font-weight: 700; line-height: inherit; margin: 0px; padding: 0px; vertical-align: baseline;">Since</strong><span> </span>Aug 2020<span> </span><strong style="border: 0px none; box-sizing: border-box; font-family: inherit; font-stretch: inherit; font-style: inherit; font-variant: inherit; font-weight: 700; line-height: inherit; margin: 0px; padding: 0px; vertical-align: baseline;">Podcast</strong><span> </span><a class="ext" href="https://anchor.fm/5minlinkedinmarketer" rel="noopener nofollow" style="border: 0px none; box-sizing: border-box; color: #008cc9; display: inline; font-family: inherit; font-feature-settings: inherit; font-kerning: inherit; font-language-override: inherit; font-optical-sizing: inherit; font-size-adjust: inherit; font-stretch: inherit; font-style: inherit; font-variant: inherit; font-variation-settings: inherit; font-weight: inherit; line-height: inherit; margin: 0px; overflow-wrap: break-word; padding: 0px 8px 0px 0px; text-decoration: none; vertical-align: baseline; word-break: break-word;" target="_blank">anchor.fm/5minlinkedinmarketer</a><a class="followbtn" href="https://www.feedspot.com/infiniterss.php?_src=followbtn&followfeedid=5242452&q=site:https%3A%2F%2Fanchor.fm%2Fs%2F30cde7d8%2Fpodcast%2Frss" rel="noopener nofollow" style="background-color: #008cc9; border-radius: 3px; border: 0px none; box-sizing: border-box; color: rgb(255, 255, 255) !important; font-family: inherit; font-stretch: inherit; font-style: inherit; font-variant: inherit; font-weight: 700; line-height: inherit; margin: 0px; overflow-wrap: break-word; padding: 3px 10px; text-decoration: none; vertical-align: baseline; white-space: nowrap; word-break: break-word;" target="_blank">+ Follow</a><br style="box-sizing: border-box;" />Twitter followers 624 ⋅ Domain Authority 84 ⋅ Alexa Rank 2.8K</span></p><p></p><h3 id="h5242469" name="row5242469" style="-webkit-text-stroke-width: 0px; background-color: white; border: 0px none; box-sizing: border-box; color: rgba(0, 0, 0, 0.75); font-family: sans-serif; font-stretch: inherit; font-style: normal; font-variant-caps: normal; font-variant-east-asian: inherit; font-variant-ligatures: normal; font-variant-numeric: inherit; font-weight: 700; letter-spacing: 0.5px; line-height: 1.3em; margin: 0px; padding: 0px 0px 10px; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; vertical-align: baseline; white-space: normal; word-spacing: 0px;"><span style="font-size: large;">15.<span> </span><a class="tlink" href="https://www.feedspot.com/infiniterss.php?_src=feed_title&followfeedid=5242469&q=site:https%3A%2F%2Fanchor.fm%2Fs%2F45a3b688%2Fpodcast%2Frss" style="border: 0px none; box-sizing: border-box; color: #008cc9; font-family: inherit; font-feature-settings: inherit; font-kerning: inherit; font-language-override: inherit; font-optical-sizing: inherit; font-size-adjust: inherit; font-stretch: inherit; font-style: inherit; font-variant: inherit; font-variation-settings: inherit; font-weight: inherit; line-height: inherit; margin: 0px; overflow-wrap: break-word; padding: 0px; text-decoration: none; vertical-align: baseline; word-break: break-word;" target="_blank">LinkedInBuddy</a></span></h3><p></p><p class="trow trow-wrap" id="row5242469" style="-webkit-text-stroke-width: 0px; background-color: white; border-color: currentcolor; border-image: initial; border-style: none; border-width: 0px 0px medium; box-sizing: border-box; color: rgba(0, 0, 0, 0.7); display: inline-block; font-family: sans-serif; font-stretch: inherit; font-style: normal; font-variant-caps: normal; font-variant-east-asian: inherit; font-variant-ligatures: normal; font-variant-numeric: inherit; font-weight: 400; letter-spacing: normal; line-height: 1.5em; margin: 0px 0px 20px; overflow-wrap: break-word; padding: 0px 0px 20px; position: relative; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; vertical-align: baseline; white-space: normal; width: calc(100% - 50px); word-break: break-word; word-spacing: 0px;"><span style="font-size: large;"><img alt="LinkedInBuddy" class="thumb alignnone size-thumbnail wp-image-1243" data-lazy-src="https://i1.feedspot.com/200/5242469.jpg?t=1612964235" height="125" src="https://i1.feedspot.com/200/5242469.jpg?t=1612964235" style="background: rgb(231, 231, 231) none repeat scroll 0% 0%; border-radius: 3px; border: 0px none; box-sizing: border-box; float: left; font-family: inherit; font-feature-settings: inherit; font-kerning: inherit; font-language-override: inherit; font-optical-sizing: inherit; font-size-adjust: inherit; font-stretch: inherit; font-style: inherit; font-variant: inherit; font-variation-settings: inherit; font-weight: inherit; height: 125px; line-height: inherit; margin: 0px 20px 20px 0px; max-width: 100%; padding: 0px; vertical-align: baseline;" width="125" /><span class="location" style="background-image: url("data:image/svg+xml,%3Csvg width='12px' height='16px' version='1.1' id='fs1' xmlns='http://www.w3.org/2000/svg' xmlns:xlink='http://www.w3.org/1999/xlink' x='0px' y='0px' viewBox='0 0 512 512' style='enable-background:new 0 0 512 512;' xml:space='preserve'%3E%3Cg%3E%3Cg%3E%3Cg%3E%3Cpath d='M256,0C161.896,0,85.333,76.563,85.333,170.667c0,28.25,7.063,56.26,20.49,81.104L246.667,506.5 c1.875,3.396,5.448,5.5,9.333,5.5s7.458-2.104,9.333-5.5l140.896-254.813c13.375-24.76,20.438-52.771,20.438-81.021 C426.667,76.563,350.104,0,256,0z M387.51,241.448L256,479.292l-131.458-237.75c-11.698-21.646-17.875-46.156-17.875-70.875 c0-82.344,66.99-149.333,149.333-149.333s149.333,66.99,149.333,149.333C405.333,195.385,399.156,219.896,387.51,241.448z'/%3E%3Cpath d='M256,85.333c-47.052,0-85.333,38.281-85.333,85.333C170.667,217.719,208.948,256,256,256s85.333-38.281,85.333-85.333 C341.333,123.615,303.052,85.333,256,85.333z M256,234.667c-35.292,0-64-28.708-64-64c0-35.292,28.708-64,64-64s64,28.708,64,64 C320,205.958,291.292,234.667,256,234.667z'/%3E%3C/g%3E%3C/g%3E%3C/g%3E%3Cg%3E%3C/g%3E%3Cg%3E%3C/g%3E%3Cg%3E%3C/g%3E%3Cg%3E%3C/g%3E%3Cg%3E%3C/g%3E%3Cg%3E%3C/g%3E%3Cg%3E%3C/g%3E%3Cg%3E%3C/g%3E%3Cg%3E%3C/g%3E%3Cg%3E%3C/g%3E%3Cg%3E%3C/g%3E%3Cg%3E%3C/g%3E%3Cg%3E%3C/g%3E%3Cg%3E%3C/g%3E%3Cg%3E%3C/g%3E%3C/svg%3E"); background-position-y: 0px; background-repeat: no-repeat; border: 0px none; box-sizing: border-box; display: inline; font-family: inherit; font-feature-settings: inherit; font-kerning: inherit; font-language-override: inherit; font-optical-sizing: inherit; font-size-adjust: inherit; font-stretch: inherit; font-style: inherit; font-variant: inherit; font-variation-settings: inherit; font-weight: inherit; line-height: inherit; margin: 0px; padding: 0px 0px 0px 14px; vertical-align: baseline;"><a class="loc_link" href="https://blog.feedspot.com/johannesburg_blogs/" style="border: 0px none; box-sizing: border-box; color: #008cc9; font-family: inherit; font-feature-settings: inherit; font-kerning: inherit; font-language-override: inherit; font-optical-sizing: inherit; font-size-adjust: inherit; font-stretch: inherit; font-style: inherit; font-variant: inherit; font-variation-settings: inherit; font-weight: inherit; line-height: inherit; margin: 0px; overflow-wrap: break-word; padding: 0px; text-decoration: none; vertical-align: baseline; word-break: break-word;" title="Johannesburg, Gauteng, South Africa">Johannesburg</a>, Gauteng, South Africa</span><strong style="border: 0px none; box-sizing: border-box; font-family: inherit; font-stretch: inherit; font-style: inherit; font-variant: inherit; font-weight: 700; line-height: inherit; margin: 0px; padding: 0px; vertical-align: baseline;">About Podcast</strong><span> </span>Welcome to the LinkedInBuddy podcast! This show is for entrepreneurs, business owners, and business executives who want to master LinkedIn marketing to become authority and brand leaders while filling their sales pipelines and grow their businesses. Learn from Tilly Davies, known for her LinkedIn skills as a global LinkedIn Specialist, founder of MarketingCX, and creator of the LinkedInBuddy System. Inside each episode, Tilly reveals her tried and tested LinkedIn marketing and business secrets to assist 1000's clients generating 10,000's sales opportunities over the last 15years.