Use LinkedIn to Promote Your Personal Brand

My friends over at Common Craft do some great work. There videos are simple, yet full of great information. Today I want to share with you this 3-minute goodie on using LinkedIn for more than just making contacts.

Here's the video.

The protagonist in this story used LinkedIn to grow her business. What can you learn from her, since you, as a job seeker, are the owner of your own business who’s sole purpose is to find you a job? How can you search your contacts to find people who will help move your career forward? Who do you need to meet? How can you use LinkedIn to facilitate an introduction?

Don’t forget theses 2 important keys to graceful networking (even online):

1. It’s not about you.
You may feel an urgent need to find a job. However, when networking you will turn people off if you show it. Approach people to find opportunity for them and their network FIRST. When they know you have their best interest at heart they will want to help you fulfill your needs.

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