As far as I'm concerned, LinkedIn is the single greatest networking tool in the world - ever. The problem is, not everyone knows how to use it to their advantage. Of all the people I've talked to about LinkedIn, most acknowledge that they're a member but only a handful are actually getting value out of the networking website. Most signed up because a friend sent them an invite and haven't really given it a second thought since. The reality is, with more than 20 million business professionals on LinkedIn, you're missing out on countless business opportunities and the chance to build long-lasting relationships. Here are ten ways to get the ball rolling.
2. Increase Your Visibility Every minute LinkedIn is used a resource to find qualified people to hire or do business with. By adding the right keywords in your profile (such as the words someone would probably use to search for someone with your expertise) you're much more likely to appear at the top of search results. My LinkedIn profile is a good example of this (note all of the references to the areas of writing I specialize in): http://www.linkedin.com/in/logankugler
3. Grow Your Network Fast Expanding the size of your network is a snap. Aside from being able to easily import your entire address book from most email clients and automatically view who is a LinkedIn member, you can search for other members by companies you used to work for, people you used to work with, and people who went to school with you. In order to use LinkedIn to its full potential, you should have at least 50 first degree connections.
See all 10 ways and the complete TechCareers article