<span> </span><strong style="border: 0px none; box-sizing: border-box; font-family: inherit; font-stretch: inherit; font-style: inherit; font-variant: inherit; font-weight: 700; line-height: inherit; margin: 0px; padding: 0px; vertical-align: baseline;">Frequency</strong><span> </span>4 episodes / month<span> </span><strong style="border: 0px none; box-sizing: border-box; font-family: inherit; font-stretch: inherit; font-style: inherit; font-variant: inherit; font-weight: 700; line-height: inherit; margin: 0px; padding: 0px; vertical-align: baseline;">Since</strong><span> </span>Dec 2020<span> </span><strong style="border: 0px none; box-sizing: border-box; font-family: inherit; font-stretch: inherit; font-style: inherit; font-variant: inherit; font-weight: 700; line-height: inherit; margin: 0px; padding: 0px; vertical-align: baseline;">Podcast</strong><span> </span><a class="ext" href="https://anchor.fm/tilly-davies" rel="noopener nofollow" style="border: 0px none; box-sizing: border-box; color: #008cc9; display: inline; font-family: inherit; font-feature-settings: inherit; font-kerning: inherit; font-language-override: inherit; font-optical-sizing: inherit; font-size-adjust: inherit; font-stretch: inherit; font-style: inherit; font-variant: inherit; font-variation-settings: inherit; font-weight: inherit; line-height: inherit; margin: 0px; overflow-wrap: break-word; padding: 0px 8px 0px 0px; text-decoration: none; vertical-align: baseline; word-break: break-word;" target="_blank">anchor.fm/tilly-davies</a><a class="followbtn" href="https://www.feedspot.com/infiniterss.php?_src=followbtn&followfeedid=5242469&q=site:https%3A%2F%2Fanchor.fm%2Fs%2F45a3b688%2Fpodcast%2Frss" rel="noopener nofollow" style="background-color: #008cc9; border-radius: 3px; border: 0px none; box-sizing: border-box; color: rgb(255, 255, 255) !important; font-family: inherit; font-stretch: inherit; font-style: inherit; font-variant: inherit; font-weight: 700; line-height: inherit; margin: 0px; overflow-wrap: break-word; padding: 3px 10px; text-decoration: none; vertical-align: baseline; white-space: nowrap; word-break: break-word;" target="_blank">+ Follow</a><br style="box-sizing: border-box;" />Twitter followers 14K ⋅ Social Engagement 1 ⋅ Domain Authority 84 ⋅ Alexa Rank 2.8K</span></p><p></p><p></p><p class="trow trow-wrap" id="row5242469" style="-webkit-text-stroke-width: 0px; background-color: white; border-bottom: none; border-image: initial; border-left: 0px; border-right: 0px; border-top: 0px; box-sizing: border-box; color: rgba(0, 0, 0, 0.7); display: inline-block; font-family: sans-serif; font-size: 16px; font-stretch: inherit; font-style: normal; font-variant-caps: normal; font-variant-east-asian: inherit; font-variant-ligatures: normal; font-variant-numeric: inherit; font-weight: 400; letter-spacing: normal; line-height: 1.5em; margin: 0px 0px 20px; orphans: 2; overflow-wrap: break-word; padding: 0px 0px 20px; position: relative; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; vertical-align: baseline; white-space: normal; widows: 2; width: calc(100% - 50px); word-break: break-word; word-spacing: 0px;"><span style="font-size: large;"><a href="https://blog.feedspot.com/linkedin_podcasts/" target="_blank"><u><i><b>See all 20 Podcasts and the complete FeedSpot post </b></i></u></a></span><br /></p><p></p><p></p><p class="trow trow-wrap" id="row5242452" style="-webkit-text-stroke-width: 0px; background-color: white; border-bottom: none; border-image: initial; border-left: 0px; border-right: 0px; border-top: 0px; box-sizing: border-box; color: rgba(0, 0, 0, 0.7); display: inline-block; font-family: sans-serif; font-size: 16px; font-stretch: inherit; font-style: normal; font-variant-caps: normal; font-variant-east-asian: inherit; font-variant-ligatures: normal; font-variant-numeric: inherit; font-weight: 400; letter-spacing: normal; line-height: 1.5em; margin: 0px 0px 20px; orphans: 2; overflow-wrap: break-word; padding: 0px 0px 20px; position: relative; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; vertical-align: baseline; white-space: normal; widows: 2; width: calc(100% - 50px); word-break: break-word; word-spacing: 0px;"> </p><p></p><p></p><p class="trow trow-wrap" id="row5168583" style="-webkit-text-stroke-width: 0px; background-color: white; border-bottom: none; border-image: initial; border-left: 0px; border-right: 0px; border-top: 0px; box-sizing: border-box; color: rgba(0, 0, 0, 0.7); display: inline-block; font-family: sans-serif; font-size: 16px; font-stretch: inherit; font-style: normal; font-variant-caps: normal; font-variant-east-asian: inherit; font-variant-ligatures: normal; font-variant-numeric: inherit; font-weight: 400; letter-spacing: normal; line-height: 1.5em; margin: 0px 0px 20px; orphans: 2; overflow-wrap: break-word; padding: 0px 0px 20px; position: relative; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; vertical-align: baseline; white-space: normal; widows: 2; width: calc(100% - 50px); word-break: break-word; word-spacing: 0px;"><span class="alexa_stats_icon" style="border: 0px; box-sizing: border-box; color: #777777; font-family: inherit; font-size: 13px; font-stretch: inherit; font-style: inherit; font-variant: inherit; font-weight: 700; line-height: inherit; margin: 0px 0px 0px 3px; padding: 0px; vertical-align: baseline;"> </span></p><p></p><p></p><p class="trow trow-wrap" id="row4966468" style="-webkit-text-stroke-width: 0px; background-color: white; border-bottom: none; border-image: initial; border-left: 0px; border-right: 0px; border-top: 0px; box-sizing: border-box; color: rgba(0, 0, 0, 0.7); display: inline-block; font-family: sans-serif; font-size: 16px; font-stretch: inherit; font-style: normal; font-variant-caps: normal; font-variant-east-asian: inherit; font-variant-ligatures: normal; font-variant-numeric: inherit; font-weight: 400; letter-spacing: normal; line-height: 1.5em; margin: 0px 0px 20px; orphans: 2; overflow-wrap: break-word; padding: 0px 0px 20px; position: relative; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; vertical-align: baseline; white-space: normal; widows: 2; width: calc(100% - 50px); word-break: break-word; word-spacing: 0px;"><span class="alexa_stats_icon" style="border: 0px; box-sizing: border-box; color: #777777; font-family: inherit; font-size: 13px; font-stretch: inherit; font-style: inherit; font-variant: inherit; font-weight: 700; line-height: inherit; margin: 0px 0px 0px 3px; padding: 0px; vertical-align: baseline;"> </span></p><p></p>timhttp://www.blogger.com/profile/08334037198505730154noreply@blogger.com0tag:blogger.com,1999:blog-5099045040302459366.post-69366736416992932592021-02-25T09:12:00.003-06:002021-02-25T09:12:39.022-06:007 New Features On LinkedIn For Job Seekers And Consultants Looking For Work<p><a class="contrib-link--name remove-underline" href="https://www.forbes.com/sites/carolinecenizalevine/" style="-webkit-text-stroke-width: 0px; background-color: #fcfcfc; box-sizing: border-box; color: #333333; cursor: pointer; font: 600 14px / 16px "Work Sans", sans-serif; letter-spacing: normal; margin-right: 5px; orphans: 2; outline-width: 0px; text-align: start; text-decoration: none; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;">Caroline Ceniza-Levine</a></p><p style="-webkit-text-stroke-width: 0px; background-color: #fcfcfc; box-sizing: border-box; color: #333333; font-family: Georgia, Cambria, "Times New Roman", Times, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: common-ligatures; font-weight: 400; letter-spacing: normal; margin: 0px 0px 1.2rem; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;">From time to time, LinkedIn hosts updates on new product features for media and other professionals related to their space. For example, at a<span> </span><a aria-label="2019 event" class="color-link" data-ga-track="InternalLink:https://www.forbes.com/sites/carolinecenizalevine/2019/06/24/maximize-your-linkedin-profile-for-job-search-tips-from-recruiters-and-linkedin-company-insiders/?sh=1c2dcf5f1f75" href="https://www.forbes.com/sites/carolinecenizalevine/2019/06/24/maximize-your-linkedin-profile-for-job-search-tips-from-recruiters-and-linkedin-company-insiders/?sh=1c2dcf5f1f75" style="background-color: transparent; box-sizing: border-box; color: #003891; cursor: pointer; text-decoration: none;" target="_self" title="https://www.forbes.com/sites/carolinecenizalevine/2019/06/24/maximize-your-linkedin-profile-for-job-search-tips-from-recruiters-and-linkedin-company-insiders/?sh=1c2dcf5f1f75">2019 event</a>, a senior software engineer shared tips on increasing profile views. This year, LinkedIn Director of Product, Monica Lewis, and Director of Communications, Suzi Owens, hosted a webinar to outline several new features specific to job search.