Top 10 Strangest Titles You Can Find on Linkedin and Will They Further Your Career

By 

In the current economic climate and with competition in the jobs market becoming ever tougher, some people have resorted to using imaginative and creative job descriptions to help them take the next step on the career ladder.
LinkedIn

This trend has been seen most clearly on LinkedIn, an online portal where people can ‘connect’ with colleagues and friends and then in turn with these people’s contacts and grow their business network. This will then enable them to use these new contacts to explore employment or business opportunities. Below we look at the 10 strangest job titles that can be found on LinkedIn and question whether using one of these is really the best way to further your career.

1. Digital Overlord. This person is someone who works in IT and sees themselves as something of a guru.

2. Wizard of Light Bulb Moments. A great ideas person.

3. Retail Jedi. Someone who considers themselves to be a great salesperson.

4. Creator of Happiness. Less of a job description and more a description of the type of person you would be employing.

5. Change Magician. Someone who could turn your business around, or who at least thinks they could.


Titles 6-10 and more advice 

5 Tips for Optimizing Your LinkedIn Company Page

By 

Do you have a LinkedIn Company page?
Have you employed the newly designed look and features?
If you haven’t created a LinkedIn Company Page, now is the time to do so.
The new layout makes it easier for people to find, follow and engage with your Company Page.
Here are the new design updates and features that you can take advantage of on your Company Page.

#1: Banner Images

Bring your Page to life! Add a banner image to the top of your LinkedIn Company Page.
banner image

Social Media Examiner’s LinkedIn Company Page banner.
The default landing tab for your Company Page is the Home tab. Your banner image will show up at the top of this tab.
This is very similar to the Facebook Cover Image that you are able to utilize on your Facebook Business Page, although the image size is different. The size of the LinkedIn Company Page banner image should be 646 x 220 pixels.
Use the banner space to illustrate and extend your unique branding and messaging.
Note that you will not be able to place a clickable URL behind your primary banner image.
sprout social

Sprout Social’s LinkedIn Company Page banner.
Don’t be afraid to make your banner image eye-popping or attention-grabbing! This is an opportunity to earn new followers for your Page.
Without collecting followers, any updates you post to the Page most likely will not be seen.
LinkedIn has stated that you only need 100-200 followers for your Company Page to reach the tipping point to start making an impact and driving engagement. That’s great news!
The “About” section of your Company Page has been moved down to the bottom of the page. Still, it’s a good idea to review this area and make sure it’s up to date.
about houtsuite

The “About” section now sits at the bottom of your LinkedIn Company Page Home tab.
In the Specialties section of your company description, you will want to use relevant keywords for your company so you’ll be found in LinkedIn searches.
Take full advantage of the Home tab and maximize all of the features here!

#2: Career and Products Now Featured on Home Tab

Rather than burying information about your company’s products and services or careers, there are now sidebar spaces on the Home tab that feature these sections of your LinkedIn Company Page. This makes it easier for visitors to find what they are looking for on your Page.
dell sidebar features

Dell’s LinkedIn Company Page sidebar.
If you are not utilizing the Careers tab section of your Company Page, you will see a default image of your logo icon and some default text that says “Learn more about our company and culture.”
For the Products and Services section in the sidebar, the first product that you’ve created in the Products and Services section of the Company Page will be featured here. Make sure your first product is the primary product you want featured.
Don’t be afraid to get creative with the products or services that you create. Think outside of the box. They don’t have to be products and services that you offer in the traditional sense.
Rather, you could showcase free downloads or special reports, a free assessment or even a conference or event on your Products and Services tab.
products and services

Showcase interesting offers from your company under the Products/Services tab.
The goal is to get your Company Page visitors interested in learning more about how you can help them accomplish their goals! Showcasing unique content in this tab will drive engagement and potentially encourage recommendations for your business.

6 LinkedIn Groups to Help You Land Your Next Job

by


Chelsea P. Gladden is the Director of Marketing & PR for FlexJobs, an award-winning service that helps job-seekers find professional opportunities that also offer work flexibility, such as telecommuting, freelance, part-time or alternative schedules. To learn more about Chelsea, visit FlexJobs.com or tweet her @FlexJobsChelsea.


With the upcoming election, we are hearing more and more about the need to increase jobs. If you are among the 12.1 million Americans who are out of work, continuous networking is key. Because forking out dollar after dollar to attend conferences and events weekly isn’t feasible for someone who needs to be earning money, the obvious option is social networking. LinkedIn is a great option for connecting with friends, former colleagues and their connections who can possibly introduce you to your future boss. To further your reach, consider joining discussion groups and actively participating. Not only can you meet new connections, but the groups often include job listings or upcoming opportunities. The following are six groups to to consider joining right now.


1. Jobs 2.0: A discussion group that includes the latest tips for finding employment online, join this group to get advice from career experts and interact with recruiters.


2. Your College’s Official Alumni Group: Find your college’s alumni group and join now. As the University of California Santa Barbara’s alumni group writes, job seekers can “expand their influence, networking, business and career opportunities.” To join your college colleagues, do a search on LinkedIn for your university, and look for the keyword “official” to make sure you’re choosing the real group and not one of the many unofficial alumni groups.


3. Companies You’ve Worked For: Similar to your college alumni group, join any groups affiliated with your current or former employer. It’s a great way to stay connected for a future recommendation or see where past co-workers are working now, as you may want to join them.


