Is Twitter the New LinkedIn?

Posted by Katie Kindelan


Pulling a page straight from the Charlie Sheen playbook, a prominent ad agency just hired its summer interns based on a search conducted solely through Twitter.  First Charlie Sheen and now an established advertising firm, it begs the question:  is Twitter #winning as the new LinkedIn?


Twitter, the real time social network better known for introducing random thoughts in 140 characters or less, may just be moving into a new market:  job search tool.

Sheen, the troubled actor turned Twitter phenom, was the first to give the Twitter job search trend a boost earlier this month when he turned not to Careers.com, Monster.com or LinkedIn to advertise for an intern.
He sent a Tweet.

And 70,000 people applied to his #winning hashtag, while nearly 100,000 people clicked on the link in the first hour, AllTwitter reported at the time.

And now, one of the nation’s top ad agencies, Minneapolis-based Campbell Mithun, for the first time put its annual “Lucky 13” internship search solely on Twitter, and got its largest response ever.

Read the complete SocialTimes.com post

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