</span></p><p style="-webkit-text-stroke-width: 0px; background-color: #fcfcfc; box-sizing: border-box; color: #333333; font-family: Georgia, Cambria, "Times New Roman", Times, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: common-ligatures; font-weight: 400; letter-spacing: normal; margin: 0px 0px 1.2rem; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;"><strong style="box-sizing: border-box; font-weight: bolder;">1 - #OpenToWork</strong></span></p><p style="-webkit-text-stroke-width: 0px; background-color: #fcfcfc; box-sizing: border-box; color: #333333; font-family: Georgia, Cambria, "Times New Roman", Times, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: common-ligatures; font-weight: 400; letter-spacing: normal; margin: 0px 0px 1.2rem; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;">This searchable hashtag also can appear as a frame around your profile photo. When you edit your profile, in the top section, you can select “Open To” and either “Finding A New Job” or “Hiring” (or don’t make a selection). According to LinkedIn, over 5 million profiles feature the #OpenToWork photo frame, and these profiles average 40% more Inmails from recruiters and 20% more messages from the LinkedIn community.</span></p><p style="-webkit-text-stroke-width: 0px; background-color: #fcfcfc; box-sizing: border-box; color: #333333; font-family: Georgia, Cambria, "Times New Roman", Times, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: common-ligatures; font-weight: 400; letter-spacing: normal; margin: 0px 0px 1.2rem; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;">The #OpenToWork feature is probably not the sole driver behind the uptick in activity, and since LinkedIn shared an average result, it doesn’t mean that every profile showed improved performance. However, this option is free and easy to implement. If you haven’t reconnected with everyone in your network to inform them of your search, this is a comprehensive way to catch people you haven’t reached out to yet, as well as people you have forgotten about. If you are a consultant or in a temporary job but ideally looking for in-house, full-time, the #OpenToWork tag can signal to prospective employers and recruiters that you are actively looking, even if your profile shows you’re currently employed.</span></p><div class="vestpocket" style="-webkit-text-stroke-width: 0px; background-color: #fcfcfc; box-sizing: border-box; color: #333333; display: inline-block; font-family: Georgia, Cambria, "Times New Roman", Times, serif; font-size: 18px; font-style: normal; font-variant-caps: normal; font-variant-ligatures: common-ligatures; font-weight: 400; letter-spacing: normal; margin: 0px 0px 1.2rem; orphans: 2; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; width: 552px; word-spacing: 0px;"><span style="font-size: large;"><br class="Apple-interchange-newline" /></span><p style="-webkit-text-stroke-width: 0px; background-color: #fcfcfc; box-sizing: border-box; color: #333333; font-family: Georgia, Cambria, "Times New Roman", Times, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: common-ligatures; font-weight: 400; letter-spacing: normal; margin: 0px 0px 1.2rem; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;"><strong style="box-sizing: border-box; font-weight: bolder;">2 — Free courses</strong></span></p><p style="-webkit-text-stroke-width: 0px; background-color: #fcfcfc; box-sizing: border-box; color: #333333; font-family: Georgia, Cambria, "Times New Roman", Times, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: common-ligatures; font-weight: 400; letter-spacing: normal; margin: 0px 0px 1.2rem; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;">There are over 600 courses on LinkedIn Learning that are available for free. The trick is that you need to start at<span> </span><a aria-label="Opportunity.LinkedIn.com" class="color-link" data-ga-track="ExternalLink:https://opportunity.linkedin.com/en-us?lr=1" href="https://opportunity.linkedin.com/en-us?lr=1" rel="nofollow noopener noreferrer" style="background-color: transparent; box-sizing: border-box; color: #003891; cursor: pointer; text-decoration: none;" target="_blank" title="https://opportunity.linkedin.com/en-us?lr=1">Opportunity.LinkedIn.com</a><span> </span>and not on the regular LinkedIn site (otherwise the courses have a fee or are free only for Premium members). The free courses are centered around in-demand jobs, including software development, sales, project management, IT admin, digital marketing, customer support, IT support, data analysis, financial analysis and graphic design. There are additional courses on soft skills, including resilience, communication skills, etc.</span></p><p style="-webkit-text-stroke-width: 0px; background-color: #fcfcfc; box-sizing: border-box; color: #333333; font-family: Georgia, Cambria, "Times New Roman", Times, serif; font-size: 18px; font-style: normal; font-variant-caps: normal; font-variant-ligatures: common-ligatures; font-weight: 400; letter-spacing: normal; margin: 0px 0px 1.2rem; orphans: 2; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;"><span style="font-size: large;"><a href="http://bit.ly/2NDvbnI" target="_blank"><u><i><b>See all 7 new features and the complete Forbes article </b></i></u></a></span><br /></p></div><p> </p>timhttp://www.blogger.com/profile/08334037198505730154noreply@blogger.com0tag:blogger.com,1999:blog-5099045040302459366.post-84709758146871721482021-02-17T10:27:00.000-06:002021-02-17T10:27:08.009-06:005 Types Of Content To Share On LinkedIn<p><a class="contrib-link--name remove-underline" href="https://www.forbes.com/sites/adriandayton/" style="-webkit-text-stroke-width: 0px; background-color: #fcfcfc; box-sizing: border-box; color: #333333; cursor: pointer; font: 600 14px / 16px "Work Sans", sans-serif; letter-spacing: normal; margin-right: 5px; orphans: 2; text-align: start; text-decoration: none; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;">Adrian Dayton</a></p><p style="-webkit-text-stroke-width: 0px; background-color: #fcfcfc; box-sizing: border-box; color: #333333; font-family: Georgia, Cambria, "Times New Roman", Times, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: common-ligatures; font-weight: 400; letter-spacing: normal; margin: 0px 0px 1.2rem; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;">Making LinkedIn work may seem like a daunting task to some, but in actuality, it’s simple, easy to use, and will increase your professional success tenfold.</span></p><p style="-webkit-text-stroke-width: 0px; background-color: #fcfcfc; box-sizing: border-box; color: #333333; font-family: Georgia, Cambria, "Times New Roman", Times, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: common-ligatures; font-weight: 400; letter-spacing: normal; margin: 0px 0px 1.2rem; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;">I commonly get asked what type of content should people share on LinkedIn. Would you ask Michelangelo how he painted the Sistine Chapel? Hamilton how he wrote the Federalist Papers? Beethoven how he wrote the Moonlight Sonata? Maybe you would, maybe you wouldn’t - but fortunately, choosing what to share on LinkedIn is much simpler. Here are five types of content I recommend you incorporate into your sharing strategy.