Whether you’re new to LinkedIn or you’re a seasoned user, connecting with new people can be a challenge, especially when you’re not sure what to write in your LinkedIn invitation.
You might be tempted to use the generic “I’d like to add you to my professional network on LinkedIn” template, but beware! By not personalizing your message, you could lose a precious opportunity to network.
How To Write A LinkedIn Invitation
Here are seven great tips on writing LinkedIn invitations from our approved career experts:
3. Find Something In Common
When trying to to find something in common with your potential connection, Haddaway suggests asking yourself these questions:
- Is it a mutual career field or interest?
- Do you have connections in common?
- Are you connected through LinkedIn Groups?
Here’s a request example offered by Debra Wheatman of Careers Done Write:
Example: Dear Jane: I see that you are a member of xxx group. I am also engaged with this group and would like to share some ideas with you. Please accept my invitation to connect.
This example is short and sweet, but it gets the point across effectively.
4. Make It Personal
“One-size-fits-all invitations are a waste of time,” says Cheryl Simpson of Executive Resume Rescue.
Always personalize your invitation to connect in some way, she advises. Mention a shared group membership, note a common contact, or point out similar backgrounds, education, or experience. If all else fails, tell the prospective contact what you hope you both will gain from the connection.
5. Be Enthusiastic
“If you’re approaching the CEO/founder of startup on LinkedIn, as part of a job search, you want to start and end by showing your enthusiasm for their business,” says Kathy Ver Eecke of Working For Wonka. “Your expertise, background, and skill set should take a backseat to your enthusiasm and passion for their business. You want to get their attention and break the ice? Lead with that and you’re in.”