Tips 4-6 and Complete Mashable Article

5 Things Job Seekers Need to Know About LinkedIn

 BY 

I just saw a great blog post on how LinkedIn can cause problems at work on Resume Bear, and it got me thinking that there are some things job seekers should be aware of in addition to the excellent points mentioned in that article:
1. Sudden flurry of updates tell your network something’s afoot.
Every time you update one area of your profile, everyone in your network is updated. So imagine if you really start tinkering with your profile in earnest… that means there’s activity going on… and that you are cleaning up your act, possibly preparing for some action.
Instead: take the profile off public visibility, update it with everything you intend to change, then make it visible again to avoid multiple updates. Better yet: regularly update your profile with one thing at a time, perhaps once per week. If updates are constant and regular, there are no red flags.
2. Reasons to be contacted.
If you include “Looking for job opportunities” or anything that implies an active job search, you could be informing your employer indirectly that you are anticipating a change. If you are employed, keep your reasons to be contacted business-related only.
3. Using your work email address to register.
So you have a robust network, lots of recommendations, and everything is humming along. Except you just lost your job as well as your company email address. Guess what? You could get locked out of your account if your employer decides to exploit this and changes the password on your LinkedIn account too.
It would be a whole world of pain trying to get logged back in – so the point here is: Take your account registrations OFFLINE to a personal e-mail account. You won’t regret it as you will always have control of who logs in YOU!

Top 10 Tips from “LinkedIn Marketing: An Hour a Day”

by VivekaVonRosen

I was recently asked to write an article on my book, “LinkedIn Marketing:  An Hour a Day” so I decided to sharesome of my top tips from it, chapter by chapter.


My Top Ten LinkedIn Tips

Chapter 1: “Get LinkedIn”

What is LinkedIn and should you be on it?

If you don’t have one yet, get a profile on LinkedIn. LinkedIn is not just for jobseekers. It is for business people, sales people, marketing people, professionals service people, B2B companies, B2C companies, non profits,  students, entrepreneurs, stay-at-home moms, and busy executives. If you do any business at all, you want to create an account on LinkedIn.

Chapter 2: “Get Started on LinkedIn”

What are your goals and what are your strategies?

Take a few minutes right now to write down the reasons you’re using LinkedIn. Are you using LinkedIn to:
  • attract new clients and customers
  • create new referral partner relationships
  • attract affiliates
  • position yourself as a thought leader  or subject matter expert
  • share information about your product or service
  • enhance your customer service relationships
  • attract donor and sponsors for your charity
  • position your Internet marketing business
  • sell your book
  • share information about an event or
  • something else
What are your goals for being on LinkedIn that or not in the list above? Write them down. Now prioritize your goals. Although your priorities for using LinkedIn might shift, it’s always good to be clear on what they are right now.

Chapter 3.  “Ready, Set, Profile!”

Do you know your keywords?

You can use the “Skills and Expertise” link on LinkedIn to find keywords that are specifically relevant to LinkedIn. Simply click on the “Skills ” link under the “More” tab and type in any skill that is relevant to your position, your education, your skill set, or your industry. As you begin to type, a drop-down menu should appear.  Choose the skill closest to your keyword or search term.  If the drop down doesn’t come up with the option you are looking for, choose a synonym for your skill set.
Once you select a skill from the drop-down list, LinkedIn will take you to a new page. By clicking the blue “Add Skill” button, you will add that skill to your profile. (So it can be endorsed later by your connections!)
The section of this page relevant to finding keywords is on the left side under “Related skills”. Are there any of those related skills you might want to add to your profile as keywords?
When the list of related skills is in alignment with your skill set (meaning you could indeed offer many or all the skills or services in your business) you might want to copy and paste the entire list into Word document. Delete the irrelevant skills and voila – you have a great keyword list to add to:
  • your professional headline
  • title fields
  • interests
  • summary section
and any other sections that are relevant in your LinkedIn profile.

Chapter 4: Using Your Company profile for Branding and Positioning

Do you have a Company Profile?

With the newest Company Profile release – you no longer have a reason not to have a Company profile!  And if you have one, are you using it?
Did you know you could add video to your company profile? Once you add a product or service, you have the opportunity to add a YouTube link. This will show up as a video that plays when someone clicks on that skill or product. Consider the product demonstration, or a testimonial from a happy client or customer.

Chapter 5:  “Creating and Managing a Network that Works.”

Grow your network to be more visible.

If you’re not having much luck on LinkedIn, it might be because your network is too small. In order to easily grow your network, without directly connecting too many people you don’t know, you might consider going to www.toplinked.com. The folks who pay to be a part of toplinked.com are willing to share their networks with you, because they want you to share your network with them.
By clicking on the “Top Supporters” link on the left-hand side of the Toplinked.com page, you will see a list of 50 to 60 individuals who should accept your invitation to connect. All of these individuals have very large networks. By connecting to just 10 to 15 of these individuals, you should be able to grow your network out past the 10 million mark. Which means you’ll be more visible on LinkedIn. It also means that you will be able to find and connect with more strategic members on LinkedIn. Which should increase your business.

13 Quick Tips To Optimise your LinkedIn Profile

2. Create a unique extract. Can you summarise everything into a single sentence that makes you unique and special, something that sets you apart from everyone else? I bet you can!

4. Achievements and tasks. One of the best profiles I’ve read lately has been the one set up by Víctor Ronco. His way of listing his achievements and the tasks he was in charge of is sensational. Of course, you do need to be a doer and a tryer for that!
6. Skills and expertise. Don’t mention your management, business and consulting skills only. Include also something more personal: your human skills, abilities and characteristics… as it happens, this side of things is mainly what’s missing in our environment right now and rarities have an added value. Think about what you’re like as a human being, that’s the key!
7. Interests are key words through which you may be found. Catch the drift?
8. A blog makes your profile much more attractive and powerful.
13. Header. The header is the best opportunity available to position yourself. There are already too many experts in social media, senior community managers and marketing directors. If you’re doing what everyone else does, in what way are you standing out for me?