</span></p><p style="-webkit-text-stroke-width: 0px; background-color: #fcfcfc; box-sizing: border-box; color: #333333; font-family: Georgia, Cambria, "Times New Roman", Times, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: common-ligatures; font-weight: 400; letter-spacing: normal; margin: 0px 0px 1.2rem; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;"><strong style="box-sizing: border-box; font-weight: bolder;">1. Content for Discussion</strong></span></p><p style="-webkit-text-stroke-width: 0px; background-color: #fcfcfc; box-sizing: border-box; color: #333333; font-family: Georgia, Cambria, "Times New Roman", Times, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: common-ligatures; font-weight: 400; letter-spacing: normal; margin: 0px 0px 1.2rem; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;">Engaging content, by far, is one of the best ways to get people interacting with you on LinkedIn. Find an article that you find interesting, bonus points if it’s in your area of expertise, share it, and add your own comment on<span> </span><em style="box-sizing: border-box; font-style: italic;">why</em><span> </span>you find it interesting. Why is this piece of content important? What do you think is the most important part people should pay attention to? Give them a reason to care about the information you just posted.</span></p><p style="-webkit-text-stroke-width: 0px; background-color: #fcfcfc; box-sizing: border-box; color: #333333; font-family: Georgia, Cambria, "Times New Roman", Times, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: common-ligatures; font-weight: 400; letter-spacing: normal; margin: 0px 0px 1.2rem; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;">And then, this next piece is probably the most important, finish with an open-ended question. Encourage people to comment. To engage. Sometimes it also helps to have a peer to team up with, you always comment on her content and she does the same for you.</span></p><p style="-webkit-text-stroke-width: 0px; background-color: #fcfcfc; box-sizing: border-box; color: #333333; font-family: Georgia, Cambria, "Times New Roman", Times, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: common-ligatures; font-weight: 400; letter-spacing: normal; margin: 0px 0px 1.2rem; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;"><strong style="box-sizing: border-box; font-weight: bolder;">3. Evergreen Content</strong></span></p><p style="-webkit-text-stroke-width: 0px; background-color: #fcfcfc; box-sizing: border-box; color: #333333; font-family: Georgia, Cambria, "Times New Roman", Times, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: common-ligatures; font-weight: 400; letter-spacing: normal; margin: 0px 0px 1.2rem; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;">Evergreen content is content that is relevant yesterday, today and a year from now. Think: tax deductions tips for small businesses (evergreen content for a tax CPA) or employee handbook tips (employment lawyers.) This is the Cobra Kai of content. Why? Because Cobra Kai never dies.</span></p><p style="-webkit-text-stroke-width: 0px; background-color: #fcfcfc; box-sizing: border-box; color: #333333; font-family: Georgia, Cambria, "Times New Roman", Times, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: common-ligatures; font-weight: 400; letter-spacing: normal; margin: 0px 0px 1.2rem; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;">Evergreen content is content that is always in season. Always useful. Most e-books will fill this role, one I created years ago,<span> </span><a aria-label="1O Ways to Make Your Employees Better Social Media Marketers" class="color-link" data-ga-track="ExternalLink:https://info.clearviewsocial.com/make-better-marketers?utm_campaign=Inbound%202019&utm_source=email" href="https://info.clearviewsocial.com/make-better-marketers?utm_campaign=Inbound%202019&utm_source=email" rel="nofollow noopener noreferrer" style="background-color: transparent; box-sizing: border-box; color: #003891; cursor: pointer; text-decoration: none;" target="_blank" title="https://info.clearviewsocial.com/make-better-marketers?utm_campaign=Inbound%202019&utm_source=email"><em data-ga-track="ExternalLink:https://info.clearviewsocial.com/make-better-marketers?utm_campaign=Inbound%202019&utm_source=email" style="box-sizing: border-box; font-style: italic;">1O Ways to Make Your Employees Better Social Media Marketers</em></a><em style="box-sizing: border-box; font-style: italic;">,<span> </span></em>still serves as an effective marketing piece because the concepts continue to be useful and relevant.</span></p><p style="-webkit-text-stroke-width: 0px; background-color: #fcfcfc; box-sizing: border-box; color: #333333; font-family: Georgia, Cambria, "Times New Roman", Times, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: common-ligatures; font-weight: 400; letter-spacing: normal; margin: 0px 0px 1.2rem; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;">Good evergreen content can be posted anytime, anyplace, and over and over and over again.</span></p><p></p><div class="vestpocket" style="-webkit-text-stroke-width: 0px; background-color: #fcfcfc; box-sizing: border-box; color: #333333; display: inline-block; font-family: Georgia, Cambria, "Times New Roman", Times, serif; font-size: 18px; font-style: normal; font-variant-caps: normal; font-variant-ligatures: common-ligatures; font-weight: 400; letter-spacing: normal; margin: 0px 0px 1.2rem; orphans: 2; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; width: 402.031px; word-spacing: 0px;"><span style="font-size: large;"><br /></span><p style="-webkit-text-stroke-width: 0px; background-color: #fcfcfc; box-sizing: border-box; color: #333333; font-family: Georgia, Cambria, "Times New Roman", Times, serif; font-size: 18px; font-style: normal; font-variant-caps: normal; font-variant-ligatures: common-ligatures; font-weight: 400; letter-spacing: normal; margin: 0px 0px 1.2rem; orphans: 2; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;"><span style="font-size: large;"><u><i><b>See all 5 types of contents and the complete Forbes article </b></i></u></span><br /></p></div><p></p><p> </p>timhttp://www.blogger.com/profile/08334037198505730154noreply@blogger.com0tag:blogger.com,1999:blog-5099045040302459366.post-63554400570501426382021-02-10T08:55:00.000-06:002021-02-10T08:55:24.757-06:0010 Tips to Boost Your LinkedIn Presence in 2021<a class="analytics t-article-byline-author" href="https://www.socialmediatoday.com/users/joefields/" rel="author" style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: #101316; cursor: pointer; font-family: "proxima nova", Helvetica, Arial, sans-serif; font-size: 17.5px; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;">Joe Fields</a><span style="-webkit-text-stroke-width: 0px; background-color: white; color: #101316; display: inline !important; float: none; font-family: "proxima nova", Helvetica, Arial, sans-serif; font-size: 17.5px; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;"></span><a class="twitter hide-small byline-show-large analytics t-article-byline-author-twitter" href="https://www.twitter.com/joefields_" style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: #101316; cursor: pointer; display: block; font-family: "proxima nova", Helvetica, Arial, sans-serif; font-size: 17.5px; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; margin-top: 0.25rem; orphans: 2; text-align: start; text-decoration: none; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;">@joefields_</a><p style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: #0a0a0a; font-family: Georgia, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; line-height: 1.7; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;"><span style="box-sizing: inherit;">LinkedIn can be a great channel to build your personal brand, and even establish yourself as an influential thought leader within your niche. But in order to maximize the benefits of the platform, you need to understand how it works, what generates best response, and how you can utilize its various tools to optimal effect.</span></span></p><p style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: #0a0a0a; font-family: Georgia, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; line-height: 1.7; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;"><span style="box-sizing: inherit;">To help with this, in this post, we'll go over 10 things that you can do to become more influential on LinkedIn, including how much you should be posting, when to post, what to post, as well as how to take advantage of some of LinkedIn's cool features such as LinkedIn Live, discovering hashtags by popularity and post analytics.</span></span></p><p style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: #0a0a0a; font-family: Georgia, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; line-height: 1.7; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;"><span style="box-sizing: inherit;">Follow these tips and you'll be well on your way to building a stronger LinkedIn presence in 2021.</span></span></p><h3 class="standard-heading" style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: #0a0a0a; font-family: ff-meta-serif-web-pro, Georgia, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 600; letter-spacing: normal; margin: 2rem 0px 1rem; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;">1. Post regularly but not too much</span></h3><p style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: #0a0a0a; font-family: Georgia, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; line-height: 1.7; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;">Maintaining a consistent posting process is important on LinkedIn - but posting too much can hurt your presence.</span></p><p style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: #0a0a0a; font-family: Georgia, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; line-height: 1.7; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;">Through my research at<span> </span><a href="https://onalytica.com/" style="background-color: transparent; box-sizing: inherit; color: #101316; cursor: pointer;">Onalytica</a><span> </span>we've found that influencers who post more than 50 times a month on LinkedIn see an average of 26 engagements per post, while those who post between 30-50 times a month see an average of 56 engagements, and those who post less than 30 times see even more engagement, on average. </span></p><div align="center" style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: #0a0a0a; font-family: "proxima nova", Helvetica, Arial, sans-serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;"><img alt="" src="https://www.socialmediatoday.com/user_media/ckeditor/joefields/2021/01/27/post-freq-vs-engagement-1.jpg" style="border: 0px; box-sizing: inherit; display: inline-block; height: 386px; max-width: 100%; vertical-align: middle; width: 571px;" /></span></div><p style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: #0a0a0a; font-family: Georgia, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; line-height: 1.7; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;">Based on this, we recommend posting at least 2-3 times a week - but no more than 30 times a month for optimal engagement. </span></p><p style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: #0a0a0a; font-family: Georgia, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; line-height: 1.7; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;">When you post is also significant - try to post in the mornings, perhaps on your way in to work. Then you can revisit those posts later in the day/evening, to reply to any comments you’ve had and boost your engagement.</span></p><h3 class="standard-heading" style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: #0a0a0a; font-family: ff-meta-serif-web-pro, Georgia, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 600; letter-spacing: normal; margin: 2rem 0px 1rem; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;">4. Don’t just share your own content</span></h3><p style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: #0a0a0a; font-family: Georgia, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; line-height: 1.7; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;">The<span> </span><a href="https://www.tippingpointlabs.com/insight/twitter-is-dead-long-live-twitter/" rel="nofollow" style="background-color: transparent; box-sizing: inherit; color: #101316; cursor: pointer;">4-1-1 Rule</a> was coined by Tippingpoint Labs and<span> </span><a href="https://www.linkedin.com/in/joepulizzi/" rel="nofollow" style="background-color: transparent; box-sizing: inherit; color: #101316; cursor: pointer;">Joe Pulizzi</a> of the Content Marketing Institute. While it was originally created with Twitter in mind, it can also be applied to LinkedIn.</span></p><p style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: #0a0a0a; font-family: Georgia, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; line-height: 1.7; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;">The rule states that:</span></p><p style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: #0a0a0a; font-family: Georgia, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; line-height: 1.7; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;"><em style="box-sizing: inherit;">“For every one self-serving post, you should repost one relevant post and most importantly share four pieces of relevant content written by others.”</em></span></p><div align="center" style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: #0a0a0a; font-family: "proxima nova", Helvetica, Arial, sans-serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;"><img alt="" src="https://www.socialmediatoday.com/user_media/ckeditor/joefields/2021/01/27/4-1-1-rule-venn-diagram.jpg" style="border: 0px; box-sizing: inherit; display: inline-block; height: auto; max-width: 100%; vertical-align: middle;" /></span></div><p style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: #0a0a0a; font-family: Georgia, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; line-height: 1.7; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;">By following this rule, you're not just sharing your own content, but you're also providing helpful insights relevant to your audience written by others. This can be industry thought leader content, news, and trends.</span></p><p style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: #0a0a0a; font-family: Georgia, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; line-height: 1.7; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;">At the same time, it’s also important to add your opinion. Many people just like or share posts that they've read, or sometimes without even reading them. You can set yourself apart by adding your own opinions, questions, or other commentary within the comments.</span></p><p style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: #0a0a0a; font-family: Georgia, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; line-height: 1.7; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;">Tell people what you think about the points being made in the article, and don’t be afraid to respectfully disagree with something and suggest a different point of view. This can start a debate, and you’ll find that the post gets a lot more engagement.</span></p><h3 class="standard-heading" style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: #0a0a0a; font-family: ff-meta-serif-web-pro, Georgia, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 600; letter-spacing: normal; margin: 2rem 0px 1rem; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;">5. Don’t be salesy</span></h3><p style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: #0a0a0a; font-family: Georgia, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; line-height: 1.7; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;">Although you're obviously looking to market yourself and your business, it's best to avoid being too pushy on this within your LinkedIn posts.</span></p><p style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: #0a0a0a; font-family: Georgia, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; line-height: 1.7; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;">For example, try not to post directly about your product, as it can feel like an advert and turn people away. It‘s better to engage in thought leadership-style conversations, and if people like what you're saying, they'll go and check out your website and product offering.</span></p><p style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: #0a0a0a; font-family: Georgia, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; line-height: 1.7; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;">At this stage it is more about building relationships and making new contacts.</span></p><span style="font-size: large;"><a href="https://www.socialmediatoday.com/news/10-tips-to-boost-your-linkedin-presence-in-2021/594649/" target="_blank"><u><b><i>See all 10 tips and the complete SocialMediaToday post</i></b></u></a><br class="Apple-interchange-newline" /></span><br /><p style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: #0a0a0a; font-family: Georgia, serif; font-size: 1.125rem; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; line-height: 1.7; orphans: 2; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;"> </p><p style="-webkit-text-stroke-width: 0px; background-color: white; box-sizing: inherit; color: #0a0a0a; font-family: Georgia, serif; font-size: 1.125rem; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; line-height: 1.7; orphans: 2; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;"><span style="box-sizing: inherit;"> </span></p><p><span style="-webkit-text-stroke-width: 0px; background-color: white; color: #333333; display: inline !important; float: none; font-family: Lato, sans-serif; font-size: 16px; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;"><span style="-webkit-text-stroke-width: 0px; background-color: white; color: #333333; display: inline !important; float: none; font-family: Lato, sans-serif; font-size: 16px; font-style: normal; font-variant-caps: normal; font-variant-ligatures: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;"> </span> </span> </p>timhttp://www.blogger.com/profile/08334037198505730154noreply@blogger.com0tag:blogger.com,1999:blog-5099045040302459366.post-87900225120502209882021-01-27T03:00:00.001-06:002021-01-27T03:00:02.721-06:004 Reasons Why A Recruiter Views Your LinkedIn Profile But Doesn’t Contact You<p><a class="contrib-link--name remove-underline" href="https://www.forbes.com/sites/carolinecenizalevine/" style="-webkit-text-stroke-width: 0px; background-color: #fcfcfc; box-sizing: border-box; color: #333333; cursor: pointer; font: 600 14px / 16px "Work Sans", sans-serif; letter-spacing: normal; margin-right: 5px; orphans: 2; text-align: start; text-decoration: none; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;">Caroline Ceniza-Levine</a></p><p><span style="font-size: large;"><em style="-webkit-text-stroke-width: 0px; background-color: #fcfcfc; box-sizing: border-box; color: #333333; font-family: Georgia, Cambria, "Times New Roman", Times, serif; font-style: italic; font-variant-caps: normal; font-variant-ligatures: common-ligatures; font-weight: 400; letter-spacing: normal; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;">Recruiters and others look at my Linked In profile all the time but I get no further queries. What can I do, as a job seeker, to improve my chances? – Sarah</em></span></p><p style="-webkit-text-stroke-width: 0px; background-color: #fcfcfc; box-sizing: border-box; color: #333333; font-family: Georgia, Cambria, "Times New Roman", Times, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: common-ligatures; font-weight: 400; letter-spacing: normal; margin: 0px 0px 1.2rem; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;">If you have a premium account on LinkedIn, you can see who looks at your profile, and if you haven’t heard from that person, you might assume that they saw something in your profile that made them decide not to reach out. If you see multiple views from different recruiters and no outreach, you might start to worry that there is an outright turn-off on your profile. What do you need to fix to improve your chances?</span></p><p style="-webkit-text-stroke-width: 0px; background-color: #fcfcfc; box-sizing: border-box; color: #333333; font-family: Georgia, Cambria, "Times New Roman", Times, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: common-ligatures; font-weight: 400; letter-spacing: normal; margin: 0px 0px 1.2rem; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;">Your marketing – whether it’s your LinkedIn profile, your resume, your networking pitch or something else – can always be improved. You should always review your marketing as your interests change, you gain more experience or update your skill set or as market conditions change and you want to appeal to different types of companies or industries. It is good practice to identify ways you can improve.</span></p><p style="-webkit-text-stroke-width: 0px; background-color: #fcfcfc; box-sizing: border-box; color: #333333; font-family: Georgia, Cambria, "Times New Roman", Times, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: common-ligatures; font-weight: 400; letter-spacing: normal; margin: 0px 0px 1.2rem; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;">That said, there might not be anything wrong with your LinkedIn profile, just because someone views it and then you don’t hear from them. As a longtime recruiter, I have done hundreds of LinkedIn searches. Sometimes I click through to the profile, if the headline is enough to make me think the person is a fit for my opening. Sometimes I contact that person, if the profile has something in it to make me think the person is relevant to my search. But when I do not, it doesn’t mean there’s something wrong with that profile.</span></p><p style="-webkit-text-stroke-width: 0px; background-color: #fcfcfc; box-sizing: border-box; color: #333333; font-family: Georgia, Cambria, "Times New Roman", Times, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: common-ligatures; font-weight: 400; letter-spacing: normal; margin: 0px 0px 1.2rem; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;">Here are four reasons I have viewed a profile but then decided not to reach out:</span></p><p style="-webkit-text-stroke-width: 0px; background-color: #fcfcfc; box-sizing: border-box; color: #333333; font-family: Georgia, Cambria, "Times New Roman", Times, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: common-ligatures; font-weight: 400; letter-spacing: normal; margin: 0px 0px 1.2rem; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;"><strong style="box-sizing: border-box; font-weight: bolder;">3 - Your profile matched a keyword but didn’t have enough of it for further consideration</strong></span></p><p style="-webkit-text-stroke-width: 0px; background-color: #fcfcfc; box-sizing: border-box; color: #333333; font-family: Georgia, Cambria, "Times New Roman", Times, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: common-ligatures; font-weight: 400; letter-spacing: normal; margin: 0px 0px 1.2rem; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;">Sometimes your profile gets swept up in a specific search tied to a keyword, but there isn’t enough of a match upon further review. For example, I once did a search for a designer who needed to have knowledge of Affer Effects, an animation software. I actually found the hire within the company’s existing candidate database, but something this specific is also searchable on LinkedIn. If I got to your profile and saw that After Effects was used many years ago and not since, I may decide not to call, if I have many other candidates with more recent experience.</span></p><p style="-webkit-text-stroke-width: 0px; background-color: #fcfcfc; box-sizing: border-box; color: #333333; font-family: Georgia, Cambria, "Times New Roman", Times, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: common-ligatures; font-weight: 400; letter-spacing: normal; margin: 0px 0px 1.2rem; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;">It could be that you mention After Effects in just one role, but I see others who have used consistently in their career. Or you listed it as a skill you have, but it’s not named in any of your jobs, so it doesn’t look like you have used it substantially. Depending on how many other candidates I have and the quality of their experience, I may not go any further with your profile because it matches a little but not enough.</span></p><p style="-webkit-text-stroke-width: 0px; background-color: #fcfcfc; box-sizing: border-box; color: #333333; font-family: Georgia, Cambria, "Times New Roman", Times, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: common-ligatures; font-weight: 400; letter-spacing: normal; margin: 0px 0px 1.2rem; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;"><strong style="box-sizing: border-box; font-weight: bolder;">4 — You’re still on the radar but haven’t been called yet</strong></span></p><p style="-webkit-text-stroke-width: 0px; background-color: #fcfcfc; box-sizing: border-box; color: #333333; font-family: Georgia, Cambria, "Times New Roman", Times, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: common-ligatures; font-weight: 400; letter-spacing: normal; margin: 0px 0px 1.2rem; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;">In the above example of having some After Effects but not enough, I still might call you. Let’s say that it looks like there are other candidates with more relevant experience so I set your profile aside (reason 3). But then, as the search gets underway, it becomes apparent that After Effects is but one criteria and actually there are other things the employer prioritizes, so they’ll go lighter on the After Effects for someone heavier on…team management experience or B2B marketing knowledge or some other criteria or [INSERT other criteria the employer wants]. Jobs are usually not just decided on a single factor.</span></p><p style="-webkit-text-stroke-width: 0px; background-color: #fcfcfc; box-sizing: border-box; color: #333333; font-family: Georgia, Cambria, "Times New Roman", Times, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: common-ligatures; font-weight: 400; letter-spacing: normal; margin: 0px 0px 1.2rem; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;">In this case, you might have seen that a recruiter checked you out two months ago and then crickets. But, if you have that management experience or B2B marketing, etc., you might still get a call. At this point, the search might have been handed off to another recruiter and so it looks like you were dismissed by the other recruiter, but actually you weren’t.</span></p><hr class="embed-base rule-embed color-accent border-solid weight-light" style="-webkit-text-stroke-width: 0px; background-color: #fcfcfc; border-bottom-style: initial; border-color: initial; border-image: initial; border-left-style: initial; border-right-style: initial; border-top-style: solid; border-width: 1px 0px 0px; box-sizing: content-box; clear: both; color: #e2e2e2; font-family: Georgia, Cambria, "Times New Roman", Times, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: common-ligatures; font-weight: 400; letter-spacing: normal; margin: 0px 0px 1.2rem; overflow: visible; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;" /><p style="-webkit-text-stroke-width: 0px; background-color: #fcfcfc; box-sizing: border-box; color: #333333; font-family: Georgia, Cambria, "Times New Roman", Times, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: common-ligatures; font-weight: 400; letter-spacing: normal; margin: 0px 0px 1.2rem; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;"><strong style="box-sizing: border-box; font-weight: bolder;">Given that a lack of outreach isn’t necessarily a bad sign, why don’t you reach out directly?</strong></span></p><p style="-webkit-text-stroke-width: 0px; background-color: #fcfcfc; box-sizing: border-box; color: #333333; font-family: Georgia, Cambria, "Times New Roman", Times, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: common-ligatures; font-weight: 400; letter-spacing: normal; margin: 0px 0px 1.2rem; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;">If you’re interested in getting to know that recruiter – say, they specialize in your target industry or role so it makes sense you should know each other – reach out directly. Let them know they popped up on your LinkedIn feed and since you run in the same circles, it makes sense to connect. Offer to help them on their searches – recruiters LOVE that.</span></p><p style="-webkit-text-stroke-width: 0px; background-color: #fcfcfc; box-sizing: border-box; color: #333333; font-family: Georgia, Cambria, "Times New Roman", Times, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: common-ligatures; font-weight: 400; letter-spacing: normal; margin: 0px 0px 1.2rem; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;">Of course, you should be prepared for the recruiter to accept your invitation and even to schedule an exploratory interview. Time your outreach for when you’re prepared to introduce yourself effectively</span></p><p style="-webkit-text-stroke-width: 0px; background-color: #fcfcfc; box-sizing: border-box; color: #333333; font-family: Georgia, Cambria, "Times New Roman", Times, serif; font-size: 18px; font-style: normal; font-variant-caps: normal; font-variant-ligatures: common-ligatures; font-weight: 400; letter-spacing: normal; margin: 0px 0px 1.2rem; orphans: 2; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;"><span style="font-size: large;"><a href="https://www.forbes.com/sites/carolinecenizalevine/2021/01/16/4-reasons-why-a-recruiter-views-your-linkedin-profile-but-doesnt-contact-you/?sh=44e34f507c7b" target="_blank"><u><i><b>See reasons 1 and 2 plus the full Forbes article </b></i></u></a></span><br /></p><p style="-webkit-text-stroke-width: 0px; background-color: #fcfcfc; box-sizing: border-box; color: #333333; font-family: Georgia, Cambria, "Times New Roman", Times, serif; font-size: 18px; font-style: normal; font-variant-caps: normal; font-variant-ligatures: common-ligatures; font-weight: 400; letter-spacing: normal; margin: 0px 0px 1.2rem; orphans: 2; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;"> </p><p style="-webkit-text-stroke-width: 0px; background-color: #fcfcfc; box-sizing: border-box; color: #333333; font-family: Georgia, Cambria, "Times New Roman", Times, serif; font-size: 18px; font-style: normal; font-variant-caps: normal; font-variant-ligatures: common-ligatures; font-weight: 400; letter-spacing: normal; margin: 0px 0px 1.2rem; orphans: 2; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;"> </p><p><em style="-webkit-text-stroke-width: 0px; background-color: #fcfcfc; box-sizing: border-box; color: #333333; font-family: Georgia, Cambria, "Times New Roman", Times, serif; font-size: 18px; font-style: italic; font-variant-caps: normal; font-variant-ligatures: common-ligatures; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;"> </em> </p>timhttp://www.blogger.com/profile/08334037198505730154noreply@blogger.com0tag:blogger.com,1999:blog-5099045040302459366.post-53374840312966528732021-01-21T09:01:00.000-06:002021-01-21T09:01:04.823-06:0017 LinkedIn Profile Writing Tips To Make You Standout<p><a class="contrib-link--name remove-underline" href="https://www.forbes.com/sites/robinryan/" style="-webkit-text-stroke-width: 0px; background-color: #fcfcfc; box-sizing: border-box; color: #333333; cursor: pointer; font: 600 14px / 16px "Work Sans", sans-serif; letter-spacing: normal; margin-right: 5px; orphans: 2; outline-width: 0px; text-align: start; text-decoration: none; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;">Robin Ryan</a></p><p><span style="font-size: large;"><span style="-webkit-text-stroke-width: 0px; background-color: #fcfcfc; color: #333333; display: inline !important; float: none; font-family: Georgia, Cambria, "Times New Roman", Times, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: common-ligatures; font-weight: 400; letter-spacing: normal; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;">Today, my first phone call was from a Baby Boomer who asked if she really needs a LinkedIn profile? She was not job hunting, and she didn’t realize that employees, customers, clients, and other colleagues might be checking her out. “Oh no,” she replied. “No one will be impressed if they see what I have up. I haven’t updated it in years.” She was mistaken to think only job hunters use LinkedIn. However,<span> </span></span><a aria-label="US News" class="color-link" data-ga-track="ExternalLink:https://money.usnews.com/money/blogs/outside-voices-careers/articles/2017-05-05/how-headhunters-use-linkedin-to-find-talented-candidates" href="https://money.usnews.com/money/blogs/outside-voices-careers/articles/2017-05-05/how-headhunters-use-linkedin-to-find-talented-candidates" rel="nofollow noopener noreferrer" style="-webkit-text-stroke-width: 0px; background-color: #fcfcfc; box-sizing: border-box; color: #003891; cursor: pointer; font-family: Georgia, Cambria, "Times New Roman", Times, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: common-ligatures; font-weight: 400; letter-spacing: normal; text-align: start; text-decoration: none; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;" target="_blank" title="https://money.usnews.com/money/blogs/outside-voices-careers/articles/2017-05-05/how-headhunters-use-linkedin-to-find-talented-candidates">US News<span> </span></a><span style="-webkit-text-stroke-width: 0px; background-color: #fcfcfc; color: #333333; display: inline !important; float: none; font-family: Georgia, Cambria, "Times New Roman", Times, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: common-ligatures; font-weight: 400; letter-spacing: normal; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;">reports that 95% of recruiters use LinkedIn to find and evaluate job candidates. It seems everybody is using this professional network. One of the best things you can do for your career is to have a terrific LinkedIn profile. These 17 useful tips will help you create a profile that will impress others.</span></span></p><p style="-webkit-text-stroke-width: 0px; background-color: #fcfcfc; box-sizing: border-box; color: #333333; font-family: Georgia, Cambria, "Times New Roman", Times, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: common-ligatures; font-weight: 400; letter-spacing: normal; margin: 0px 0px 1.2rem; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;"><strong style="box-sizing: border-box; font-weight: bolder;">2) Job Titles</strong></span></p><p style="-webkit-text-stroke-width: 0px; background-color: #fcfcfc; box-sizing: border-box; color: #333333; font-family: Georgia, Cambria, "Times New Roman", Times, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: common-ligatures; font-weight: 400; letter-spacing: normal; margin: 0px 0px 1.2rem; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;">Your profile headline and job titles are weighted heavily in LinkedIn’s search algorithms. State the most accurate name for what you do to clarify to a reader if your formal title isn’t clear. For example, “Tech 3” might be the internal title, but “Network Engineer” is the actual work you do, so you would want to use that instead. You have 100 characters available so add anything distinctive, example: Product Manager - Global Emerging Countries</span></p><p style="-webkit-text-stroke-width: 0px; background-color: #fcfcfc; box-sizing: border-box; color: #333333; font-family: Georgia, Cambria, "Times New Roman", Times, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: common-ligatures; font-weight: 400; letter-spacing: normal; margin: 0px 0px 1.2rem; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;"><strong style="box-sizing: border-box; font-weight: bolder;">4) Keywords</strong></span></p><p style="-webkit-text-stroke-width: 0px; background-color: #fcfcfc; box-sizing: border-box; color: #333333; font-family: Georgia, Cambria, "Times New Roman", Times, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: common-ligatures; font-weight: 400; letter-spacing: normal; margin: 0px 0px 1.2rem; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;">You need to display a distinct skill set, noting your key strengths and accomplishments. You must create the right keywords if you want LinkedIn to be an effective tool for you. Peruse current job openings that you are a fit for and note the critical skills and experiences they want. Identify 5-10 typical job tasks you perform and list these keyword job skills deemed imperative to perform the job. Make sure you pepper these keywords throughout your profile.</span></p><h3 class="subhead3-embed color-body bg-base font-accent font-size text-align" style="-webkit-text-stroke-width: 0px; background-color: #fcfcfc; box-sizing: border-box; color: #333333; font-family: "Work Sans", sans-serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: common-ligatures; font-weight: 600; letter-spacing: normal; line-height: 1.2; margin-block: 0px; margin: 1.2rem 0px; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;">10) Open to Work/New Job</span></h3><p style="-webkit-text-stroke-width: 0px; background-color: #fcfcfc; box-sizing: border-box; color: #333333; font-family: Georgia, Cambria, "Times New Roman", Times, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: common-ligatures; font-weight: 400; letter-spacing: normal; margin: 0px 0px 1.2rem; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;">Let recruiters on LinkedIn know you’re open to new job opportunities by turning on this section seen only by Recruiters unless you use the “OPEN to WORK” tag (which I don’t recommend displaying). You can specify up to 5 job titles that you are interested in and your preferred location. LinkedIn does an excellent job shielding you from your current company’s recruiters. They take steps to prevent LinkedIn Recruiter users who work at your company and related companies from seeing your shared career interests, although they don’t guarantee it.</span></p><p style="-webkit-text-stroke-width: 0px; background-color: #fcfcfc; box-sizing: border-box; color: #333333; font-family: Georgia, Cambria, "Times New Roman", Times, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: common-ligatures; font-weight: 400; letter-spacing: normal; margin: 0px 0px 1.2rem; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;"><strong style="box-sizing: border-box; font-weight: bolder;">15) Connect to recruiters on LinkedIn</strong></span></p><p style="-webkit-text-stroke-width: 0px; background-color: #fcfcfc; box-sizing: border-box; color: #333333; font-family: Georgia, Cambria, "Times New Roman", Times, serif; font-style: normal; font-variant-caps: normal; font-variant-ligatures: common-ligatures; font-weight: 400; letter-spacing: normal; margin: 0px 0px 1.2rem; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"><span style="font-size: large;">Chances are, some recruiters specialize in your industry. Make sure you know who they are and that they know you. The easiest way to do this is to conduct a search on LinkedIn for recruiters that source talent for your industry. Use LinkedIn’s search box designating PEOPLE, and type “Recruiter AND [the name of your industry].” Scroll through the results and click on profiles that look interesting. When you find a match, send the recruiter a PERSONALIZED MESSAGE (no resume) with the connection request.</span></p><p style="-webkit-text-stroke-width: 0px; background-color: #fcfcfc; box-sizing: border-box; color: #333333; font-family: Georgia, Cambria, "Times New Roman", Times, serif; font-size: 18px; font-style: normal; font-variant-caps: normal; font-variant-ligatures: common-ligatures; font-weight: 400; letter-spacing: normal; margin: 0px 0px 1.2rem; orphans: 2; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;"><span style="font-size: large;"><a href="https://www.forbes.com/sites/robinryan/2021/01/19/17-linkedin-profile-writing-tips-to-make-you-standout/?sh=33b0c38126c8" target="_blank"><u><i><b>See all 17 tips and the complete Forbes article </b></i></u></a></span><br /></p><p style="-webkit-text-stroke-width: 0px; background-color: #fcfcfc; box-sizing: border-box; color: #333333; font-family: Georgia, Cambria, "Times New Roman", Times, serif; font-size: 18px; font-style: normal; font-variant-caps: normal; font-variant-ligatures: common-ligatures; font-weight: 400; letter-spacing: normal; margin: 0px 0px 1.2rem; orphans: 2; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;"> </p><p style="-webkit-text-stroke-width: 0px; background-color: #fcfcfc; box-sizing: border-box; color: #333333; font-family: Georgia, Cambria, "Times New Roman", Times, serif; font-size: 18px; font-style: normal; font-variant-caps: normal; font-variant-ligatures: common-ligatures; font-weight: 400; letter-spacing: normal; margin: 0px 0px 1.2rem; orphans: 2; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;"> </p><p><span style="-webkit-text-stroke-width: 0px; background-color: #fcfcfc; color: #333333; display: inline !important; float: none; font-family: Georgia, Cambria, "Times New Roman", Times, serif; font-size: 18px; font-style: normal; font-variant-caps: normal; font-variant-ligatures: common-ligatures; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-decoration-color: initial; text-decoration-style: initial; text-decoration-thickness: initial; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;"> </span> </p><p> </p>timhttp://www.blogger.com/profile/08334037198505730154noreply@blogger.com0